Screen Play Interview: Jeff Brookes
Screen Play: "When they have time for screen play, millions of teenagers around the world don’t fire up a console or turn to a PC game, they enter Habbo.
Whether you want to dub Habbo an online world, a social networking website, or just a digital play space, there is no doubting its popularity.
Habbo was created in Finland and is operated by the Sulake Corporation. It will next year celebrate its 10th anniversary, but is still growing and currently enjoys over 100 million registered users.
Screen Play recently caught up with Jeff Brookes, Sulake’s regional director for Asia-Pacific, to chat about topics like the genesis of Habbo, the importance of online worlds, what games developers can learn from the likes of Habbo and Facebook, and the future of online communities."
