Today is the first day of the 2008 edition of the E For All Expo, the self-proclaimed "North America's premiere video game event." to be held at the Los Angeles Convention Center. The first event, held in 2007, was heavily hyped beforehand with the expo's organizers, the IDG World Expo, predicting in interviews with their CEO that they were expecting between 20,000 and 30,000 attendees. In the end the event only brought in 18,000 attendees and only five major game publishers exhibited at the event.
This year's edition hasn't gotten nearly as much hype as the inaugural event, possibly because there's even less participation from the actual game industry than last year. Only three major game publishers (Microsoft, Electronic Arts and Ubisoft) are scheduled to exhibit at the event, compared to last August's Penny Arcade Expo, which had over 20 publishers showing their upcoming games.