"We're about five minutes into the current generation of platforms. Most developers have squeezed out there first PS3 projects, they've done the obligatory interviews (blah blah, interesting architecture, blah blah, really quite difficult, blah blah, improved SDK, etc), they've had a bash at Wii ("hey, lets do a collection of fun mini-games!") and they're really quite settled on Xbox 360. Everything is going well. Sales of software are good, installed user bases are rocketing, people are really loving videogames - they feel they have truly cutting edge equipment beneath their HD TVs.
Except they don't. Because here come the next next-gen rumours..."