GameXtract writes "Remember those really odd commercials Sony use to make to promote the Playstation 3 in Europe? They were titled "This Is Living", and boy were they out of this world. Well Sony dropped the act for a good while, but it looks like their back on it again. The image above shows you their latest ad campaign, and well…what do you have to say? I'm going to say that the meaning behind this is that you don't have to be the stereotypical fat gamer in order to the PlayStation 3. In fact you can be a hot chick, and still go all out hardcore style with your video games. Click the image above for the larger size."
Get the full size picture after the jump!