VTech Targets Tots With a Wee Wii

The average youngster first wields a video-game controller at age 6, but one kiddie electronics marketer keeps working to make that even younger.

Educational-toy company VTech has just launched V-Motion, a video-game console for 3- to 7-year-olds -- kind of a Wii for preschoolers. The company is backing it with a marketing push this fall that comprises TV, print, online and social media, including seeding units to mommy bloggers.

The story is too old to be commented.