"A few days ago, a long time friend of mine called me to let me know that he may have some positive video game related news for me, and I said 'ok shoot.'
He told me that his brother had gotten his COD4 disk stuck in his recently purchased PS3, and that the system would not eject it. So he decided to give a ring to Sony's customer service line. He explained the situation to a supervisor and was told that it would all be taken care of immediately. What Sony did next was pretty amazing."