Ex-Lionhead art director recalls marketing department "just didn't get it," insisted on a white male for Xbox 360 RPG.
While it may not have been The Witcher 4 gameplay, the Unreal Fest 2025 tech demo for CD Projekt Red's latest gave us a good idea of how the finished game might look. We talked to the developers, as well as Epic Games' Unreal Engine team, to find out exactly how the upcoming open-world RPG looks so incredible.
First look at the upcoming controller, which uses PlayStation Link technology to deliver wireless connectivity with ultra-low latency for fighting games.
It can also be used wired which is fairly important to note. Anybody using this thing competitively won't go anywhere near wireless.
The history of CD Projekt RED suggests that the recently shown demo for The Witcher 4 may be more marketing than actual gameplay.
Not only CDPR but Epic Games as well i still haven't seen any game with that fidelty of that Ps5 tech demo .. that was 2020
Digital Foundry in its reaction video said they believe the demo reflects real performance, as overstating it’s competence on PS5 could bring significant risks to Epic Games’ shareholders and legal risks.
https://youtu.be/5PIyPpB83V...
Actually Horizon Forbidden West exceeds this in image quality. So it seems very plausible. Intergalactic is actually beyond this presntation in IQ, RT and resolution and thats locked 60FPS as well. As far as the usage of hardware RT in UE, they were able to reduce the CPU overhead.
This was a tech demo for UE 5.6. That was clearly stated and is evident by the presentation itself where several of the new features of UE are highlighted
This article title is inaccurate because this was not a demo for Witcher 4. It was a technical demonstration of Unreal Engine 5.6.
***Cyberpunk 2077’s gameplay features that were showcased in initial footage but never made it into the final game***
They literally made a big deal of telling everyone that they changed the gameplay of CP2077 during development and then did a new demo of the game with the new gameplay. There was no hiding this to the public. CP2077's problem with the buggy as heck and obviously too early release.
This is really bad journalism to promote this line of thinking. It's an attempt to rewrite history. You can definitely say you preferred the initial demo, but they were very open and clear when they moved from third-person to first-person that it would include major changes in gameplay and showed those off multiple times a year prior to the game's release.
---
As to the point of this article? Yeah, the whole event is a marketing event. I don't trust anything until it's released, tbh. No matter who is making it. I can still be excited by what I see, but it's not going to get me to pre-order a game or get me to go out there and sell what I saw as if it will be just like that in the full release.
What about the fact CDPR showed gameplay behind closed doors which wasn't real? They dusnt allow anyone to bring their phones or any tech so once media came out of that gameplay reveal CP2077 was hyped to the moon and back. CDPR didn't show console gameplay so let's not act like they were transparent when they switched from 3rd to 1st person when they lied at launch of the game
You mean rumors? You want me to comment on rumors from Bloomberg? We arguing the belief of rumors now and not news?
Here's that fake demo - https://www.youtube.com/wat...
If you've played the game, you know how much that lines up with the final product. That's what I know.
***let's not act like they were transparent when they switched from 3rd to 1st person when they lied at launch of the game***
They literally re-demoed the game with the change, so they were transparent. You're just acting like they weren't when in 2018 they literally demoed the new gameplay. That's 2 years prior to release.
I don't know what they 'lied at launch of the game' is supposed to mean.
-
This game had enough wrong with it at release that we don't need to be arguing rumors and online hatred of the gameplay changes shown in 2018.
Christopher, just to clarify — I'm not trying to be overly negative or dismissive. I fully acknowledge that CD Projekt Red was transparent when they switched from third-person to first-person and even re-demoed the game to reflect that. Credit where it’s due — they did show that change publicly.
But the real issue for me is how the game launched. Despite that transparency earlier on, they deliberately withheld gameplay from the console versions and still charged full price for something that was nowhere near ready. That’s where trust was broken. The game was released in a clearly unfinished and broken state, and it took years to get it into a playable condition. That goes beyond mistakes — that’s a serious failure in leadership and consumer respect.
So when I see something like the Witcher 4 tech demo — and yes, I understand it’s Epic showcasing Unreal Engine 5 — I can’t help but approach it with caution. It’s not blind skepticism, but earned skepticism. A lot of the original developers have left CDPR, so we can’t assume this next game will automatically reach Witcher 3 levels of excellence.
I want it to be amazing. We all do. But I’m not going to fully believe the hype until independent gamers and trusted content creators — people with a reputation for honesty and not being paid off — get their hands on it and say, “Yes, this is great.” Until then, it’s just marketing.
They built up enormous goodwill after The Witcher 3 and the free DLCs — but they lost much of that with Cyberpunk's release. Even platform holders like PlayStation and Xbox, who once trusted CDPR to self-certify, don’t anymore. That alone speaks volumes.
Again, it’s not hate — it’s caution born from experience
"Despite that transparency earlier on, they deliberately withheld gameplay from the console versions"
It was a multiplatform release, and yes they botched it, but clearly consoles weren't lead development platform, PC was. They clearly were hoping that they could get everything together by launch, and this was a mistake. I think them showing this running on a PS5 is a clear indicator that they've learnt from this.
But there are plenty of reasons not to get too excited about this, and it's not hidden behind any lies, it's right there watermarked on the footage. this is a technical presentation of the Unreal 5 engine, running on the PS5 at 60fps. This is technology that may be in the Witcher, this is not the Witcher.
Because it is marketing. Epic did the flying sand girl in 2020 now this with Witcher. I still wanna see what games shows the original showing of Unreal 5? It's been 5 years exactly.
ofc it is, no real gameplay suddenly xrays a horse to show how its muscles are moving realistically.
They were literally showing off the fact it seamlessly can transition from gameplay to ctsceme those aspects of presentation were clear cutscenes....
Sad.
EDIT: (I didn't want to just s**t on MS)
After reading a bunch of comments saying it's "demographics" not racism. Coupled with (from article) "They said, what's the most unsuccessful Disney film? I was like, I don't know. They went, Princess and the Frog"
A couple questions arose.
1. People didn't like Princess and the Frog because the lead was black? How do they know this? source/proof
2. If people didn't like Princess and the Frog because the lead was black. Isn't that sorta racist/bigoted itself?
3. "We know what sells" - How would they know? Focus groups? What would someone in a focus group have to say? 'I don't like that cover because it's a black female' Isn't that sorta racist/bigoted too?
I've personally haven't played Fable 2, but I was under the impression that you could create your character OR alter the character appearance/gender. If not, then this ISN'T racist/bigoted on MS part.
BUT... If it's true that people/gamers won't buy a game because there's a black female on the cover. What does that say about said "demographic"???
How many people do you guys know have admitted they're racist? I assume, none to not many. That must mean racist don't exist, right? Think about it.
The "Sad" part is, the MS guy basically said 'A huge portion of our audience won't buy this game JUST BECAUSE there's a black female on the cover'
I guess it represents the majority: a white male. The only demographic that is not considered a minority.
getting sick of microsoft's s***
US geeks will buy a game with a 'blue dragon' on the cover, but a black woman on the cover... Ewwww, f**k no!
WTF!
Who cares