Showtime Networks Inc. is branching out into the video game industry with a joint venture to offer games to high-speed Internet service providers.
The CBS Corp.-owned cable channel behind such shows as "Weeds" and "The L Word" is joining with game publisher Broadband Libraries LLC to form "On Broadband." The new company will offer a private label game service for cable TV companies and DSL broadband providers.
The service, expected to launch in the second quarter of this year, will offer a collection of games that can be downloaded or played online. Some offerings will be free and some available for purchase. A subscription option will also be available.
Game-related content, including reviews, cheats and tricks will also be offered, the companies said.