What Does It Mean for a Game Franchise When Its Parent Company is Bought Out?

In the world of business it is quite common for companies to buy and sell other companies. Mergers and acquisitions happen all the time and they are a major factor of how the companies and the industry as a whole develop and shape, and they also have major implications on products that the companies produce. Let’s have a closer look how it works in the gaming industry on the example of Activision Blizzard, who recently bought out King Digital Entertainment, the company behind Candy Crush, for a whopping $5.9 billion.

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