Microsoft Responds To July NPD Sales, Seems Pleased

The Xbox 360 may have had a humbling hardware showing in July, according to U.S. sales data from the NPD Group, but the company as a whole seems quite pleased about the month in general. The first four paragraphs of its statement don't talk about NPDs at all, instead choosing to focus on its E3 showing and G4's G-Phoria Award noms.

On the qualitative side, Microsoft touts "more than $US 10.4 billion" worth of Xbox 360 spending since launch, a 34% software sales share in July, and four games in the top ten. It's also got those attach rate figure updates for you, with 7.9 games per Xbox 360 sold.

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sonarus5811d ago

Excellent spin if i ever saw one. I am still waiting on your promise to outsell the PS3. Yr is almost over and i am still waiting. Please notify me when you are ready to start outselling them

mikeslemonade5811d ago

Install base>everything. Software sales are meaningless. Look at the Wii.

Skadoosh5811d ago

Software sales are meaningless? HAHA, Software sales IS EVERYTHING! HAHAHA, that comment was priceless.

TOSgamer5811d ago

Their appeal beyond the 14 million U.S. Xbox 1 owners seems to be extremely limited. I mean when you do a price drop and your sales go down from the previous month (June = 219k units, July = 204k units). That is a very bad sign. But I guess we can wait til September to decide for sure. If the $199 Arcade doesn't boost sales by a lot then MS has officially hit the wall.

Montrealien5811d ago (Edited 5811d ago )

I think as long as any console sells in the 200k range, it is good. 10 years ago we couldn't even imagine a market that could support more the 2 consoles, now we have three home consoles selling a million each month! Portables going through the roof! This is only good for the industry as a whole, and none of the consoles are going anywhere, anytime soon with those kinds of numbers....even the ps2! lol

All I see are people referring to the console war, MS said this, Sony is doing that, are we forgetting the true winner here? All of us! The gaming industry is thriving, competition is rampant and great games are coming from all over the place. Such a great time to be a gamer, never a good time to be a hater.

Masko5811d ago

well said Montrealien. competition is good for the industry. some people are too blinded by fanboyism to see it.

mikeslemonade5811d ago

Well with the generic unreal 3 engine games you must be a fan of those to say that it's a great time to be a gamer. Give me something new i'm tired of all these generic games.

Montrealien5811d ago (Edited 5811d ago )

yeah, ok mike. Keep on drinking that lemonade ;D And no, I'm not a huge fan of those the Unreal engine, but I don't make a mountain out of a mole hill either. I stand by what I said.

TheMART5811d ago

@ Sonaurus

You're spinning more then any company out there dude

"Please notify me when you are ready to start outselling them"

Dude, the PS3 sold what, 250k more then the 360 in the first 6 months of 2008. Go count how long it will take to outsell the remaining 5.5 to 7 mln. gap thats still there in sales.

I am waiting for your calculation.

Second: you forget this fact, that is a VERY strong one:

every console starts selling to the masses and kicks into higher gear when it gets around or under 200 bucks. The 360 will be on that pricelevel first, before the PS3 does.

You go watch the salescounter. You'll be surprised how the PS3rd is 3rd and will stay 3rd this gen.

silverchode5811d ago

5.5 to 7 million gap? where do you get your info?

hfaze5811d ago

TheMART gets all of his sales figures from VG Chartz ;-)

sonarus5811d ago

lol its funny how every time both companies announce their sales figures its always shocking to see how close Sony is getting to Microsoft. Msoft has been out for twice the time as the PS3 and PS3 is like 5million units behind.

kevoncox5810d ago

Everyone forgets.
1) MGS4 luanched during this time. I guess MGS4 had the same effect Halo 3 had ( a solid month and then bak to normal).

2) Why can't anyone realize that the 360 has not had a lot of price uts like the ps3. The console arcade is 279 , thats 20.00 heaper than it was 3 years ago. The satuation has dried up for this price cut. MS knows this but is in no hurry to to go lower since Sony is no longer the Sony of old( 3 years and 14 million units from a 150 million user base)

3) I laugh at how sony's fanbase has gone from saying the Ps3 will destory the xbox in 1 years time, to 2 years, to 3 years! Yes Sony will catch and surpass the 360 but it will be in atleast year 4 for the 360 and will leave Sony with 2 years of dominance. This has nothing to do with the userbase either. Remember, that developers will still go where people purchase games and it's been proven that MS fanboys by games in droves.

LostCypher115810d ago

go tell the games devs that software sales i'll meaningless. they'll gladly tell you otherwise

red5ive5810d ago

YEAH? well no one messes with cobra kai. biatch!

+ Show (12) more repliesLast reply 5810d ago
toughNAME5811d ago (Edited 5811d ago )

I bought 6 Xbox 360 exclusives in the month of July. Your Welcome.

chanto235811d ago

and affordable aren't they??

fermcr5811d ago

You already have 20 Disagree just by saying you bought 6 games in July.

This site is becoming a joke. PS3 is a great console, but their fanboys, i really dislike them.

Mr_Potato_5811d ago

ah ah asteroids ? banjo pinata ? pacman ? Seriously... Wake me up when XBL has half the quality of PSN games (Eden, Monsters, super stardust hd, ratchet boot, siren...). Or when you get a MGS4 quality game.

thereapersson5811d ago (Edited 5811d ago )

That either means A) You have too much money to waste on games, B) You have too much free time on your hands, or a combination of A and B.

6 games? What exactly were they? I know for a fact that most of them probably didn't deserve the 60 dollar price you paid for them, unless you bought a few XBLA titles, and then that's a different story.

Oh, and @ 2.2: ToughNAME gets his disagrees regardless of his statements because he is a known rabble-rouser. He likes to say things to get the fanboys riled up, but all it does half the time is waste N4G bandwidth. He's a fanboy who's given up on constantly complaining about disagrees, so now he actually thrives off of them, and strives to earn them whenever possible. Actually, Breakfast and Him both exhibit the same behavior, but there's still a bit of a difference between the two.

Montrealien5811d ago (Edited 5811d ago )

yeah krakdol, umm well said....

make sure to refrain from saying Geometry wars 2 and Braid, mentally blocking the games worth mentioning...What's your PSN Krakdol? Mon score dans Stardust est meilleur que le tiens je gage!

and I got a quality game like MGS4 thank you. It's called having both consoles, not being a F*****.

Tarasque5811d ago (Edited 5811d ago )

"Eden, Monsters, super stardust hd, ratchet boot, siren...). Or when you get a MGS4 quality game."

Ok first off everyone is entitled to an opinion so here is mine. Ok i hated eden after playing the demo i didn't even think twice about that game. Now monsters on the other hand i enjoyed but the replay value wore off quick with me. Love super stardust, ratchet quest for booty didn't know that was out already or siren for that matter. Love the ratchet series but siren sucks balls played the demo hated it. Actually i enjoy pain more than i do all titles on PSN. Ok and as far as a quality game of MGS4 you mean something that has hours and hours of cutscenes? With 10 hours of gameplay and can be beat in 3 hours! Or you mean something with god awful AI? Or mean something with terrible online play? Is that the quality you are talking about

+ Show (3) more repliesLast reply 5811d ago
King Me5811d ago

They must be dizzy from all the spin : )