Sony Is Killing Microsoft On Third Party Game Partnership Deals

GameRevolution: "In ages past exclusives were considered the primary driving force for console sales. Today, that's no longer the case. While first-party titles like Uncharted and Halo are an important part of the climate, it's the third-party games that push sales, games like Destiny and Grand Theft Auto V.

When it comes to partnership deals with third-party publishers this generation, Sony has consistently executed in a highly effective and efficient manner than Microsoft hasn't been able to compete with. Below, let's go over each of the major deals and what they meant for the PS4 and Xbox One."

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sammarshall1021746d ago (Edited 1746d ago )

Spencer says MS is putting that money back into their 1st party

I like this approach better than buying up 3rd party multiplatform marketing

1746d ago Replies(1)
JonnyBigBoss1746d ago

That's fair. I think MS is doing a good job, but these Destiny and soon-to-be Star Wars: Battlefront bundles are going to kill the charts.

Justiceleague1746d ago (Edited 1746d ago )

So is COD Black OPS 3 Bundles

user99502791746d ago

My thinking too. Battlefront will be awesome on my Xbox regardless of whose logo is in the commercial. However it's the exclusive stuff that is like icing on the cake.

Justiceleague1746d ago (Edited 1746d ago )

What about Tomb Raider? Didn't they buy that exclusivity for one year? That's a third party

Automatic791746d ago

@Justice but they are publishing on Xbox One and PC for the year guess who gets co-paid. Lol MS does not make deals to lose.

Justiceleague1746d ago

I guess I'll be playing it on my PC early next year

Sev1746d ago

I too agree that's better, but they also NEED to do this to be able to compete with Sony's first-party offering.

Sony does and always has had MS beat in that respect.

Microsoft is doing a HELL of a lot better in that regard, though.

Why o why1746d ago

Yep, judging by last gen, ms had better focus on 1st and 2nd party growth. They have a lot of catching up to do. . Having a similar number of studios doesn't mean anything if the output doesn't match. Sony are making a better effort at snagging up 3rd party deals. Working well on both fronts

iTechHeads1746d ago

Spencer is in damage-control mode and nothing else.

PS4 is killing it in every single way that matters and all Microsoft can really do is talk crap an come with with lame slogans like "the best games are only on xbox one" or stuff like that.

Look at that Tomb Raider game coming first to XB1 this holiday. You think Microsoft would pass up another chance to get a AAA game like that? No way. But those chances will be much harder for them to come by with how well the PS4 is selling.

sammarshall1021744d ago (Edited 1744d ago )

IMO they really do have the best lineup

And Phil has stated that Sony doesn't get any exclusive deals cheaper than Microsoft due to them having a bigger install base

UnHoly_One1746d ago (Edited 1746d ago )

Sony fans liked that approach better, too.

At least until Sony started making all the side deals this gen.

Personally I think it is annoying from either side.

I want to play Tomb Raider on Xbox, but the game isn't going to be better because PS4 people have to wait.

I wanted to play Destiny on Xbox but I didn't get to play a bunch of the game because of one of these stupid deals.

I understand why they do them, but I wish they would just stop.

Spotie1746d ago

Lmao, stop.

Sony fans like it when first party production doesn't suffer because of third party deals. Microsoft was criticized because they rode a handful of first party titles and spent most of their money securing timed exclusive content.

Since Sony hasn't abandoned their first party studios to pour most of their money into third party deals, I'm not sure why you're trying to imply hypocrisy or something.

magiciandude1746d ago (Edited 1746d ago )


"Since Sony hasn't abandoned their first party studios to pour most of their money into third party deals"

Tell that to Zipper Interactive, Studio Liverpool, and other studios behind notable Sony franchises. Evolution is very likely next in line for Sony doom, based on why Sony closed their other studios. The fact they laid off many employees at Evolution marks the beginning of the studio's fate in action. Sony also have a long history of abandoning some of their well-received franchises.

Sony's first party have downsized since the end of the PS3 era, and their focus on marketing deals have gone through the roof. Sony is relying on cross-platform games and indies to do most of the heavy lifting this generation. Can't lie about that one.

DigitalRaptor1739d ago (Edited 1739d ago )

@ magiciandude

Other studios? Would you care to name any more other than the 2 you mentioned that have closed? There's no indication that Evolution Studios is next up on the proverbial chopping board. None at all. Their game was mismanaged and delayed from launch, but they still made Sony loads of money. So it's nothing like the reasons why Zipper Interactive or Studio Liverpool, which was failed games or ones that made not a lot of money.

"Sony also have a long history of abandoning some of their well-received franchises. "

It's called letting their developers move on and giving them the creative freedom to build new worlds and new experiences. Microsoft are only just figuring that out this generation, kinda...

"Sony's first party have downsized since the end of the PS3 era"

What a stinking fanboy-driven lie. No they haven't. Almost all of Sony's first-party devs were making games for PS3 and Vita up until 2012-2013, and as such have been taking their time crafting new games for next-gen - many of which are ambitious new IP. Shuhei Yoshida has clarified that every single first-party dev in WWS is working on a new PS4 game.

If anything, their first-party has grown with all their partnerships to make first-party games like RiME, Everybody's Gone to the Rapture, The Tomorrow Children, What Remains of Edith Finch and WiLD from third-party studios. Insomniac (2nd party) is still making first-party Ratchet & Clank games for Sony, as is Quantic Dream. Japan Studio has 3 games in development. Bloodborne was a first-party collaboration. You're gonna see a lot more of those kind of first-party productions this gen in addition to those games made solely by first-party studios. Nice try though.

"and their focus on marketing deals have gone through the roof".

Just like the PS2-era then. Not a bad thing when Sony's first-party is still making games like they did last-gen.

"Sony is relying on cross-platform games and indies to do most of the heavy lifting this generation. Can't lie about that one."

NOPE. You are the liar here. The PS4's 2016 lineup onwards completely destroys your claim. Sony is doing nothing different this gen in regards to first-party games than they have any previous PlayStation console's first 2-3 years. Accept that because it's an undeniable fact.

The real difference this gen, is that more people are drawing attention to it because of the wider Internet, childish perceptions, lack of research and also due to the fact that there are more indie developers making games than ever. Indies don't do heavy lifting btw, and if you think PS4 is selling because of indies, I feel sorry for your outlook.

magiciandude1739d ago


"Sony is doing nothing different this gen in regards to first-party games than they have any previous PlayStation console's first 2-3 years. Accept that because it's an undeniable fact."

Dude, GTFO. The PS1, PS2, and PS3 had far better first 2 years than the PS4. Guess which consoles had Uncharted, Resistance, Heavenly Sword, Ico, Dark Cloud, FFX, FFVII, Crash Bandicoot, and a whole bunch of amazing games within theie first two years? PS3, PS2, and PS1. PS4's first two years are underwhelming by comparison. Disappointments, delays, and increased focus on indies and marketing instead. I feel sorry for your blind Sony worship.

DigitalRaptor1739d ago (Edited 1739d ago )

@ magiciandude

I see you truly are a magician. Making facts disappear. Impressive.

To begin with, I see you couldn't be bothered responding to my other points in which I deconstructed your lies and obvious attempts to downplay Sony's first-party attempts for PS4, which is funny since you are calling me a blind worshipper - you are here to lie to make Sony look bad next to your preferred brand of choice, with factual inaccuracies and obvious agenda.

Thanks for handing me that. Next up is my response to what are lies and complete exaggerations. PS1, PS2 and PS3 had FAR(?) better lineup?Sounds like someone desperate to make PS4 look bad despite it having plenty of equally well rated games.

Metacritic scores: Uncharted (88), Resistance (86), Heavenly Sword (79)

Already there are plenty of PS4 games that match and/or exceed those round-about scores:
Bloodborne, The Last of Us Remastered, inFamous: Second Son, Until Dawn, Tearaway Unfolded, MLB 15, God of War III Remastered, LittleBigPlanet 3. See? you're wrong.

Obviously PS1 and PS2 had better output but so many of them were from third party that I don't even think you realise what point you're trying to make anymore. FFX was definitely not first-party. If you can, go ahead and destroy the PS4's list with a proper list of first-party games.

Until then, you are completely exaggerating PS4's game output. Like I said, there are more indie devs out there queuing up to make games for these platforms than ever before. Sony is just giving them a place to sell with very few barriers, whilst diversifying their portfolio in great ways. The indie focus is natural because so many of them are fantastic quality, unique and innovative - many rated higher than AAA games.

Still, even if you were actually right about Sony's first 2 years this generation, your agenda is still in place to lie about them "downsizing" their first-party studios and act like they are being complacent rather than paying attention to the facts. Facts such as their studios being occupied with PS3 development towards the end of the cycle, meaning that their PS4 development focus took (and is still taking) time to adjust. Please accept, that however you look at this, you were still trying to downplay without facts, no matter what.

magiciandude1739d ago (Edited 1739d ago )

Because I simply don't feel like responding to them. They're Sony worship nonsense and you know it. For example, Sony closing studios because their games failed, well too bad, because these studios were behind some of the most popular franchises in Sony's gun chest.

You're making excuses for Sony. Every time someone criticizes your idol, you slam your fist against the screen and screaming out absolute hysteria, instead of being logical or reasonable. That says way too much about who you are as a Sony fanboy.

But like Hicken, you go around and bash MS for their shortcomings, even the ones that can be said for Sony. Can't you see the irony, Digital?

Sony IS relying on indies. They are the ones making most of the PS+ giveaways, and their first party IPs have been delayed into next year, while focusing strongly on marketing packages for CoD and Battlefront, games you can play on other platforms. One thing I'll admit that I forgot to mention was their strong focus on cash grab remasters also.

It's not that I hate the PS4, it's just incredibly overrated. This level of success it's getting makes little sense to me. The PS3 had more features, fresh IPs that were great, and was a technical monument for its time during launch. The PS4 has impressive hardware, only one amazing AAA game, and blind worship that exceeds anything I've ever seen before, but that's where it ends.

I do feel the Xbox One is in a similar position as PS3 last gen. MS is doing all sorts of amazing things that slowly but surely win gamers over. I used to be a PS4 fanboy until I decided to switch over to Xbox One last fall. Sony requiring subscription for online gaming on PS4 made me more comfortable switching over to Xbox One since it doesn't make a difference which side you choose in this front this generation. I do admit that I am really liking MS' IPs this generation now that I established myself on the Xbox brand. I was indifferent toward every MS IP up until last year. It's definitely a nice breath of fresh air.

And I am not downplaying without facts, you're defending Sony religiously without facts.

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Automatic791746d ago

I agree with Phil Spencer first party is the way to go look at August NPD Xbox had three first party exclusives in the top 10 Minecraft,Rare Replay and Gears of War. Having third party is awesome but I like his approach this generation. Going forward Forza and Halo will do the same and that's one thing the competition probably wont do this generation and its having 3 games in one month. Wow.

1746d ago
Automatic791746d ago

@Fruitjuice Minecraft is a first party. What are you on about.

S2Killinit1746d ago (Edited 1746d ago )

except that they have less first party than Sony? how does that work?

to be honest with you I think MS is spending most of their money on PR campaigns, articles, and advertising, not on games. MS literally changes the mindset of consumers to believe something that is so clearly false. Like, the fact that somehow people think MS's holiday line up is "the best ever" when Sony has been releasing more exclusives since that statement was made and somehow people thought that "the best line up ever" started when MS announced it. Where in reality, 3 months has past since that time, and every month Sony had more exclusives. The "best holiday line up" means Halo and Forza in close proximity. That is IT. nothing else.

Or, how they made a system update called DX12 into a huge deal that is used as a bastion of hope for those who were struggling with the fact that the PS4 is a more powerful system. where two different voices were/are being heard coming from MS, which cause confusion as to what sort of effect DX12 will have on xbox. With MS taking advantage of the confusion to create a sense of hope that is based on a fake belief that DX12 is any different from all the other updates that all consoles undergo.

That is where I think MS spends the most money. Public perception. They are good at it.

Think about it, if Sony hadn't released a single AAA exclusive since the holidays of a year ago, we would not be talking about "the best line up ever" we would be talking about "Playstation has no games". That is the genius of MS's advertising campaigns. Money well spent? I don't know. For MS maybe. Not for gamers.

miyamoto1746d ago

On it's 20th Anniversary its only fitting that we be reminded of how the original PlayStation's 250 3rd Party Partnerships guaranteed its block buster success upon entry to the video game industry. And the PS4 continues that tradition and legacy.
3RD Party games like Resident Evil, Metal Gear Solid, FF VII, Crash Bandicoot, Gran Turismo, Tomb Raider, Tekken, etc.
3rd Party has always been the PlayStation's winning goal.

reallyNow1746d ago

Sony has more 1st AND 3rd party though...

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Sonyslave31746d ago

MS is spending that money it use to buy 3rd party deals like crazy on new 1st ip like ScaleBound and Recore & SunsetOverDrive.

iTechHeads1746d ago

But they're not. They're spending that money that used be go into the COD deal into stuff like Tomb Raider, Fallout 4 and The Division.

You guys need to look past the obvious PR talk.

dkp231746d ago

Tomb raider is one year exclusive but what type of 3rd party deals ms is getting with fallout and division?

Neonridr1746d ago (Edited 1746d ago )

At the end of the day, while these partnerships are nice, I am sure Sony gamers don't not buy a game because the Xbox logo is at the end of the TV commercial, just like Xbox gamers play Destiny and will buy Battlefront.

One thing I have noticed is Sony really went all out this year with partnering up. Once their 1st party lineup is up and running next year it will be interesting to see if they maintain a lot of these 3rd party relationships or will they fall by the way side now that Sony will have more ammunition of their own to add to the fight.

Sev1746d ago

True, but that's also because Sony's first-party lineup is the weakest its been in a long time. Uncharted is the real start of that change IMO.

Neonridr1746d ago

which is why I am interested to see what happens with the 3rd parties. I mean Sony doesn't really have a lot of exclusives this fall that you would consider heavy hitters with Until Dawn already releasing a month ago and the Uncharted Trilogy to help bring in a new batch of PS4 gamers who missed out on the first go around.

The partnerships are key for them since it will help try to keep momentum on their side until 2016 when some of their larger games will be launching.

1746d ago
MasterCornholio1746d ago

Well that's true. And I'm happy that Sony is pushing 1st party titles as well. Its great to do both in my opinion.

GNCFLYER1746d ago

Spend money to make money...

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