A lot of game companies are synonymous with a particular mmo game. Blizzard will always be tied to World of Warcraft, and Jagex will forever be linked with RuneScape. Some companies juggle multiple titles to varying degrees of success whilst other companies focus all of their attention upon a single game. There are concrete and legitimate reasons for either action. The question that MMO-Play ask today is: should mmo companies concentrate upon a single game?