Eurogamer: Microsoft's showing at last week's Gamescom in Cologne was, then, a strong one, where the announcement of Halo Wars 2 for both Windows and Xbox One underlined how the company was looking to expand Xbox beyond the world of consoles, and where a succession of strong games - Scalebound, Quantum Break, Rise of the Tomb Raider and Crackdown - illustrated the breadth of exclusives due in the near future. Sony didn't have an answer. It decided to skip Gamescom for Paris Games Week, which comes later in the year. But even if it had chosen to stage a conference you sense it'd struggle to compete with what Xbox One has lined up for 2015.
So when we catch up the day after the conference, in a small room on Microsoft's business booth half-heartedly sectioned off from the noisy demo booths for its upcoming game, Phil Spencer appears happy and relaxed, and his enthusiasm for the games he's pimping seems genuine (as does his passion for the games of his competitors, which he makes sure to acknowledge). There's no obfuscated exclusivity deal to try and untangle, and no big drama overshadowing the show. All that's left is to reflect on the good job he's done since taking the helm, and the significant task that lies ahead as he continues to push Xbox forward.