Recently an old promotion resurfaced and was posted on major gaming sites and blogs and caused quite a stir due to a comment in the promotion which many people confused as confirmation that Alan Wake will be shown at the 2008 Tokyo Game Show.
Markus Maki, Director of Development at Remedy Games, squashed this rumour:
"The Microsoft Vista promotion referring to TGS took place in 2007, and is old news - we've had the winner over for taking the pictures already.
Sorry for the confusion and possible disappointment, but this was not an annoucement that Wake would be shown at TGS 2008. Remedy's team is just getting back from a bit of holiday and we haven't had time to chat with Microsoft on upcoming shows/showings yet."
Remedy has Alan Wake merch on sale, including a pretty blue thermos. Unfortunately, things haven’t gone according to plan, and many players who want a thermos find themselves without one, though it does appear that Remedy is attempting to fix things. Nevertheless, it has resulted in a lot of upset, illustrating just how much the thermos means to Alan Wake fans.