While playing through Assassin’s Creed Chronicles: China’s seven-hour campaign, I couldn’t help thinking about the horror movie The Devil Inside. Before that rather unremarkable flick, back in 1999, The Blair Witch Project was the real deal, as a horror flick made on a shoestring budget that changed the horror genre by implementing an effective (and cheap) premise: three characters lost in the woods while filming everything on a b/w 16mm film and consumer video cameras. Along the way, however, there have been countless attempts by major studios with mucho bucks to try and replicate that success, but have failed miserably. The Devil Inside (2012) was one such film. Big opening weekend but three years later… no one cares.