Facebook "Excited About the Intersection of Hollywood and Virtual Reality"

VRFocus - Facebook, the social networking giant that is set to purchase virtual reality (VR) specialists Oculus VR, has revealed that it is ‘excited’ about the prospect of mixing VR with movies. The company’s VP of mobile engineering Cory Ondrejka said as much in a keynote presentation at the Hollywood IT Summit this week, stating that he was ‘thrilled’ to see how the two would intersect over the coming year.

The story is too old to be commented.
Naga2272d ago (Edited 2272d ago )

I'm excited about the intersection of my foot and your groin, Facebook.


miyamoto2271d ago

All these crappery thanks to the M$ part of Facebook.
100 hands facepalm*

Ogygian2271d ago

As much as I'm wary of facebook destroying "Oculus" and monitoring everything we do in their vast information banks with a rebranded "Facebook Rift", I don't see what's so bad about this.

I mean, for this technology to ever be taken seriously, it needs to appeal to the mass market to benefit from economies of scale.

First of all, who wouldn't love it if that humongous great TV set in the living room could be switched with a fireplace? Living rooms might become social again and people can just throw a VR headset on when they want to watch TV.

When Hollywood does VR, we'll soon-after see Netflix VR, and consequently be able to watch 3D optimised movies when we're taking a break from games.

I do fear what Facebook will eventually do with the Rift, but this is not something which causes me concern.

Stapleface2272d ago (Edited 2272d ago )

Umm, IDK if you guys above me know this or not, but more was planned to be done with the OR other than video games before Facebook bought them out. Including possible uses in movies. This isn't really anything new, as this was always a possibility. The good thing is, games are still being made. IF they were not, then I would be worried.

edit: I'm trying my hardest to be optimistic here...

Naga2272d ago (Edited 2272d ago )

"After games, we're going to make Oculus a platform for many other experiences."
- Mark Zuckerberg

I'd love to be optimistic, but when the person at the top is already using phrases like "after games," you know there is no long-term intent to support that initiative.

Stapleface2272d ago

That only means that if that's how you want to read it. I don't think "after games" means they are going to just stop making games for it at some point. After games means, IMO that games is going to be the number 1 focus, other forms of entertainment come second, third and so on. Of course we are both just guessing at what he really meant.

Naga2271d ago

I don't think those words are really as ambiguous as you're making them out to be.

Mind you, it's certainly not black and white, and I don't think it's reasonable to infer that they will simply cut off game development altogether. However, I think the statement provides very valuable insight into the long-term vision Facebook has for the platform.

As a company that has only ever cared about social networking, I think it confirms that their focus is already well beyond gaming. Playing off of your words to put it another way, gaming may be their *first* focus, but it is not their *primary* focus.

If that makes sense.

randomass1712271d ago

I would like to remain a little optimistic. Being able to just put on a headset and watch movies with my friends digitally sounds really cool. I'd love to be able to do that with my friends who are too far away to visit me.

aliengmr2271d ago


I really don't understand this idea that the Rift is a singular device that can only have a singular purpose.

I honestly don't care what FB wants to do with VR. I don't see the wisdom in arbitrarily stopping OVR from making the Rift for games as long as there is a market for it. FB could make a separate device if they want to or even develop other ways to use the Rift.

Why is it one or the other? This isn't some game franchise which can be taken into a different different direction, its a "monitor". It can do many things, which is why FB bought OVR.

Seriously, gaming is at the very core of VR and the only thing that will stop that from being the case is gamers not wanting to play VR games. Just because FB sees other uses doesn't change that.

Even Sony talked about branching out beyond games. But this being N4G, they are praised for it. If Sony was making that quote I guarantee there would be no 'facepalms' at all.

Naga2271d ago (Edited 2271d ago )

@ aliengmr

Who is saying it's one or the other? Because it certainly wasn't me. My criticism was directed at shift in both vision and focus as a result of the acquisition by Facebook. I was definitely not trying to frame this as a binary proposition.

On your latter point re: Sony... yeah. You're dead-on with that one.

+ Show (2) more repliesLast reply 2271d ago
TheTowelBoy2271d ago

Go kill yourself Facebook.

Mikeyy2271d ago

I told you guys FB would destroy it.

randomass1712271d ago

Wait... how is adding more stuff destroying VR?

Clover9042271d ago (Edited 2271d ago )

Thank you Random! Look at Avatar... Like the movie or not, Pandora seems like a crazy world, and if there's a movie VR app that let's me visit I'm not going to refuse to because it's based off a movie. That's stupid. There's so much potential for VR gaming and *gasps* beyond. Why would anyone want to limit such exciting technology? A movie studio making VR content isn't preventing game developers from making games. Just the opposite, in fact. The more uses VR has equals more headset sold, which means a larger install base which equals more developers and larger investments in software. This is a good thing, even to us gamers :-)

randomass1712271d ago

I mean, don't get me wrong. I'm not too fond of Facebook either, but for all we know they could be on the right track with VR. We won't know until it's actually out there. All the tablets people are using? That all stems from the initial success of the iPhone. Who's to say Facebook's approach to VR won't bring about many good things to come? ll the hate just seems way too preemptive.

Show all comments (25)