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The PSN Hack Of 2011 Was The Best Thing To Happen To Sony

An opinion piece via EGMR in which the author explains how the PSN hack back in 2011 was a turning point for Sony's PS3 story.

Quote: "Still, I can’t help but think that LulzSec did a massive service to consumers — as always, one might say — when they hacked into Sony’s PlayStation Network and took it down, and then did it again. That was the wake-up call that Sony needed. That was the slap or cold water or moving train to the face that Sony required in order to wake up and realise that their supporters deserve their respect and their love.

And since then you have to admit, even if it’s not really love but just looking out for themselves, even if we have to pay for some of it, and even if you’re an X-bot, that Sony has been giving back to gaming. "

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admiralvic2181d ago

I honestly don't think any of this is related to the PSN hack.

Exclusives? Sony had those before the hack and some of the best (in terms of reception) games, like Uncharted 2 happened prior.
Instant Game Collection: I strongly believe the IGC had absolutely nothing to do with the hack and was formed by so so Plus attachment rates and exhaustive surveys prior to the fact. You can go back and see sites reporting on mysterious surveys about what people would like to see in PlayStation Plus and Sony ultimately came up with the IGC in an effort to drive sales, which worked.
Overall better experience? The Vita, which released later that year in Japan, featured a lot of the improvements you see on the PlayStation 4. I don't have a doubt in my mind that Sony decided long ago when the Cross Game Chat demands came in that they would plan further ahead and make sure to implement these things. This choice also had nothing to do with the hack.
Lack of DRM? Unlikely. You can see in the past that Sony encouraged (at a time and on some level) game sharing (downloading games from one account for use on another system, which could be used on another account, even at the same time) and probably saw the problems with going "always online". Gamers have been very vocal about this and many people thought it was crazy M$ even attempted it, so I don't think the hack changed Sony's mentality.

"Still, I can’t help but think that LulzSec did a massive service to consumers — as always, one might say — when they hacked into Sony’s PlayStation Network and took it down, and then did it again. That was the wake-up call that Sony needed. That was the slap or cold water or moving train to the face that Sony required in order to wake up and realise that their supporters deserve their respect and their love."

Again, this wasn't the call. Sony "changed" to the current more consumer friendly style around the time PlayStation Plus launched, which was something like a year prior to the hack. You can also see these elements in how Sony handled the event, as I find it hard to believe they were fixing the servers and the PlayStation team went "Darn it! Now we need to treat our supporters with respect ;-;" leading to the "welcome back" program, the infamous bow and other such elements.

alexkoepp2181d ago

Maybe it was good for Sony but it was terrible for me. It was the last time I ever used my PS3 as a gaming machine. SOCOM Had just come out, it was the whole reason I bought the thing in the first place, and while they did ruin the campaign, I was having fun on multiplayer/coop. Then this crap happened and totally ruined my fun. The service was down for weeks and I had to cancel my credit card. I lost complete faith in Sony and I never again bought any more games or even played the ones I owned ever again. I still use my PS3 for video streaming daily though.

So never again is Sony getting my credit card information I can't trust them with it. If the author thinks that's the best thing that has ever happened to Sony, well, whatever.... For me it just cemented the Xbox as my primary console from that day forward.

Death2181d ago

If claiming our information being hacked is now a good thing, I can't wait to see how Target becomes a better retailer from their hacking incident over the holidays. This is spinning at it's finest and something Whirlpool can only dream of with their next series of washing machines. http://media-cache-ec0.pini...

SaffronCurse2181d ago

You do know that you could use prepaid cards, right?

Death2181d ago

I would recommend using nothing but prepaid cards.

nix2181d ago

LulzSec also learnt valuable lesson that day... never screw with consumers.

Visiblemarc2181d ago

I think one of the points being made here is actually quite accurate.

In attempting to make up for failings regarding the hack they managed to find themselves on a path which has morphed them from an aloof company to "the people's" game company. This happened because they realized how positive gestures and genuine dialogue could win you fans and loyalty.

Turns out when you set out to please customers, it results in: pleased customers. More companies should follow suit.

OC_MurphysLaw2181d ago

I do happen to think there is some truth to this as well. Playstation was in a funky spot leading up to the hack and momentum wasn't exactly in their favor. The hack itself hurt Sony and Playstation alot in terms of cost and confidence. However, in the ashes of the hack Sony made some good decisions around PS Plus that have catapulted them into a favorable light for many including their loyal fans. The PS Plus games give away has probably been the single most important service for Playstation that Sony has created in the past 10yrs.

InTheLab2181d ago

@Vis

You probably don't remember that PS+ launched in 2010 or that 2011 had something like 1 or 2 major exclusives each month in that year. If you're telling me they didn't know what gamers wanted or that they didn't appreciate their customers, you are mistaken.

@Dlacy13

Sony DESTROYED MS and competed with Nintendo, which had their best E3 that year for the wii

MS presser
http://youtu.be/sLsuB1xw1sU

Sony presser
https://www.youtube.com/wat...

Momentum was fully in Sony's favor at that point as both the 360(which admittedly had a sweet year in 2012....but nothing for 09,10,11,13, and 14)and Wii were on the road to taking a dive for next gen.

yewles12181d ago

No, the hack led to lots of horrible things for a lot of people and the company, it has NOT made the company "better", it's exposed everyone involved as hypocrites instead.

from the beach2181d ago

Indeed. Though the fact they essentially got away with it may well be the best thing that's happened to Sony in some time.

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