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210°

How Sony entrusted the design of the PlayStation 4 to an American consultant

Mark Cerny talks about how he became the architect on the PlayStation 4.

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Snookies123943d ago

When put that way... It is pretty crazy that they left their next console up to someone in a different country. I'm really glad they did too, Cerny did an absolutely AMAZING job of designing that thing!

AhmadCentral3943d ago

Taken from Neogaf. Credit to guch 20:

Ken Kutaragi sat alone in his luxurious office, feet propped on his massive oak desk, and sipped Henri IV Dudognon Heritage cognac from a fine etched crystal snifter. He had put in a long day of fucking up Sony's PR campaign for their new PlayStation 3 console, and he deserved a break. The building was mostly empty, save for some janitors and a few kiss-asses putting in extra hours in a vain attempt to be noticed when an executive position opened up. Susan, his eager and naive young receptionist was one such ass kisser. "Maybe if she ever puts her mouth to better use than just answering the damn phones," he chuckled to himself.

The door to his top-floor office burst open suddenly and he nearly spilled his drink. Charging toward him was Mark Cerny, a bright young programmer working somewhere in the company on game development or some such nonsense. Ken was too busy driving the bus off the cliff to pay attention to what the passengers were doing.

Ken stood to meet his visitor, but before he could react, Cerny had him by the throat. "You fucked up, Ken," he spat between gritted teeth. His breath reeked of cigarette smoke and rage. "The PS3 is a fucking mess. Developers can't get the damn thing to work right and the price is too goddamn high."

Ken wriggled beneath Cerny's iron grip, sweat pouring down his brow. He managed a wry smile, attempting to show a confidence instantly betrayed by his trembling lips. "People w-will work a second job to--"

Cerny's free hand swept through the open air and connected with a smack across Ken's face, his wirey frame giving no indication of the strength within him. "No more bullshit, Ken."

Ken swallowed hard. Fire burned behind Cerny's eye, and Ken knew he meant business. "Mark," he choked, "you don't know people the way I do. They'll happily pay whatever price we set. We're Sony, for fuck's sake. People trust us because people are idi--"

Before he could close his mouth, Cerny jammed the end of a pistol into it. "Be real fucking careful about the next words you speak."

He stared into the endless black of Cerny's dilated pupils. The only sounds in the room were those of his heart pounding and his teeth chattering against the gun's muzzle. Cerny was right to be angry and there was nothing he could say to fix what he had done. So he started to cry. Cerny relaxed his grip and holstered his gun. "Get out of here," he said.

"You want me to leave my own office?" Ken asked, still sobbing.

Cerny took the open bottle of cognac from Ken's desk and shot back a slug. "No Ken," he grinned, "I want you out of my office."

illtornworld3943d ago

lmao omg i can see this actually happening! my god thanks! thats a bubble, you fucked up ken

PSdomin8tion3943d ago

You got to hand credit to Ken Kutaragi tho for his technical mind in the PS2 & 3. Ya technically they were like rubix cubes to figure out, but dam... once the hardware was figured out, look what teams did on it.

I just can't believe how powerful the Cell tech is in the PS3. They STILL can push it forward with such games as TLOU, B2S, and GT6. I remember 3 years ago when people were saying the PS3 was maxed out. I knew em to be wrong.

Goes to show the quality of Sony's First party studios in what they did. Ya PS4 was made with 3rd party studios in mind which is a good thing, but it also goes to show who the quality studio's were this gen. And SONY had em all.

k-dillinger3943d ago

NAW I RATHER HAVE KEN HE IS AND ALWAYS WILL BE THE FATHER OF THE PLAYSTATION GOOD TO SEE CERNY HELPED MAKE A PLAYSTATION BUT TO MAKE HIM SEEM LIKE HES BETTER THEN KEN YOU LOST YOUR MIND THE ONLY CREDIT I WOULD GIVE HIM IS MAKING GAMES MORE EASY TO DEVELOP FOR BECAUSE A BUNCH OF LAZY WESTERN DEVS DONT WANNA WORK TOO HARD TO MAKE A GAME ON PS3 BUT THEN BC OF KEN WE GOT GAMES LIKE UC3 AND TLOU 2ND TO KEN BUT STILL COOL

AhmadCentral3943d ago

Dude, it's a joke. It's not even my joke.

Of course Ken was a genius. Just look at his history. No one has such a great history as Ken.

NukaCola3943d ago

Mark is that perfect mix of of genius and insanity for this to work. And this gen is going to be unbelievable. I can't wait.

mushroomwig3943d ago (Edited 3943d ago )

These journalists are really milking Mark Cernys appearance at Gamelab. This is the 6-7th article about his talk.

deantak3942d ago

it was a very unique talk, far more enlightening than anything said at e3.

UNGR3943d ago (Edited 3943d ago )

Well it wasn't an American that screwed them over with the PS3, that was their own arrogance. Seems they've learned to trust the most capable rather than a higher up, and for the better.

PSdomin8tion3943d ago

Don't see the PS3 screwing anyone over. It was a technical beast that was hard to program for in the minds of the more lazier studios.

In the hands of the brains, it yielded EXCELLENCE.

Ken Kutaragi failed Sony hey with the best selling console in the PS2 which was in some ways even harder to program for then the Cell tech?

No dam way. PS2 still holds the throne as the best selling console in history. No Ken made Sony very successful. He needs not to leave with shame, but in a honored state.

UNGR3943d ago

It's launch games, launch price, and horrid ports. Think next time big guy, maybe you'll understand.

Enemy3943d ago

Mark Cerny is an industry vet. If anyone should be trusted with the architecture and design of anything, it's him. The fact that he's American has nothing to do with it. Plus, he's always been close with Sony Japan.

SaffronCurse3943d ago

Cerny is the face of Ps4. It's amazing how much he's accomplished within the gaming industry.

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280°

Sony Taps Bungie's Head of Revenue to Lead Live-Service Games

Sony has recruited Bungie's head of revenue Jaremy Rich to head up its live-service gaming division, Rich has announced on social media.

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ChasterMies11d ago

Please do not put Destiny’s monetization into Sony’s first party games. The monetization is what’s driving players away from Destiny.

just_looken11d ago

The new temp boss is the sony cfo bean counter so i can see this being a thing get every penny.

Cacabunga11d ago

PlayStation officially losing it.. fans will never support gaas games

just_looken11d ago

@car

The new boss did a interview in japan he wants to tap into the mobile market like nintendio so he give 0 fucks about gamers/fans

https://www.pushsquare.com/...

Redemption-6411d ago

@Cacabunga
You only speak for you and those who think like you, but most fans will support what they want. Playstation and PC fans are literally supporting Helldivers 2 and that is a gaas. Maybe you wouldn't, but many more would if they like it.

Huey_My_D_Long11d ago

@Redemption-64
Look, Im not making any judgement calls about this guy, but I will say that Helldivers 2 GaaS model is unique to Helldivers, and legit the only other game I can think of thats similiar was the Avengers game except HD2 pass is still better.
The fact that you can earn in game currency in a way that doesnt make you feel like you have to grind forever, as well you being able work on that pass that you bought...on your own time without a time limit...that right there is fucking huge to me, and I can't name any game other than avengers that avoided trapping players with FOMO logic...I think GaaS on HD2 shouldn't be compared to the rest of the industry...it should be copied.

Einhander197211d ago

Cacabunga

Helldivers 2...

Redemption-64

In Europe it's a 60 40 split favoring PC.
In the US its a 60 40 split favoring PS5.

So PlayStation owners supported the game just fine, it's not getting carried by PC or anything like that.

FinalFantasyFanatic11d ago

@just_looken,
I'm perfectly fine with the way Nintendo entered the mobile market, I never touched their mobile games, meanwhile, the console/handheld stayed the way it is. As for being a bean counter, he's probably going to reel in these massive budgets that Sony's studios have had lately, I haven't played Spiderman 2, but I cannot see how they almost tripled the budget for that game.

@Redemption-64,
That's an exception to the rule, I'm expecting a lot of these GAAS games from Sony to fail, to be fair, they only need a few to succeed, but I would have preferred that they put more of their resources into other types of games.

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DivineHand12511d ago

True their monetization is driving players away and at the same time, their decision to chop out content and convoluted systems is keeping new players away from the game.

Joe91311d ago

I don't think that will happen based on how things worked out at Naughty Dog now that we know what we do, seems they had the option to fully commit to live service games or stay making single player experences so they gave up on their live service game. We are not sure how things came about with Bend making a live service game but I hope that was not a forced situation. Sony doesnt seem like they are forcing studios to switch up but we will see, Sony's bread and butter is single player games it is how they dominated the console market.

Obscure_Observer11d ago

Yeah, I though Sony learned something from all their failures in the LS segment under Bungie´s disastrous leadership and supervision which led to games been cancelled, studios closed and all the people laid off.

Looks like Bungie still plays a major role in Sony´s LS initiative and Sony is not backtracking on their GaaS plans.

S2Killinit11d ago (Edited 11d ago )

Are we forgetting that Destiny is also a highly successful franchise? I feel like that definitely deserves mention here.

Besides, there is no reason why a person cant learn from past experiences.

Joe91310d ago

I agree, people act as if Destiny flopped when it came out lol it took 9 to 10 years for the numbers to fall yet people are still playing it add the success of Helldivers 2 no wonder Sony is going forward down this path.

S2Killinit10d ago

Personally, I see no problem with Sony also having service games as long as they make good ones, and more importantly they deliver the AAA story driven games that they are known for. So yeah, I agree 100% with you.

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Christopher11d ago

I mean, this person made some pretty bad decisions at Bungie. I hope they've learned from them because I definitely don't see those type of ideas as good for PlaySation in general.

CrimsonWing6910d ago (Edited 10d ago )

Honestly, what’s to learn from? How to make people happily continuously dump money into a single game over its life-time? Buy season passes continuously for several years with a smile on our faces?

GaaS is a design decision that is everything wrong with this industry. The fact that Helldivers 2 did so well and people defend the monetization because it was $40 and is a fun game, scares the sh*t out of me to see that the door is open and all shift will probably be to replicate that in future games. We already know the ROI for traditional game dev cost isn’t doing it for them.

I thought with Jimbo leaving we’d see a change for the better… I’m not so sure now.

S2Killinit10d ago

Service games are being offered by everyone. Sony cannot afford to only create single player AAA games. No one can. They already said they will be doing both.

Abnor_Mal11d ago (Edited 11d ago )

Ps5 gamers in 2023 seemed to play more live service types of games, so regardless to how people feel about them, numbers don’t lie and Sony is going where the money is. I mean look at the excitement around Helldivers2, people are showing that they want live service games.

Christopher11d ago

They play long-time existing live service games like CoD, Fortnite, Apex Legends, Destiny 2, and the like. Mass majority of new live service games are considered failures and aren't moving gamers away from older games.

just_looken11d ago

Yep the huge issue with live service is they need paid players along with a reason to play them.

You forgot mobile market that also taps into that player base as well as the eve online style games there is only a certain amount of krakens/whales blind supporters compared to the amount of live service games we have its not sustainable math wise.

700 restaurants making food for every seat for 1000-3000 eaters just does not work out

Einhander197211d ago (Edited 11d ago )

Christopher

I am not a big live service fan and literally own zero of the games you listed, but that is not true, unless you call games that aren't the top games to be failures.

There are tons of live service games that are profitable.

Games don't have to be the biggest game ever they just need to make more than they cost.

I challenge you to show professionally prepared data that shows that more live service games fail than make enough to keep going.

Because all the data that I have seen shows that live service is less of a gamble than making a big AAA budget game which needs to survive off retail sales.

FinalFantasyFanatic11d ago

I sometimes wonder if we're at saturation point, where it's hard for a new game to join those ranks unless it's particularly exceptional, people only have so much time and money to devote to these types of games.

romulus2311d ago

Correction, they have no issue playing good live service games

shinoff218311d ago

Lol it's not even a quarter of the ps5s sold. Helldivers may have been a hit but let's not say most are enjoying it because truth is most(the real most ) don't care about it.

S2Killinit10d ago (Edited 10d ago )

I play what is fun. If a live service game is good I’ll play it as long as its not a money scheme which Helldivers is not.

And Im a single player gamer.

mastershredder11d ago

How do you kill a franchise that already been killed?
Destiny’s grind, cash-in-on-playbass-cha-Ching, and pop-culture-insertion mainstream-me-too bs totally killed any rep Bungie had. Sony/Bungie, if you are doing this to ward-off players, it’s already working.

crazyCoconuts11d ago

Headline truncated:
"... off a cliff"

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80°

Sony May Soon Let You Decide How Much NPCs Talk In Games

Sony has patented to add multiple dialogue modes to let players switch between how many conversations with NPCs they want in the game.

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blackblades17d ago

Sony is like the only ones outta the 3 that has atuff like like this pop up changing thing in ways.

just_looken17d ago

Sony in the past has always been first at bat with new ideas/tech but in the end never fully use it or just toss it away.

blackblades17d ago

I think they did use some but yeah most usually never happened but at least they thought about it. Sony seeks things like this and other, Nintendo seek different ways of playing going by there different controler designs and console designs.

just_looken17d ago (Edited 17d ago )

some of the other stuff sony want's/owns never used
https://gamerant.com/sony-p...
https://gamerant.com/sony-p...
https://www.eurogamer.net/s...
https://metro.co.uk/2023/03...
https://decrypt.co/114754/s...

monitor/adjust game difficultly as you play
https://www.techradar.com/g...

Sony nfts
https://www.theblock.co/pos...

Pay ai to play the game for you
https://thebusinessofesport...

Oh all the above last 12 months

I just imagine a evil scientist with test subjects when it comes down to sony recent patent reports.

Kaii17d ago

Will we get dialogue options that won't spoil puzzles in a matter of seconds? :p

280°

Judge rules in PlayStation's favour in $500m patent infringement lawsuit

Genuine Enabling Technology was seeking damages, claiming the tech allowing PlayStation consoles and controllers to communicate infringes its rights.

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S2Killinit19d ago

Big victory for Sony. And a long time coming.

DarXyde19d ago (Edited 19d ago )

Crazy to think the savings from this lawsuit allows them to develop one AAA game.

Make it Bloodborne 2, please and thank you.

18d ago
Profchaos19d ago

Sounds like patent trolling they tried the same thing against Nintendo with the same pattern.

Motion and control input traversing over higher and lower frequencies seperate from each other allowing the controller to do both

Pyrofire9519d ago

Patents suck. Most of them are complete garbage.

Knightofelemia19d ago

So to recoup the money Genuine is going to take on Nintendo or Microsoft next. I hate patent lawyers they are some of the worst bottom feeders out there.

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