40°

Nintendo marketing exec Scott Moffit on staying relevant in this console generation (interview)

Scott Moffitt, the executive vice president of sales and marketing at Nintendo of America, acknowledges that Wii U sales are slow but big games are on the way. Will it be enough to make Nintendo relevant in this generation?

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venturebeat.com
mochachino3962d ago

$200 Dollar Wii U around the same time PS4/XBone launch.

deantak3961d ago

Will Nintendo keep up? hmmm.

120°

Nintendo and the surprising success of the 3DS

While Sony and Microsoft duke it out in the gaming console wars this holiday season, here's something to think about: Nintendo's handheld device, the 3DS, to date, has still outsold both of them. Combined.

Surprised? You'd be forgiven if you were, especially as mobile games seem to be taking over the handheld market. Sure, the 3DS has quite a few years on the latest consoles, having been introduced in 2011. Nintendo has said the 3DS has sold at least 50.41 million units since its introduction. The PlayStation 4 has sold just over 30 million units to date; Microsoft doesn't report sales figures for the Xbox One, but estimates put it at around 17.1 million units since its launch.

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washingtonpost.com
Geobros3051d ago

This true but 3DS has been release few years before PS4 and XBO. I mean we cannot compare numbers.

3-4-53051d ago

Surprising Success ?

LITERALLY every Nintendo handheld ever has been very successful.

Oh Washington Post....once again proving how out of touch with reality you are.

What a click bait article from a "credible" news source. lol

MasterCornholio3051d ago

I love my New 3DS.

https://cdn02.nintendo-euro...

I bought the black Monster Hunter bundle and i adore the system. What i like the most about it is that i get a nostalgic feeling every time i see those colored buttons. The New 3DS is a fantastic system to own and in my opinion i like it even more than the New 3DS XL. Also Xenoblade is awesome on it!!!!!

Now that my praises for the system are over lets discuss sales.

They are quite good and certainly much better than the Vitas. However, unlike the DS the 3DS failed to capture the casual market. Lacking games like Brain Training or Training for your Eyes they failed to capture non gamers like they did before. Also the fact that the casuals dont need a dedicated handheld to play games on the go also hurts its sales. As a result the 3DS hasnt been selling on the same level as its predecessor.

However over 50 million is still extremely good for a dedicated gaming handheld. And hopefully Nintendo never stops producing them because we gamers need an alternative to smartphone and tablet gaming.

Thank you for reading my post and i hope you enjoyed my opinion.

Also

http://cdn3.dualshockers.co...

BUY ONE NOW!!!!!!!!!

Or if your gaming on a budget the 2DS is a good option as well. That was the first one that i bought and i still own my Sapphire Blue 2DS that was bundled with Pokemon Alpha Sapphire.

Shadowsteal3051d ago

I can't buy the standard black new 3ds in the u.s though :/

MasterCornholio3051d ago

I bought mine in Europe.

But its coming to the USA.

Shadowsteal3050d ago

Do you know when by any chance? D:

zugdar3051d ago

Its all about software.

Both the DS and 3DS have great libraries of unique titles. I'm assuming that it being a lighter system it is also cheaper for devs to make the risks of new IP and ideas.

What sets this apart from Wii and Wiiu is that the DS systems have great A+ 3rd party support.

Double_O_Revan3051d ago

It's not that surprising. Nintendo the king of handhelds. Sure the 3DS stumbled at first, but what do you expect when you price a handheld at $250? But once the price dropped and all support shifted from the DSi to the 3DS, there weren't really many options for people who wanted to continue playing the games they know and love.

Italiano12345673051d ago

Y is it surprising they rule the handheld market

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40°

Nintendo EVP exclusive: Resisting temptation and embracing innovation

Like a lot of industries these days, repetition is everywhere in gaming, whether it's a shooter or an open-world game. However, one company that refuses to be predictable, repetitive or boring with its products is Nintendo.

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examiner.com
120°

Nintendo’s sales chief: 2016 may not be a ‘transition year’ — and what this means for 2015

Nintendo sales chief is bullish on a full slate of Wii U and 3DS games for 2015.

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venturebeat.com
Locknuts3228d ago

I didn't even click the article. These guys can't even open their mouths without their Japanese overlords (Nintendo chairpersons) giving permission. They're just puppets.

Dunban673228d ago (Edited 3228d ago )

A Reggie esque corporate shill in the making- We have prob heard the last of Iwata and the top Japanese execs shilling for the wii U going forward-

They will let Nintendo NA execs make themselves look bad now- They will prob take a little better care of their home market folk re the Wii U too if current/past trends remain

I ll take an educated guess that they are not too happy w Splaton sales in the West so far- Splatoon has done well in Japan and even moved a few consoles but considering the marketing budget they had for it in NA I don t think they could be too happy w sales as they seem to be lower than in Japan and I doubt Splatoon moved too many consoles in NA either- we will see soon enough but he would have given out some numbers if they were really happy

He did not make any effort to dissuade anyone that the NX would be here in 2016- I tookhis "may not be a transition year" comment to be very general in nature and not in any way aimed at the NX subject

He did talk about how great the Wii U s 3rd party support has been and will be- one of the many shill comments imo.

Nodoze3228d ago (Edited 3228d ago )

How great the Wii U 3rd party support has been. I will take 2 of whatever this cat is smoking as it is some powerful sheet!!!

I get that he has to spin things, but man that is just flat out delusional.

Canary3228d ago

Nintendo really wants to push Amiibo.

And I can see why. They're probably much more profitable than actually developing games.

KaladinStormblessed3228d ago (Edited 3228d ago )

"All of that content" should keep us busy until new hardware arrives? What content? The 4 or 5 WiiU games that were all announced last year? An AC skin of Mario Party? A Mario sports game that no one wanted or was really excited for? There are a few games, like Xenoblade, StarFox, and MarioMaker, but that's not going to last us till the end of 2016 or 2017. Devils third and Fatal Frame apparently don't exist according to Nintendo, which isn't helping the stereotype that Nintendo is a kiddy company.

I was all for Nintendo and the WiiU right up until this E3. Very few new games coming out, and can I even trust you guys with the NX anymore? It better be way more powerful than PS and XB, and better not have some "innovative" hardware that's actually just a gimmick. I love the WiiU game pad, so wouldn't mind if they kept that. Innovate with the software Nintendo not the hardware.

morganfell3228d ago

All I can say is with the Wii U I have purchased my last Nintendo console.

ABizzel13228d ago

I'm almost in the same boat, but buy it near the end of the generation instead. Their first party is worth it, but save a ton of money buying the hardware at its cheapest as well as all the games.

Gamer7773228d ago

The last Nintendo platform I had before purchasing a Wii U in fall of 2014 was a Gameboy advance. I bought the Wii u cause I thought Nintendo was really turning things around in 2014. They had great games and their sales increased and the future of the console looked brighter. What I saw at E3 just a few days ago made it seem like Nintendo was preparing to phase out the Wii U by 2017.

VJGenova3227d ago

The wii was my last Nintendo purchase. The motion control was a gimmick that didn't get 3rd party support and felt forced in many games like super mario galaxy. Why do I have to shake to attack?

Also their whole mobile strategy never made sense to me either. I hate handheld gaming. That was why Super Gameboy was so amazing!

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