“All in one. Input one”: Microsoft banner reveals Xbox One slogan

Microsoft’s Xbox One slogan has been revealed on an E3 2013 banner currently hanging in the Los Angeles Convention Centre.

[Sandmano]

What!?

[PCGamingNoobs]

stared at that for a few minutes, still came out with your thought!

[shutUpAndTakeMyMoney]

MS are talking directly to hardcore gamers i guess. lol

Sony will say something awsome like "Kill sh!t now!!! And be a legend!!!"..

[RenegadeRocks]

ROFL ! That was awesome :D !

[zerocrossing]

Lose your consumer rights, "all in one" go

[SuperLupe]

Absolutely horrible slogan ... what on planet Earth is going on at MS ...

[kneon]

It's pretty dumb, the first thing that comes to mind when I see "all in one" is a printer since multi-function printers are commonly referred to as "All in one"printers

[LeRise]

I have read a comment from a friend of former Microsoft employee, so he said that Stephen Ballmer will ruin the company, very incompetent person for a CEO..

[Dannehkins]

Breaking News.

Microsoft has announced cutbacks in its Xbox One marketing department and is now outsourcing work to China .

We are now heading over to Michael Patcher who has predicted that the new Chinese workers are not fluent in English according to reports that the new Xbox One slogan is 'All in One. Input One'.

[RenegadeRocks]

Silliest slogan = Input one ! LOL ROFL !

[Sitdown]

You can lose ALL of you hardworking IN ONE year, all because you just listened to the INPUT of ONE..... money. Here is hoping the conference will be magical.

[Rainstorm81]

Did Sony and MS swap advertising teams? Because thats just terrible

[iNcRiMiNaTi]

This is what it means

http://i.imgur.com/6m1CpeI....

[wagnus]

All in One. Xbox One. I could understand THAT... but that's not written across an 100 foot long banner...

Or even... All in one input. BUT C'MONN

[callahan09]

...

http://i204.photobucket.com...

[turgore]

"Xbox, go home!" would be a better slogan.

[CalamityCB]

I understand it, it's basically saying "No need to switch your cables around, all your entertainment needs are on ONE input, ONE box."

[Sandmano]

...

[WeaseL]

As long as you live in the US

[MoveTheGlow]

That's why this is so weird - that banner looks like it's translated from some other language into English. "Input one?" Input one what? So many dirty jokes just popped up.

It's almost international in its Broken English-ness, but the Xbone is pretty much Amurrican with all its TV for a while until it can learn to serve any other population.

[kayoss]

It should of said "One to try to rule them all". "X-sperience the ONE" or "one box, One input"

[shutUpAndTakeMyMoney]

"I understand it, it's basically saying "No need to switch your cables around, all your entertainment needs are on ONE input, ONE box.""

Xbone gamers rejoice!!!

[Blackdeath_663]

but thats nonsense its not backwards compatible so you still need your 360 and its cables you also need an existing tv set box for the xbone to function as a tv so you need all the inputs and wires from that too and to record you still have to use the dvr in the tv set box. also what if you get your entertainment from a ps4 or a wiiU can you input those devices into the xbone?

[BABYLEG]

^^^this guy here

only herbs call the Xbox one the xbone.

[kayoss]

Dont you need to hook your cable box up to the xbox one? Isnt that how it works or im I missing something here?

[mcstorm]

I agree not hard to understand just far to many fan boys on this post.

[CYCLEGAMER]

It's not that it's hard to understand, it's just that it sounds weird and it not a good choice for a slogan. On top of all this it's not really an all in one device. U need to plug ur cable box to it, u still have to use the remote to record etc...

[Gimmemorebubblez]

Edit: I agree with your interpretation of the Slogan.

To MS:
No you do not need 1 box. You need to daisy-chain your Xbone to other devices if you want to use its "amazing" features, need more hard-drive space......well guess what you have to attach it externally to the system, want to play your 360 games, well guess what, you going to have to add another box. The Xbox does not get rid of any of the other devices under your TV, all it does is daisy chain all the boxes, hard drives and consoles(if they are compatible) and inserts them in a pretty interface that save you the trouble of picking up your TV remote and pressing one or two buttons and the BEST part is, it only costs $500!(guestimate)

-It does not allow you to lend games for them to play on their account without a fee.
-Requires an ONLINE check-in
-Online Play is not free
-Kinect supposedly doesn't send off data to MS's servers but hasn't MS denied letting PRISM having access to their severs and look how that turned out?

And what about the games.........nothing shown far but CG trailers and dogs, it is underpowered compared to the PS4 is far less capable then most gaming PC's.

This is an anti-consumer device that can do everything(pretty much) but............... it is a jack-of-all-trades but master of none.

[gamertk421]

Broken record. Still buying One. Hell, I might buy 2!

[Gimmemorebubblez]

@gamertk421
Okay, cool! I do not care if you buy one....or two.

[Gimmemorebubblez]

I take the games thing back....well done MS, very good conference. I just wish your console didnt have DRM.

[scheme_a]

Actually ONE input, ONE box sounds way better than what they came up with lol.
You should be their copywriter.

[CalamityCB]

I would work for MS for free if they let me save them from the shit pit they have dug them selves into.

[RenegadeRocks]

Bravo dear ! We wouldn't have guessed it if you had not come to our help !

[LeRise]

Smart TV can easily replace Xbone. Why pay twice?

[WeaseL]

The more I read it the less it makes sense

[Cupid_Viper_3]

Dafuq!?

In all seriousness, they should of stuck with: "Tv Tv TEE VEE, sportz, sports, TV. T V, Watercooler".

[C4BL3]

Who uses a water cooler anymore?

[DlocDaBudSmoka]

obviously Microsoft uses a water cooler still. they do want the X1 to be the talk of the water cooler.

[Ares84HU]

I'm sorry but this sounds terrible. Are they also going to have a funeral played out for the PS4 and the WiiU just like they did with the iPhone when the windows phone came out???

Pathetic!

[Fishy Fingers]

Don't really get it (do but, don't, if that makes sense). Not exactly what you want from a slogan.

[Benjammin25]

Jesus Christ, Microsoft can't even get slogans right anymore.

[JoGam]

When I think of All in one I think of printers.

[Nicaragua]

I think of shampoo

[R00bot]

Well, I think I might understand what they might have been trying to say, but dafuq?

[Karpetburnz]

Wtf, sounds like more TV nonsense. Smh

[slapsta72]

sounds a bit like something bob dole would say. bob dole likes this slogan. bob dole thinks it is good for america. bob dole. BOB DOLE.

[DragonKnight]

Well, Reagan hates it.

http://images.wikia.com/cyb...

[Yui_Suzumiya]

This made me pee myself laughing. With this and E3, it's gonna be a good day. ^_^

[Bhuahahaha]

should be "all your games belong to us"

[a08andan]

*"All your games are belong to us"

I did lol at your comment, +1 for u!

[Zechs34]

Awful... -_-

[urwifeminder]

Awesome love it only mere hours to go excitement building.

[6DEAD6END6]

The average joe is not going to understand that lol, and thats the people they are hoping for to buy their console. They need to do a better job discribing the console to parents, joe dirt and kids because they are not going to buy it if they dont know what they can do with it and the average person likes their cable box as is and uses smart tvs so they might look pass all the enteranment features.

[XabiDaChosenOne]

"all in one" but you still need a cable box...

[DVAcme]

The amount of stupid in this slogan baffles me. Seriously, how hard can it be to come up with a decent slogan? They messed up everything about the system, they should at least give it a catchy phrase.

[GentlemenRUs]

Does not make sense to me.

(All in one, One Input) - There is just no ring to it, Might have been called "All for one, All in one", Now that has a ring to it(Even though I hate the Xboner).

[TechnicianTed]

What a crap slogan, that was the best they could come up with?

[jaredhart]

TV. Rendered Dog.

[gamertk421]

Troll. Overplayed meme.

[DragonKnight]

Sports. Fish AI.

[GreenRanger]

AH! AAH! AAAAAARRRRRGH!
http://25.media.tumblr.com/...

[Baka-akaB]

All in one what ? You need a cable box for it to even use it's overhyped and flaunted TV stuff

[Dannehkins]

Just a suggestion, but maybe fire the person who decided that 'All in One. Input One' was a good slogan. But while you're at it, maybe fund them an English class so they don't completely bomb in society.

[a08andan]

Noooooo! I'm sure my WoW bank character will get hacked now :(

How is that relevant? Well the guild that only he is in is named All In One.

[Thatlalala]

Lol wut?

[coolmast3r]

so it's like those "Nescafe 3 in 1" ads...sad

[felidae]

All In One ... with Aloe Vera

[INMATEofARKHAM]

Even on a good day that's a horrible slogan... And of course MS hasn't had any of those in a awhile now.

In fact its so bad I got to wonder if the last few weeks has just been MS trolling us and the real reveal will be today.

(And really I'm only sort of joking here... That slogan is horrible.)

[Felonycarclub8]

Now is definitively not a gaming machine with that slogan.

[first1NFANTRY]

that's just weak. All in one? how many other devices use that same slogan? I think the creative heads have all left M$. Sad times ahead indeed.

[Stoppokingme]

<facepalm>

[DirtyMagician]

This is too confusing for the average person that really can't be bothered to read into it. Slogans are meant to be catchy and simple. This is not. Try saying it 5 times in a row, it's not that easy.

EDIT: Never mind, it's actually not that hard to say

[saggysack79]

hahaha sounds shit lol

[SOULJER]

Their slogan should had read "Beware of are invisible Power"

[DaGR8JIBRALTAR]

SMH....

[DVAcme]

All in one... except if you don't log in every 24 hours, then it's jack-squat in one.

[OrangePowerz]

Thats why I think they should have called it Xbox Infinte.

Infinite possibilities.

That would sound a lot better.

[Clarence]

Horrible slogan!

[Tatsuya]

lol wtf, funniest thing I heard today! This is Microsoft failing at its best.

[g-nome]

Could have been worse ......................(nah not really )

[GraveLord]

Lame.

[Bennibop]

That slogan is not going to help Microsoft explain to the masses what there machine is all about, sounds like they are trying to flog us an all in one tv remote! I am so dissapointed Microsoft seem to be cocking up X1 up well and truely. Surely if I wanted an all in one box I would buy Apple TV (which I would not have to worry about fitting on my TV stand as its a tenth of the size!)
Have pre ordered PS4 now, which will probably will have some sort of publisher lead DRM but Sony seem to have a focus on what I wantm innovative new experiences such as The Last of us.

[Morgue]

I'd personally like to thank MS for ruining the word ONE. Everytime I say it I will automatically think of the new Xbox just like when I'm giving a customer their change and I ask " Do you want your nickel back? " I think of how much I hate the band Nickleback.

But what brings solace to my heart is the song from Three Dog Night " One ( is the loneliest number )

[brewin]

They should have just used "Jump Out" cuz that's what I'm doing. Bye Xbox brand... It was a good run... Signed, a former Xbox consumer.

[American_Gamer]

Not too bad, I'm sure we'll see a billion dollar ad campaign that'll make the slogan imbed itself in our brains! Seriously though, I'm just excited for next gen consoles!

[Deadpool101]

"All in One. Input One.....unless you're still playing your 360 games, then its input two"

Or how about "Xbox One....because we think you're too lazy to use a remote"

I joke about it but I know if the games are solid I will end up buying it anyway.

[ElementX]

Well I'm looking forward to the press conference even if I'm not excited for the XBox One. There's so much hate and trolling MS lately. Yeah their new system seems pretty awful, but I'm just going to wait and see what they have to say.

[bganci]

Perfectly Brilliant. This should be plastered on every console. Could be an epic Tattoo?

[Der_Kommandant]

All in one, 15% more product

[Jamaicangmr]

That's,... That's pretty bad.

[kaozgamer]

lolwut. it would be better if it was 'All in one. One box'. something like that

[strigoi814]

Who the hell thinks about this slogan..a grade school could make something better off this

[-Gespenst-]

Who in the hell came up with that? I think they've really been hitting the coke since the conference.

[XXXL]

Microsoft bringing the garbage hot!!! Good lord they are shooting themselves in the foot. It's embarrassing. It must be opposite day at headquarters 24/7 365. This is what the fans want, let's do this instead!

[hazelamy]

all in one?

yeah one box, plus the kinect, plus your cable/satellite box.

can ms not count?

[noears]

All In ONE Input One credit card. Sorry Xbox fans just could'nt stop myself.

[Tzuno]

All stupid people in one big mess. Input one to start the plan.