Microsoft EMEA veep Chris Lewis says the company is already working on its next next-generation console because "we have to".
Preliminary work is already under way, he told UK games site Kikizo.
"You can't sit back on your laurels in this business - the consumer won't let you, the developers certainly won't let us. So that's happening right now," he said.
The research and development practices of the console division are "no different than any other part of Microsoft" though, he insisted.
He wants to launch all his projects initially through close beta.
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not even two years for 360 and already another in the works very sad
Sony and Nintendo are also doing it. We know more about PS4 than we do about Xbox 720. Fact.
Do you even understand how this stuff works? Do you think it only takes a year to create a new console? It takes several years. R & D ect.... I'm glad they are already thinking ahead. In 3 years I want a new console. Tech changes so rapidly....The ps2 was outdated when the xbox launched 2 years later. I couldn't stand playing a ps2 game after playing the original xbox. It just wasn't the same. So in 3 years...tech will be much more advanced....and I will be more than ready to move on to bigger and better things. After playing the 360 its hard for me to play original xbox games. So, complain all you want...Some of us gamers actually understand and we are ok with a console having a 5 year life cycle. once again....Thanks Microsoft.
Don't come back in here with you're Ape brained thoughs.
knew anything about the xbox life cycle you would know that 2 years after the first xbox was released they were planing for its next console.