CES organiser will not compete with new E3

The Consumer Electronics Association will not be launching a gaming event in the US to compete with this years' E3 Media and Business Summit.

Contrary to rumours, and following the CEA's own considerations to compete with the new E3, the organiser of the annual Consumer Electronics Show has backed down from staging a videogame-specific event.

"Although the CEA was prepared to launch a new event, the recent announcement by ESA that it would open its event to both ESA and non-ESA members and would include PC and wireless gaming, led us to conclude that a new spring West Coast event would likely not serve the best needs of the industry," revealed Karen Chupka, senior VP of events and conferences for the CEA.

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