I Love Bees Designer: Games Are the Ultimate Happiness Engine

"Reality is broken," and the task of fixing it falls squarely to game developers, according to Jane McGonigal, an academic and game designer most famous for her work on the I Love Bees Halo promotion.

McGonigal believes that games, after three decades of engaging people on wildly different levels, offer the solution: combine the immediate gratification of games with the drudgery of reality and reality suddenly sucks a lot less.

The end goal of this scenario she has created is to have games exist in almost every facet of reality, from playing with your dog to running down the block.

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