Is it Time to Say Goodbye to Exclusives?

"As time goes on, exclusives are becoming less and less of a console-defining feature and more and more of a way for companies to monopolize on games and their fans." |

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LX-General-Kaos3199d ago (Edited 3199d ago )

Exclusives will never die

Some Brands like Nintendo for example run off of exclusive content. Exclusives "becoming less and less of a console defining feature" may be true for some, but false for the Nintendo product line. Seeing that from Nintendo home consoles down to handhelds are completely defined by AAA quality Nintendo exclusive content. So much in fact that 3rd party often has a hard time selling to expectations on Nintendo platforms.


Rated E For Everyone

TheSpoiler3199d ago

It's funny, because without Nintendo, this game wouldn't exist.

Dark113199d ago

Really? , where did Nintendo/SEGA/PG say that?

RivetCityGhoul3199d ago

@Dark11 for the last time SEGA has nothing to do with bayonetta 2. Nintendo is publishing it NOT SEGA.

BattleAxe3199d ago (Edited 3199d ago )

I think that when it comes to Sony, the exclusives will never die because they've invested alot of money into their AAA game studios.

With Nintendo, they will always be the king of exclusives for little kids, no doubt about that.

knowyourstuff3199d ago

Exclusives will always exist, just fewer and fewer these days as publishers capitalize on the extra revenue streams of multiplatform releases. They all do eventually if they aren't first party.

Nimblest-Assassin3199d ago

People still bitching over Bayonetta on WiiU?

AWBrawler3199d ago

do you mean those same little kids who were crying over Bayonetta 2? ;-)

its funny how you people keep telling yourselves nintendo is for little kids. i don't know a kid that can breeze through donkey kong country returns, conduit 1 or 2, no more heroes, monster hunter tri, or even mario galaxy 2. Nintendo has exclusives that appeal to more than just kids.

ShoryukenII3199d ago


Nintendo games are like Pixar movies (and LittleBigPlanet). They aren't for kids, they are for everyone.

DragonKnight3199d ago

@AWBrawler: Then you don't know any kids. My nephew is 6 and can breeze through any game he tries to play faster than any adult I've ever seen. Most kids grasp games a lot easier than adults and become a lot better than adults over time. That's just a proven fact especially as technology advances.

SilentNegotiator3198d ago (Edited 3198d ago )

That and if SEGA weren't as jumpy as EA, afraid of any new IP that doesn't sell a billion copies.

2 probably would have sold a million on each system if they hadn't stuck their head in the sand like a bunch of ostriches in a hurricane.

And it really shouldn't be a question of "should there be". It should be a question about being totally blind-sided, like multiplat games going exclusive to the ONE system family the first game wasn't on.

scruffy_bear3198d ago

@RivetCityGhoul, Sega are the franchise owners and are serving as its advisor.

Also the Sega logo is shown at the end of the trailer, why would it be used on a trailer for a game they didn't have anything to do with them

saoco3198d ago

someone else would have eventually picked it up.

_-EDMIX-_3198d ago

??? This article is quite vague. The title needs to be "time to say goodbye to 3RD PARTY exclusives"

Exclusives will always exist for clear and obvious reasons.

3rd party exclusives will clearly exists for obvious reasons. I see this happening every gen.

But at the same time they happen, one needs to remember in most cases its NEVER FOREVER, its timed and ends up getting ported in a years time. This helps both parties in most cases. The team gets the game and funding, publisher gets sales for its system and developer makes some profit on a port later on cause there cheap to make.....thats it.

Bayonetta 2 isn't any different. It will get ported to PS3/360 or even PS4/720 if they feel just about a year later after the Wii U version.

Again my slow friends, exclusive means its never going on another publishers platform UNLESS they some how buy the IP, ie Halo, ie God Of War, ie Mario Generic shovelware etc.

But thsts not to be said for ips like Gears Of War, Ninja Gaiden, or yes Bayonetta. They are clearly made by 3rd party developers, there IP's are owned by said developers, but they are published else where. They are exclusive by the claims of the publisher/developer at that time, but clearly whos to state that will stay that way? I mean for God Of War, Halo, and Mario clearly the publisher owns the IP and its clearly not going to just end up on any ol'e platform, but those other IPs are not owned by those publishers thus run the risk of being bought up, put on other platforms what have you.

Happen to Mass Effect's IP, happen to Rare's Perfect Dark, Conker etc IP's. We can call, Mass Effect, and Perfect Dark (exclusive games) but that actually means NOTHING if the IP is not owned by said publisher.

Nintendo published Conker's Bad Fur day and Perfect Dark, they didn't own the IP, those IP's where owned by RARE! MS bought Rare, they didn't buy them from Nintendo. Thus when Rare was bought, so where those IPs.....Exclusive?

When Microsoft Published Mass Effect 1,...they didn't own the IP, Those IP's where owned by BIOWARE! EA didn't but Bioware from MS, MS never owned them. Thus when Bioware was bought, so where those IPs.....exclusive?

I think we need to sit down and really evaluate what a actual real "exclusive" is. Heres a great example. Insomniac is working with EA on a title, clearly Resistance and Ratchet will be neither of them, because Sony OWNS THE IP! Published and IP owned is what real exclusive is.

No More Heros wasn't, Ninja Gaiden 1 nore 2 wasn't, Mass Effect wasn't etc. The list goes on, neither fit what games like God Of War, Halo or Mario have. Publishing rights and IP rights are what make it a real exclusive. Publishing doesn't = owning.

In the words of Beyonce, "if you loved it, the you should have put a ring on it" ie if its a real exclusive....BUY THE IP!! They won't because it isn't. When Sony bought Big Big and Evolution, The Motorstorm IP was from the jump a Sony IP, even before they where bought. If you make a game on a Sony system and Sony's publishing....they are owning that IP.

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MidnytRain3199d ago

I'm not disagreeing with anything you just said, but I'm surprised you still have five bubbles.

camel_toad3199d ago (Edited 3199d ago )

The best thing about exclusives is that the game is made in mind exclusively with one systems limitations and strengths thereby getting optimal results in a technical sense.

The first bayonetta is a perfect example of what can wrong with a multiplatform game. They made it based off of the 360 hardware and the ps3 version was like an afterthought and suffered because of it.

I'm definitely not saying they're shouldn't be multiplatform games (obviously more sales for the publisher) but when it's an exclusive the entire dev team can devote all of their efforts into one console instead of having to limit the final product to meet each systems drawbacks.

thorstein3199d ago

You are right of course. How can Mario be on anything but a Nintendo?

And why would SONY make Xbox games?

Why would MS make SONY or Nintendo games.

guitarded773199d ago

All it takes is one failed console to wipe any company out... then thy're making software for all systems. Look at SEGA. Look at SNK.

This gen has proven that the big three can make money and flourish, but it just takes one bad decision... one bad generation to wipe them out of the hardware market.

Don't get me wrong, I'm all for exclusives. It breeds competition and it ultimately breeds innovation. Having exclusives go away, would be detrimental to the video game business, and be horrible for us gamers.

PopRocks3593199d ago


What? Sega had a string of failures. All of the crap add-ons for the Genesis and the failure of the Sega Saturn and the Dreamcast. Sega's a company riddled with consistent bad ideas; that's why they fell out of the hardware race.

And Nintendo already had its "one big bad" decision. It's called the Virtual Boy.

guitarded773199d ago (Edited 3199d ago )

@ PopRocks359

Okay... whatever makes you feel like you won an argument that doesn't exist... look at Atari... Look at NEC/Hudson Soft. The point is the same... Mario, Halo and Uncharted could end up as third party software if one of the big three F-up enough. It's highly unlikely, but there are examples (which I've given), where it has happened in the past. There are plenty of people on this site and others that would argue that Dreamcast was a great console, with poor marketing and a poor launch. I'm not saying it was just one bad thing that SEGA did... I'm saying it just takes one big mistake to go from hardware development to third party software publisher.

TotalHitman3198d ago


A failed console could wipe Nintendo out. Although I doubt it as the DS still goes strong. Nintendo don't have any other back up cash streams.

Sony would be taking a huge hit if the PS4 failed, but I doubt they would be liquidated. They would still make money from other sectors.

The Xbox is just a trifle of Microsoft's revenue. They'll barely take a hit if the next Xbox fails.

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StraightPath3199d ago

Bayonetta was huge bombshell! One of Best hack n slash this generation! Basically destroyed devil may cry ninja gaiden n much more advanced fighting mechanics then gow3. Hope it sells well gets new auidencie n comes to consoles. If not wiii u only way :D

dalibor3199d ago

Well that's your opinion about Bayonetta being better than the rest and I can respect that but know that not everyone will agree with your thought. I for one like them all, they are all different somehow and cannot possibly be regarded as the same thing. I still have yet to try out Bayonetta. But I have a feeling that I would enjoy it non the less. And as far as exclusives go I as a gamer would not want them to disappear, it's what separates the consoles from one another. If there were no exclusives from consoles than I would just invest in a pc in my opinion. I want to see some games take raw advantage from a console. It produces great games and mixes it up. And no I did not disagree with you StraightPath.

smashcrashbash3199d ago (Edited 3199d ago )

Yeah that is BS. Bayonetta being better then GOW is arguable. But better then DMC or Ninja Gaiden? You are deluded beyond reason.Bayonetta may have had some nice moves but everything else stunk. the story, the dialogue,the setting, even many of the moves.

Let me give you an example. Bayonetta had a move where she shot up in the air like an upper cut and came back down. You know what that did? It landed me right back into a sea of enemies waiting for me. Pointless and useless. She had a ton of moves and half of them were worthless. At least in GOW, DMC and NG every weapon and move was useful in some way. In Bayonetta you could finish the whole game without buying half the moves and/or weapons.

And added to this is that Sony and Nintendo own their games. No one can go and make multiplats for anyone else. So as long as they own them multiplat as here to stay. No one is going to give up the easiest way to define their console so they have to work harder to make their systems attractive. If every game is on every system then that is more money I am going to have to pay to make my system better. Nintendo would have been dead a long time ago with out exclusives to hold them up.

Tontus3198d ago

The God of War franchise dominates the hack n' slash genre more than any franchise dominates any other genre.

What's the highest rated & best selling hack n' slash on last gen consoles? God of War, this gen consoles? God of War III, last gen handhelds? God of War: Chains of Olympus.

Nothing else will ever compare to God of War. God of War killed Devil May Cry & Ninja Gaiden and everything in the genre since God of War released except for the awful Bayonetta has been a complete rip-off but not coming anywhere near the God of War games.

cyclonus0073199d ago

Another is that Nintendo has for years been content to live off their ancient franchises but now wants a piece of that part of industry which has thrived without them. After all CoD makes millions for Sony & Microsoft; Nintendo not so much.

Nintendo neglected 3rd party publishers by not making a system that was up to current gen standards. The WiiU is their mea culpa.

OmegaSlayer3198d ago

Third party exclusives should not exist.
Because they hurt the developers first.

Said that, Bayonetta2 will never reach the 2 millions copies that Bayonetta sold on PS3 and 36o combined.
So, for those who said that with Nintendo the game wouldn't exist, I tell you, it will only be a longer agony, since the game won't even reach 1,5 million copies sold.
Remember that even MadWorld was a great game and many PS3/360 users bought a Wii for that game
You can bookmark this, Bayonetta 2 won't sell more than 1,5 millions

2 millions copies are too much to jump ship.
First dumbness is on Sega that didn't paid for part 2, then Sony and Microsoft, then the devs for selling out to Nintendo in anyway lacking respect for the existing fanbase.
No one won here.

smashman983198d ago

The only "dumbness" is on the unappreciative asshole fans who cant understand that a bayonetta 2 coming out is a miracle period.

Viewtiful Joe 3 never happened
okami 2 never happened
Vanquish 2 never happened all great games that I would follow anywhere even if they came to IOS or something

buuut when an unlikely sequel finally happens the immature gamers come out and threaten platinum for really wanting to get this games in the hands of gamers even if that means having to have another publisher do it

Thank you platinum

not only will I be buying the WII U but I will be buying your game on day one

Lf_sIcKmAn3198d ago

I was not gonna buy Bayonetta 2 for the Wii U, But after reading your comment I'm encouraged to do so.

I hope Bayonetta 2 does great on Wii U and shuts up all the haters that have made everyone sick with stupid arguments like TEH NINTENDOH STOLEZ IT… Even if bayonetta does not sell over 1.5 million, since nintendo is publishing it, then platinum games isn't investing too much money and can gain more… Im seeing it more likely everyday that nintendo might buy platinum games out and have them as a first party publisher.

Servbot413198d ago

Damn, how am I going to enjoy the game if it doesn't sell 2 million copies? Oh wait...

showtimefolks3198d ago (Edited 3198d ago )

No because 1st party games will always be exclusives.

And don't be surprised if both any and ms follow Nintendo and revive some older IP's which are owned by 3rd party by funding and publishing the product.

Exclusivs are very important to a systems unless you are MS than exclusive DLC that will they will pay millions for. But in the long run both and Nintendo are in better positions because they own more studios. Sooner or alters people will get tired of halo,gears and forza

fr0sty3198d ago

"As time goes on, exclusives are becoming less and less of a way for a platform to define itself and more of a reason for fanboys to cry a river via a million n4g articles, hateful Facebook posts, and petitions.

kikizoo3198d ago (Edited 3198d ago )

"Exclusives "becoming less and less of a console defining feature" may be true for some, but false for the Nintendo product line."

yeah..and most of all, sony product line (more and better exlcusives this gen than competition, and same can be said for ps2/psx gen)

"It's funny how this wasn't even a topic of discussion... until Nintendo bagged themselves a good solid exclusive...

no, this ridiculous statement started with xbox fanboyz in 2008/2009 until now, whith ps3 having way more and better exclusives each years..

Gamer19823198d ago

They wont die as unless ninty stop making consoles you wont see mario elsewhere same with sony and there IP's however MS games you could see elsewhere as most of there exclusives are from differnt devs and paid for. Like Gears for example.

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BitbyDeath3199d ago

Each platform all have great exclusives.
The only people wishing them death are bitter because 'x' exclusive is not on their console of choice.

WeskerChildReborned3199d ago

Yep, Can't wait for Last of Us, ZombiU, and all the other exclusives.

Gamer19823198d ago

ZombieU will be coming to other consoles they have already said that. So thats not an exclusive well. Its a timed exclusive thats all. So all you get with WiiU is Mario and Zelda as usual.

WeskerChildReborned3198d ago

@Gamer, it could but it's not confirmed yet.

cyclonus0073198d ago

They have a right to be angry because this Bayonetta 2 deal is the worst kind of exclusive. It would be one thing for Nintendo to buy a new IP from a third party publisher (like Gears of War for MS) or get exclusive content from a third party game (Sony's exclusive Joker maps for Arkham Asylum). I would say this is unprecedented but I remember Nintendo doing the exact same thing when they snatched RE4 for Gamecube.

This deal is a slap in the face to anyone who played the first game and wanted a sequel. It's a plus for anyone who was buying a Wii U anyway, but are people really going to buy a new system because of Bayonetta 2? Ripping a popular game from its fanbase doesn't seem to make much sense.

ElectricKaibutsu3198d ago

Nintendo saw a good developer with a good IP and decided to publish their game since apparently no one else would. I don't see how that could be a slap in the face to fans.

Gamer19823198d ago (Edited 3198d ago )

Bayonetta will come to other consoles purely because sales of game from launch consoles are always terribly poor. As you are selling to a portion of a couple of million. Why limit your audience to 2-3 million at launch when theres already an audience of 70 million (knocked 30 million off for dead consoles and gamers who no longer play etc..) out there? Thats a LOT of profit to lose. Its why heavenly sword dev went multiplatform remember?

cyclonus0073198d ago (Edited 3198d ago )

@ElectricKaibutsu It goes deeper than that. Nintendo is adopting a "me too" strategy to get the hardcore audience back to their brand. I don't care about Bayonetta (I haven't even played the game tbh) but if a franchise I liked went exclusive to a system I had no intention of buying then I'm done with that franchise. I've been playing Metal Gear Solid since the PS1 days but if MGS4 had been a Xbox exclusive, I definitely wasn't going to buy a 360 for it. If Nintendo liked Platinum so much they should get them to make a new IP for them. How is Bayonetta 2 going to be successful as an exclusive when the WiiU audience is unknown and the first game was only a mild success on current consoles?

@Gamer1982 Even if the game eventually comes to other consoles, the damage is done. But you proved my point with Heavenly Sword. Ninja Theory are multiplatform developers but the Heavenly Sword IP remains with Sony. A sequel to a game that was never on your console is risky. Yes, the money is in multiplats and that is why this deal makes no sense. Maybe you're right & it is just a timed exclusive deal (because we just NEED more of those again...).

I assume Platinum Games owns the Bayonetta IP, so that's why they could shop it around but unless Nintendo bought the IP, it all seems pointless.

ElectricKaibutsu3197d ago

"If Nintendo liked Platinum so much they should get them to make a new IP for them."

They did: The Wonderful 101.

Platinum already said they had been planning out the sequel to Bayonetta 2. They did the art and had the story all banged out. They wanted to make this game, they just needed someone to support them. I hope it turns out well for Platinum since they really are a great developer and I think the should be rewarded for how much effort and skill they put into their games.

I agree with you that it probably won't be a system seller on its own, and that someone who decided not to get a Wii U won't suddenly change their mind because they liked Bayonetta, but I think it could swing people who are on the fence.

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Belking3199d ago

Next gen, exclusives will matter even less. Gamers should prepare to see less games because of increased development cost. One publisher (Ubisoft) has already come out and said they will be publishing/developing less games because of it.

Hicken3199d ago

Exclusives will ALWAYS matter. Ubisoft, who does primarily multiplats, is a poor barometer for the state of affairs next gen.

The fact of the matter is: the more parity there is between all the systems, the more important exclusives will become. And since it's speculated that there won't be nearly as large a performance schism next time around, that means there'll be an even larger focus on the minute differences. Things like, I don't know, LIBRARIES.

Belking3199d ago (Edited 3199d ago )

"Exclusives will ALWAYS matter. Ubisoft, who does primarily multiplats, is a poor barometer for the state of affairs next gen."

Don't try to make it sound like I said exclusives don't matter. I said MATTER LESS.

Apparently you don't know that Ubisoft is one of the top publishers and developers in the industry. You also don't realize that multi-plats are the backbone of the industry. Sony nor MS could survive with out them. There will be less games next gen simply because some studios won't be able to withstand the losses if a game doesn't sell. Publisher will take less chances.

A large publisher like Ubisoft saying it should tell you something. There will be less games. Sony and MS are already shifting/combining studios and getting ready for it. You do know games aren't made for free, don't you? There will be more timed exclusives for sure.

BitbyDeath3199d ago

@Belking, wouldn't less multiplats = more exclusives? If the smaller publishers like Ubi aren't willing to hand over their cash to make games then wouldn't you think Sony, Ninty and MS would take their place and do the publishing for them?

BrutallyBlunt3199d ago (Edited 3199d ago )

Hicken writes - "And since it's speculated that there won't be nearly as large a performance schism next time around, that means there'll be an even larger focus on the minute differences."

Oh goodie! Another gneration of fanboys clamoring how that one extra pixel makes all the differences in the world.

Companies like Nintendo will always have exclusives to try and sell the hardware. That's how they keep themselves within their own bubble. The fact is Belking is right about some things, costs have risen dramatically to create games so something has to give. Whether that be even less focus on trying new things, more online codes to help alleviate losses within the used market, more digital distribution, more DLC, episodic content and so forth. Single player focused games will suffer even more. EA has already gone on record stating their love affir with having online integrated games, i expect more to follow.

In a world where we had the PS2 it made sense to have a lot of exclusives. The system had total influence even with 3rd party publishers. That deteriorated thanks in large part to stiffer competition. It's about to become even more competitive with the influx of smartphones and tablets and digital services like Steam growing.


There might be more partnerships like we seen with Epic and Microsoft and now Platinum and Nintendo. But you also have to factor in costs and how limited now your userbase has become by essentially blocking off most of your potential customers.

colonel1793199d ago

I think there won't be any more third-party-published exclusives because they won't take the risk anymore. So I think that Sony, MS and Nintendo will publish those titles to make them exclusive to their console. Just like Nintendo has done with Bayoneta 2.

dalibor3199d ago

Yes I agree but there could be exceptions though. Never say never bub *snkit*

But will there be exclusive downloadable content when the new systems arrive? It has been done this generation. Is it a good thing? Well I have my own opinion about it.

rainslacker3199d ago

I'm sure there will be some...whether they're AAA titles or not though is a different matter. Also it seems most western 3rd party developers won't go exclusive. You can always look to localized titles from Japan though, but the big titles will likely still go least for world-wide release.

Sticky__Rice3199d ago

This guy clearly doesnt realize Mario, Uncharted & Halo are flagship titles that are will never be mulitplat. Those are just some of the many few. Everyone has a reason they pick up a certain platform. Exclusives usually seal the deal for a consumer.

ravinash3198d ago

While I get your point and games like halo, Mario and Uncharted might never see another platform (except PC for halo maybe)....I can't help but notice Sonic the hedgehog runing round on other platforms after Sega no longer had a platform.

If the devs/publishers still see money in creating these IPs even when the platform they are exclusive to is gone.... then there is always a chance this will happen.

Sony invests a lot into their software studios, so it's not to much of a stretch if they pulled out of the hardware that they would continue with the software studios like they do with their movie departments.