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343 Industries worries 'constantly' about Halo oversaturation

Speaking to Joystiq, Microsoft's Frank O'Connor, creative director of 343 Industries, said that he worries "constantly" about the possibility of the market being oversaturated with Halo. When asked about the amount of Halo products out there (namely ODST, upcoming books, more comics, Halo Legends and the recently released encyclopedia), O'Connor said, "I worry about that constantly."

Regarding the various Halo products, O'Connor said, "All of that stuff has existed in the past, and it exists because of one simple reason, which is demand. We wouldn't make it if we weren't continually being asked for it." He added, "We obviously turn down almost infinitely more stuff than we actually produce, but when we produce it there's a good reason and a good plan and a strong demand."

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joystiq.com

Columbo - moderator
Published: 30 days 6 hours ago | News | Xbox 360

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Saaking - 30 days 8 hours ago

1 -

I do as well. Too much Halo and they'll ruin it.

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kissmeimgreek - 30 days 7 hours ago

1.1 -

i think theyll be fine as long as they keep making one halo game every two years. as long as theirs an engrossing story im game for another halo.

P.S. I dont count ODST as a full game as all it was meant to do was hold people over till REACH

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presto717 - 30 days 5 hours ago

1.2 - too late for worry now...

.

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1.3 OWNED | 30 days 5 hours ago - comment has been reported as SPAM -

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StanLee - 30 days 5 hours ago

1.4 - @ Saaking

Dude, you know you don't care about Halo. Why lie?

Anyway, there is never an over saturation if the gaming community continue to embrace an IP. From yearly interations of sport titles, to Call of Duty titles every year for the past 3 years with another expected in 2010; as long as the fanbase continues to support a property and it continues to be successful, I say, go for it.

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HolyOrangeCows - 30 days 4 hours ago

1.5 - Halo condomns???

More like, "Be a virgin forever"
lol

@1.4
Yeah, just because you're unhappy with the direction the xbox is taking, it automatically means you don't care about the games, right? GTFO.

"P.S. I dont count ODST as a full game as all it was meant to do was hold people over till REACH "
Well, THEY sure counted that 5 hour, MP recycle bin as a full game.
And they charged $60 for it.
ODST indeed shows where the oversaturation is leading Halo.

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xoxideu - 30 days 4 hours ago

1.6 - 10 year plan.

.

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IdleLeeSiuLung - 30 days 3 hours ago

1.7 -

Every Halo released so far has sold incredibly well, and it there aren't as many releases as CoD series, so there is no real concern. Let MS worry about it and gamers worry about what games to play!!!

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n4gn4gn4gn4g - 30 days 8 hours ago

2 - A little late

are they not?

I think once you have Halo pajamas available you've jumped the shark.

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WMW - 30 days 5 hours ago

3 -

thats funny because MS put this studio together to continue the halo oversaturation because bungie wouldn't.

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HappyTrigger - 30 days 5 hours ago

3.1 - Agreed..

So if thats the case, 343 Industries might shutdown or they might break away from MS and will become an independent studio.

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StanLee - 30 days 5 hours ago

3.2 -

No they did not. Bungie will continue to make Halo games but Halo has become a pop culture commodity with merchandising, books, cartoons and other media properties. 343 Industries manages the IP, choosing which ventures would appeal to the core fanbase, expand the fanbase and be commercially successful.

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Citizen_King - 30 days 5 hours ago

4 -

I got a flu shot yesterday and the syringe said Halo on it.

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swiftshot93 - 30 days 5 hours ago

5 -

Who cares how many Halos there are as long as they're great. Look at Ratchet or Mario.

Me, personally, I stopped caring after Halo 3, but obviously there is large demand for the formula of Halo, so they should have it.

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The real killer - 30 days 5 hours ago

6 -

Halo is already ruined.

Look at Halo Wars terrible, Halo3 ODST terrible.

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wicked - 30 days 5 hours ago

6.1 -

That is just your opinion, so far my son has spent 155 hours on halo wars. I my self have never played it. But hay I would not say it is terrible, I am just not in to RTS games. But £30 to keep my son busy for that length of time I would buy him the next one as well!

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bjornbear - 29 days 21 hours ago

6.2 - ^^wicked

I'm sure your son is enjoying Halo Wars a lot, and hopefully it'll work as a gate way game and open his curiossity to other RTS games with more substance.

But when I was young I played Glover, Gauntlet Warriors and Mission: Impossible on my N64. Back then i didn't bother about it, but now days I'm very aware they were HORRIBLE games.

Do i regret playing them? No, even though i spent HOURS on them.

No offence, but kids aren't the best reference for game quality now days.

However, If its fun for him, its good enough i think =)

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sealion88 - 30 days 5 hours ago

7 - Seriously

Even Beyonce has a song about it. Talk about over saturation

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8 josephayal | 30 days 5 hours ago - User only got 1 bubble - Show

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CryWolf - 30 days 4 hours ago

9 -

Halo have oversaturated the industry with Halo 3 and Halo ODST, Halo Wars with DLC for it, alot of developers are trying to make their games over Halo gameplay style it kind of Suck's if you ask me.

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LEGENDARY PELON - 30 days 4 hours ago

10 - HALO RULES!!

I LOVE ALL THE HALO GAMES AND ALL THE HALO PRODUCTS!

I JUST HOPE THAT BUNGIE KEEPS ON MAKING GAMES HALO GAMES AFTER HALO REACH!!

WHAT DO U GUYS THINK??
IS THE BUNGIE TEAM GOING TO STOP THIER
OR ARE THEY GONNA KEEP ON GOING WITH HALO GAMES??

PROBABLY THEY WILL STOP AFTER REACH, BUT WILL MAKE A NEW ONE FOR
LIKE THE XBOX 720 OR WHATEVER ITS CALLED!

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BaseballFan15 - 30 days 4 hours ago

10.1 -

Was Caps Lock really necessary?

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FinalFantasyFanatic - 30 days 2 hours ago

11 - Personally I think we already have an oversaturation of Halo...

But I've only played 1,2,3 (mainly just multi-player which is where the games really shine). Really it seems to be too much too quickly but something must be working in there're favor if it's selling well.

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bjornbear - 29 days 22 hours ago

12 - Got saturated

When Halo Wars got released.

As a big RTS / TBS fan (Total War FTW!!!!) I was not only confused, but insulted and saddedned to see Halo attached to...that.

MY OPINION OF COURSE. Please disagree at will.

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The Gamer Zone is for members who want a more friendly and civilized discussion. This section is heavily moderated by the N4G staff, so leave your fanboyism at the door please. Members who are unable to behave in a mature and respectful manner will be temporarily or permanently restricted from posting in the Gamer Zone. Using words such as Xbots and Sony droids, or other words from the console war vocabulary, is strictly prohibited in this Zone.
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CryWolf - 30 days 4 hours ago

1 -

The only thing keeping Xbot alive for Microshit is Halo and Gears if both of those series ends by oversaturation or just ended 360 will be another Sega Dreamcast even I know that for a fact.

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kydrice - 30 days 4 hours ago

2 -

Master Chief, the next Mario. Coming Soon! Halo party, Legend of Halo: Ocarina of Halo, Halo Tennis, Halo Monopoly, Halo scrabble, Halo pepsi, Halo Kart Racing, "Halomon: Starring Master Ketchum", Halobucks, McHalo, Halo's jr., Halo In The Box, In-n-Halo, Halosoft, Halo-King, Taco-Halo, Del-Halo, Halo Ice cream, Halo 4.

Saddly enough, I see many people lining up for this garbage should it ever exist. I implore anyone to avoid such people like they were lepers.

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chrisulloa - 30 days 3 hours ago

2.1 -

Glad you took the time to write that pathetic little list of yours, now please re-read your comment and ask yourself if it makes any sense at all.

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kydrice - 30 days 3 hours ago

2.2 -

It was no prob really, I'm a pretty fast typer, took me a good 2 minutes to type. As for it making sense, why do you think i put it in the open zone, it's where logic and non-sensible crap go. I mean just go on any PS3 article and look at the garbage you xbots take the time to type out. I'm glad you took the time to read my pathetic list. THANKS!

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ginsunuva - 29 days 19 hours ago

2.3 -

You forgot Halo Kitty

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Chubear - 29 days 16 hours ago

2.4 -

lol I can't stop laughing lol

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chrisulloa - 29 days 6 hours ago

2.5 -

Funny, seems like all logic falls into a little black void in these comment boards and that void is coming directly from your comments.

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