Dying Light Uses Ridiculous PewDiePie Quote On In-Store Marketing

Dying Light displays have been sent out to stores that solely feature a brain-destroying quote from PewDiePie.

[ValKilmer]

I weep for the future.

[ShugaCane]

I weep for Val Kilmer's sex appeal.

And the future.

[Crazay]

Pewdiepie is an idiot.

[brich233]

A millionaire idiot. He makes so much on youtube.

[Truthandreason]

Honestly I don't think the guy may be that bad, but now he has forced himself to appeal to his audience to keep the money flowing, but it's for good reason. The dude is the #1 "youtube star" and makes MILLIONS of dollars and his woman is gorgeous.

Dude has his life worked out it looks like.

[Snookies12]

It's kind of sad to use YouTuber quotes to sell your game, but let's face it... Whether you like him or not, PewDiePie has a multi-million fanbase. It's going to help sell your game when you target something like that.

[Sethry101]

I agree, however his user base are mainly young, whether as this is a mature game. So I don't really think doing this is appropriate.

[qwerty676]

i have friends in thier 20s that watch him

sad i know, ive seen a couple of his vids and i find him extremely annoying with no humor whatsoever.

[BC_Master_Haze]

Mainly young, with parents who don't know what M stands for on the case and will buy their kids anything.

[TheMapleNerd]

I really liked Pewdiepie in the past, but don't know what happend but i think he is over'acting' when he is playing games.. Though i like hes vod's since he is himself in those.

[BallsEye]

It's sad to use anyones qoutes. If they'd pay to IGN or GAMESPOT for a quote it would make it more professional and believable? I just don't get it. They could quote some no name guy from some forums or Obama himself for all I care. Both would have same amount of credibility in my eyes - zero.

[poor_cus_of_games]

The quote is "I love this game, it's sooo awesome!" Just in case ya can't be bothered clicking.

[die_fiend]

Why does it say that this quote isn't grammatically correct? Because there are too many 'o's in 'sooo'?

This game is going to be absolute carp. When the game is out for 2 days and not a single review, it always means one thing.

[isa_scout]

This game isn't "carp"?! It's not crap either. It's actually amazing. I don't know why it took Techland so long to get out review copies, but after 6 hours straight my friends and I are in love with it. If your not sure about it I'd say at least rent it. You should be pleasantly surprised by how good it is.

[BC_Master_Haze]

Dying Light use Splash!... Nothing happened...

[LAWSON72]

I am actually having a blast playing by myself and it just gets better when you add in some friends. It is far from crap, hell it runs smooth, loads fast and rarely, looks fantastic, and plays good. I have complaints but this is a solid product IMO, far from carp

[endzeitkind]

thx

[Summons75]

Oh, my guess was going to me "AHHHHHHHHHHHHHHHH" as soon as the developer logo popped up, and the legal info, and the title screen, and the loading screen, and the....geez PewDiePie is the worst

[Hazmat13]

i like how this does not effect you whatsoever but people still complain about it. i don't like pewdiepie and no one else should. grow up people.

[Maxor]

Dying Light is the 1st AAA game to push You Tube "partnered" lets play over the traditional press previews and early reviews as a form of marketing. The idea is that these You Tubers can reach more people and their message is controlled by what the developers want you to see.

[Lukebb91]

I dont watch him or find his videos useful or entertaining and i dont see how his opinion is relevant he plays little parts of games and talks about random stuff.

The amount of youtube channels that put so much effort into playing the game, finding secrets/easter eggs, talking about future content for games and even going into depth about a games production and the people responsible for it and they land on pewdiepie.... Its both embarrassing and unfair.

[snookiegamer]

I don't watch his stuff either (not his demographic), but it must be Pewdie Pies fault that he has built a brand and 10's of Millions of people like it enough that he has become super successful...

Get off the hate train and make something of yourself or STFU! ;/

[Lukebb91]

how ignorant are you?

Hate has nothing to do with it its like having a handy man be the face of dewalt, or adam sandler the face of the film industry. Pewdiepie is a handy man he can do bits and bobs but doesnt have the skill or knowledge required to show video games in a more in depth and meaningfull light instead he just plays what is popular or new while talking rubbish his opinion is not valid.

[endzeitkind]

word m8

[SnakeCQC]

He is the biggest youtuber online and most of this content is video game related.........Why is this a big deal?

[thisisonps33]

why? this only appeals to the young kids who watch him

[nutcrackr]

Get used to this, traditional press sites are going the way of the dodo.