390°

Microsoft Doesn't Actually Know What Gamers Want

Disastrous PR debacles have seen Microsoft’s Xbox One console slip well behind the PlayStation 4 in terms of sales, enthusiasm and future prospects. But Mark Butler argues that mis-judged announcements are just the tip of the iceberg.

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finite3529d ago

Like anyone really does, we are such a strange community and we all have difference of opinion.

nicksetzer13529d ago (Edited 3529d ago )

Exactly not a single company knows precisely what every one of their buyers are looking for, hence their referral to feedback sites/forums like this.
http://xbox.uservoice.com

MS has already started working on these requests and it's actually pretty easy to see they are listening after comparing this site to reality.

The real issue isn't MS' lack of listening (may have been in the past) but rather a small, but loud, group who make it their goal to turn every move into a negative.

Sony's consistency in view is refreshing though, however, I am just as impressed by Microsoft's ability and willingness to adapt and change to fit consumer needs. (ie. monthly updates, kinectless sku, GPU free up, etc)

Axios23529d ago

As usual there is zero perspective here

Did he ever splint out that one sells in 13 Countries and the other 100?

xHeavYx3529d ago

@Axios
You keep using that excuse? Even if people keep telling you that the Xbox is being outsold everywhere it released? The denial is strong with you, son.

CYCLEGAMER3529d ago

The real issue isn't MS' lack of listening (may have been in the past) but rather a small, but loud, group who make it their goal to turn every move into a negative.

EXACTLY!!! Hit the nail on the head with that one.

MS pitched their vision on what they thought gamers wanted, people spoke and MS responded. However this small vocal group that is bent on hating MS is somewhat succeeding in confusing MS by talking bad about anything MS does to conform to gamers needs and or wants.

DARK WITNESS3529d ago (Edited 3529d ago )

I don't believe this crap about it just being a small group of people.

I was about as hardcore an xbox fan as you could get in the early 360 life and the original xbox days.

I had no interest in the crap MS was trying to pull off with their original idea for the xb1 and it's policies. Judging by the way the xbox forums exploded at the time and the lacking number of preorders I was not alone.

Make no mistake, MS didn't listen to a small bunch of winning internet warriors, they listed to what mattered most to them, sales charts and projected growth numbers.

When sony finally showed their full hand and gamers could finally pre-order, they made it clear which system they backed. That was when MS started paying attention and making changes to policy.

honestly go look the official xbox forms and the gamertags of the people who were unhappy, these were people that have been on live for years and years.

nX3529d ago

Microsoft is just a huge company that forced it's way into the gaming industry with truckloads of money. Just recently they started to actually "care" about gamers (and indies) when Phil Spencer took over but still, you'll never call them a gaming company. They announced that their focus currently lies on mobiles and the cloud so I don't think Xbox will change that much anytime soon - especially when you still have timed exclusive deals and and no fresh IP's, while the competition grows stronger every month.

kreate3529d ago

@melman

'However this small vocal group that is bent on hating MS is somewhat succeeding in confusing MS '

How is that so?

gangsta_red3529d ago

That's why MS is rolling out the updates that their users has been asking for.

They are making new IP's and bringing out more games like their users asked for.

They reversed a lot of policies that their users asked for.

The only people MS is not (and shouldn't)listening to are the Sony fanboys who keep putting unrealistic expectations on them in their blind crusade to cause an uproar over everything they do.

How can MS not know what gamers want when they are providing everything for their gamers?

vishmarx3529d ago (Edited 3529d ago )

but you do know what nobody wants.
dlc, on disc dl, drm, microtransactions, always online , no used games , $30 worth of content on a $60 disc,no 3rd party support,objvectively weaker hardware, false marketing, using money not to make new studios and games but to stop games from coming to other consoles.

so by approaching it from the other side we can atleast narrow down who's closer to understanding gamers and who's not

vishmarx3529d ago (Edited 3529d ago )

edit:eh double post

bennissimo3529d ago

And saying MS hasn't ever cared about gamers until now is hogwash. Bungie and Bioware owe their skins to MS, and everyone benefits because of that past support.

nicksetzer13529d ago

@dark

You are referring to something that many found to be an issue, by small group

I mean the people who say MS needs to do ___ then bash them when they do. For example, they say MS needs games to be 1080p then bashes MS because they helped make sure diablo 3 was 1080p, and claim it is "unstable" because it VERY RARELY drops to 53fps. (Despite the fact that it also drops, again VERY RARELY, on PS4) Or the people who said MS needs to drop kinect, then bash MS when they do.

Basically it is a small group of hypocrites who spend their entire lives spinning negativity in everything MS does.

tgunzz3529d ago

@bloodborn, MS forced it's way into the gaming industry?? I thought microsoft, and sony got in the same way (through existing game companies)?? Sony was hired to help develope the nintendo 64, and MS was hired to help develope the sega dreamcast. Would you mind detailing how MS introduction was forced?

redwin3529d ago

I was fine with the original Xbox, the only thing was the 24/7 signing in, but we would have that overturned . But what is really going on here is a double standard. No Man Sky, is a ps4 exclusive, Xbots did not cry, tomb raider is exclusive, this evil villain MS. People may argue, that tomb raider started in PS, well, why didn't Sony do the exclusivity then? They don't care, they know you will buy other games from their ps4 anyway, and they know that you are more upset with MS than to argue with them about anything, did any of you say anything about the prices in PSNow? If it was MS, forget it, evil MS with their evil $. Seriously ? Is that hard to believe?

AngelicIceDiamond3529d ago (Edited 3529d ago )

Yeah I was open to reading this guys perceptive. He mentioned PS4 which is fine but of course he starts to compare and state what the PS4 has that's somehow better or over the Xbox.

"Look at Sony’s upcoming exclusives roster, and you can see that they get this. Compelling Triple-A originals on the way include Bloodborne, The Order: 1886 and Until Dawn, while Jonathan Blow’s intriguing puzzler The Witness is coming to PS4 – but not Xbox."

Forza'a big racing franchise that's innovating. He fails to mention Sunset Overdrive this year, Ori And the Blind Forest and that very nice looking Quantum Break showcase.

Scale Bound and Phantom Dust are new and innovative games while Crack down is getting rebooted. Project Spark is new and Rare's brand new games are in development.

As far as I'm concerned MS didn't release a shooter at their launch. Ryse, DR3, Forza and Killer Instinct.

It bothers me when people fail to mention the significant strides MS is taking in its first party offerings. Phil just isn't sitting there and doing nothing about it like some other former Xbox boss.

The Witness is not coming to Xbox if your a JB fan that sucks but there are so many indies releasing its hard to keep up with them anyway and a good amount of them get lost or not mentioned allot of the times.

I'm not taking absolutely nothing away from those PS4 games, but rather his logic and facts have holes in them as well as half truths.

This guy comes off as bitter and snobbish. The Witness is on PS4 and PC...but not Xbox.

Lol ok.

nix3529d ago

@redwin

Sony didn't pay to get the (timed) exclusive. MS PAID to get the timed exclusive.

there is a difference.

jmac533529d ago

Their willingness to adapt is all about the bottom line and less being in the good graces of gamers.

N4GDgAPc3529d ago

Lot of people here forget that when PS3 first came out they got a lot of crap for being arrogant. It took Sony almost the whole life cycle of PS3 to turn it around. Microsoft is going through the same thing now. Sony learned from there mistakes from PS3 and went with a bang for PS4. Microsoft is doing a good job changing from when they first revealed but like PS3 your not going to win someone over. Especially under a year.

SilentNegotiator3529d ago (Edited 3529d ago )

"However this small vocal group that is bent on hating MS is somewhat succeeding in confusing MS by talking bad about anything MS does to conform to gamers needs and or wants"

Yes, PS fanbois ruin everything; even Microsoft's own vision. It has absolutely nothing to do with the company at large being out of touch. /s

4Sh0w3529d ago (Edited 3529d ago )

I'll gladly take all the disagrees but "listening" isn't always good.

Listening to those that want the status qou vs your vision of a unique product has resulted in making X1 LESS of what it could be. I would take the initial vision of kinect standard in every box, always connected, multimedia entertainment hub, without blinking today. Even if X1 sells less truth is its going to sell plenty to be supported. Sales aren't much different than before anyway. They could also enable the 10% GPU reserve for non dedicated kinect games just like now, it all is available depending on what the dev chooses. Think about how games coming in 2015 could have benefited with devs knowing everyone has kinect and everyone is connected. At the end of the day alot of companies are proud to be #2 while having healthy sales vs close to #1 because both companies have quality products that offer SOME different content but are otherwise very similar.

Listening to folks about adding features that naturally make the product better is great, but those type of changes/updates aren't fundamental to the core vision and would eventually happen like most refinements introduced to tech products.

I like my X1 just would have preferred the original they presented.

LeCreuset3529d ago

I can't believe so many people think MS is responding to a "vocal minority."

Newsflash: YOU are the vocal minority.

wsoutlaw873529d ago

lol really guys? you are going to try to blame it on fanboys? Tell me one leading company that doesnt have haters. Sony has tons of people doing the exact same thing. Have you ever seen it all smiles in the comments on an iphone or android article. No but they still sell and dont blame fanboys. Everyone has them. You would be stupid to think that comments here or anywhere else have any sort of power at all on console sales.

I would say to MS that it isnt just what you are doing now. Consumers develop their opinion of a company and its systems over time and by their image. RROD, charging for live when psn used to be free, switching focus from gamers to kinect, and the lack of any big exclusives at the end of the generation frustrated some people. The fact that they seem to try to change their image/focus when ever they want really hurts them. They tried to change their image from the hard core multiplayer shooter system to the kinect, family system last gen. Then the xbo reveal and everything after that was just bad for them.

Consoles have always had the effect where the first to jump to a sales lead early, keeps getting more because thats what your friends have or what you hear about more. You arent going to announce one thing, or have one good conference and become #1 overnight. I took sony a while last gen to really catch up and not have doom articles written everyday.

redwin3529d ago

@4sh0w, that was so well said, that I think I hate you...

MannGamer3528d ago (Edited 3528d ago )

"The real issue isn't MS' lack of listening (may have been in the past) but rather a small, but loud, group who make it their goal to turn every move into a negative."
And this where you are wrong. Microsoft did listen to a small, but loud group but it was the wrong group, they listened to their blind fanboy telling them it's all ok and we are 100% behind you with DRM, Always Online..
Then when pre order numbers came it suggesting they were loosing the US 2-1 and Europe 5-1, they were like: "But what happen to the people that were saying it's all ok, that kinect is the future, oh non don't tell me they were only a small, but loud group..."
That is why they are having problem now listening because those blind fanboy keep telling them it's all ok while others suggest them what to change. This is why Phil is now the leader because he has a closer relationship with gamers. He has done a good job so far but most people and gamers are not going to forget E3 2013 just like they did not forget Sony E3 2006.
A lot of damage have already being done. What ever good Message MS is putting out now, the competition has already convey that message or make another better message.

Gunstar753528d ago

It's starting to feel like MS are listening to Sony zealots and not so much the people that bought an XB1

dcbronco3528d ago

I think the main problem is a small group of PlayStation fans that cry everytime they don't get something. They aren't really gamers in the traditional sense. They chose a team and they want It to win. But they are shortsighted and unimaginative.
People can say they didn't like Xbox One policies in the beginning. There were things that were questionable. But no one knew the full vision and so its is hard to say if we wanted it or not. The sharing games with friends and family was a good program. You can't just hand it to them if they live in another country. Also the silence was amazing when Sony announced a similar limited program recently. It would require always on. Lets say teh cloud does work. Always on. Parity across all systems. Media device? PlayStation users stream more Netflix than anyone. So that vocal minority doesn't even know what they want or even have.

But this is where I thought always on would have helped gaming the most. And that vocal minority would never be capable of seeing something like this coming. RPGs are a huge genre. But dialogue can be repetitive. Looking at the direction AI is going and using the internet as a source of information like Siri, Cortana and Google Now do. Imagine a AI server that uses the internet and previous player queries to ask and answer questions in real time. Something like Watson that won Jeopardy. That would move RPGs' toward living worlds instead of lifelike ones. But they would have to be always on.

I think Microsoft was trying to give gamers what they want. But if you're competing you can't just blab all of your plans on day one.

r2oB3528d ago

@ angelicediamond

You state it bothers you when people fail to realize the significant strides MS is taking with its first party offerings. Think about the titles you named; Forza, Sunset Overdrive, Ori and the Blind Forest, Quantum Break, Scalebound, Phantom Dust, Crackdown, Project Spark, Ryse, Dead Rising 3, and Killer Instinct... 11 games, only 3 developed by Microsoft. How does your list lend itself to your point of significant stride in first party offerings?

Microsoft has been reactive rather than proactive with pretty much everything, which is a clear indication of not knowing what the majority of gamers want. Sure they have made 180s for the better, but it's always after heavy backlash, hardly ever before.

The fact that the Xbox One is so different from its original vision, shows that Microsoft was less concerned with understanding what majority of gamers wanted and more concerned with telling us what we wanted.

Perjoss3528d ago

Well so far this gen MS has crossed off 3 things from the list, DRM, TV and Kinect, so I guess they are at least moving in the right direction. But I really dont know about this trial and error approach they are going for :P

Tito083520d ago (Edited 3520d ago )

@tgunzz- Sony helped Nintendo with the SNES, not the N64, learn your research.

+ Show (25) more repliesLast reply 3520d ago
DARK WITNESS3529d ago

Well... I'll take a shot at it.

Here is a hint MS, the clue is in our name "Gamers"..

We just want "games".

Granted we all want different types of games, but if you cover all bases, you should do ok.

Now where MS seemed to have got it wrong, they focus on one group that want one type of game and neglect the other group that want a different type of game.

That's just my opinion though... F2%^6k what do I know, I am just a gamer :/

nX3529d ago

I think the Tomb Raider deal shows just how out of touch and business focused Microsoft is. They forced this game to exclusivity just to have a few months advantage while they could have used that money to build up own IP's. Now Xbox gamers get early access to a multiplatform game and only more Halo and Gears, two franchises that dropped in quality with their latest entries.

HanzoHattori3529d ago

Agreed. No one pays 400 dollars for a gaming console to watch TV or cycle through apps. Since I've had my PS4, I may rent a movie from Amazon or from the PlayStation Store once or twice a month. The only app that I do use almost daily is IGN for gaming news. Other than that, my focus has been solely on playing games. GAMES AND GAMERS FIRST Microsoft! If Microsoft follows that formula, they'll sell more consoles.

nicksetzer13529d ago (Edited 3529d ago )

Well, phil spencer seems to be in that direction, games.

AngelicIceDiamond3529d ago

@Bloodborn

"They forced this game to exclusivity just to have a few months advantage while they could have used that money to build up own IP's."

I'm pretty sure its more than a few months lol what would be the point in making the deal?

I'd say a year at the most.

Well once again MS is making strides in its first party offerings Phil stated he's strengthening his first party offerings numerous times.

So making buissness with CD doesn't have any effect on what they're doing in 1st party. Two different buissness transactions.

700p3529d ago

Uhh...what do you think microsoft has been doing? All their exclusives are from different genres.

+ Show (2) more repliesLast reply 3529d ago
styferion3529d ago

- most media feature unavailable outside NA/UK
- multiplayer focused console, while here outside NA/UK barely anyone's friends have XB1, what, we're supposed to play against random dudes across the globe with god knows how many latency?

and they're still dreaming about selling big on other countries.. maybe pay attention to the rest of the world first?

DiRtY3529d ago

Titanfall
Sunset Overdrive
Forza Horizon 2
Masterchief Collection
D4

in 2014 is pretty much what I want.

Quantum Break
Halo 5
Tomb Raider
Scalebound
Crackdown
Phantom Dust
Gears of War 4
Fable Legends

for 2015 and beyond is not too shabby. Softwarewise Xbox One is doing fantastic. Yeah the PR fiasco with Don Mattrick hurt them and only 13 countries to sell your console is not too good either, but the gaming side is shaping up really great.

holin43529d ago

lol WELL SAID BRO sooo true

VforVideogames3528d ago

another click bait article, we have about 10 of those a day on n4g alone.

+ Show (5) more repliesLast reply 3520d ago
DanJenkoFMV3529d ago

I've always bought PlayStation consoles so perhaps could be accused of bias, but I do agree the messaging for Xbox One has been rather dire. The launch of the console really resembles the launch of the PS3 in terms of the mistakes Microsoft are making.

Still, I'd argue the Xbox One has a stronger set of games at the moment.

kreate3529d ago

Hey just wondering. What games in ur opinion makes the x1 lineup of games better?

DanJenkoFMV3527d ago

Wasn't that impressed with Killzone: SF or inFamous: Second Son (as a fan of both series), whereas Dead Rising 3 and Titanfall were both pretty strong.

coffinxnails3528d ago

It is the curse of third concole

Nintendo 64 was a flop overall due to nintendo wanting to stick with cartridges

The ps3 suffered from terribly ported multiplatform games due to their use of cell processors.

Xbone is suffering from their decision to use esram and sacrificing raw power so they could include a microsoft kinect

Next Generation consoles will probably be in development in the next 6 years so microsoft will learn from their mistakes (although they should have learned from sony's mistake when they launched the ps3 at 600 bucks)

Microsoft may not be as popular as they once were but they are doing just fine with me. I have plenty of games to choose from and this holiday season/ next year is looking great. The only thing both companies should really be looking into is more AA games that are released for around 40 bucks.

mhunterjr3529d ago (Edited 3529d ago )

Smh...

Gamers want to play games... It's no coincidence, then, that games can be played on Xbox.

I think the better statement is "MS doesn't know what gamers want to hear", and frankly, I don't either... We're such a fickle bunch, honestly.

Spotie3529d ago

So LG and Samsung know what gamers want, because you can play games on their phones? HP knows what gamers want because you can play games on their laptops?

Fielding a product that can play games is nowhere near enough to say you know what gamers want, otherwise cable companies like Dish know what gamers want, too. Hell, even some companies that make games (looking at YOU, Capcom) don't seem to have it figured out.

And it's really not that hard. I know you and a dozen others will be happy to rip into me for it, but look at how Sony has approached this gen in contrast to Microsoft. Even Nintendo- if you take into account that they're really only appealing to Nintendo fans- is doing a better job. Microsoft SHOULD know, considering they had it pegged at least part of the last two generations- but they've spent the majority of this gen looking clueless.

The worst part is that gamers were loud and clear BEFORE all the nonsense; for some reason, Microsoft thought they could disregard that and be okay.

That some people can look at the overall- and in some cases, continued- message and image that MS put forth and say Microsoft knows what gamers want is laughable. And, maybe, exactly what Microsoft wants.

mhunterjr3529d ago (Edited 3529d ago )

MS didn't just fielding a product that can play games. They didn't field a cellphone, they didn't field a laptop. They put out a gaming console. And no matter how more there messaging has been, there's never been any REASONABLE doubt that this devices primary function is to play video games. It comes with a freakin controller for crying out loud.

Tell me one thing that gamers generally want that MS hasn't delivered or isn't actively working on...

Volkama3529d ago (Edited 3529d ago )

You just have to look at the evidence and follow the trends!

Let's see... Gamers hate drm. They love Playstation plus. They hate EA Access.

They love new IPs. Fresh gameplay. FIFA and COD are frequent chart toppers.

They hate it when a developer doesn't take full advantage of their hardware. They hate it when a developer does take advantage of an internet connection because some people may not have those.

If you just take a step back and start connecting the dots you'll see it is quite obvious. There are no patterns to be found, gamers as a collective are just irrational and and stubborn at the same time.

If MS try to cater their strategy to the wants of gamers they have no chance. The only option is to try to steer and manipulate gamers to make them believe they want whatever is already planned.

That isn't an exclusive trait of the games industry though.

n4rc3529d ago

Funny.. They kept me happy..

So either I'm not a gamer.. Or the crazy possibility that we "gamers" are not one person is true.. Lol

Arrogance seems to be a prerequisite of being a "gamer" to some people.

mezati993529d ago

you must be very easily pleased ;)

Chanogram3529d ago

I know you are making this quip in jest... but in all seriousness, this is the kind of stupid stuff that splits a community. I own both X1 and PS4, and I'm more happy with what the X1 is offering right now. More games i want to play, and more functionality. Thats not to say there isnt value in PS4, but FOR ME, X1 is living up to my expectations, PS4 (games-wise) is not.

Frankly, it's not up to anyone else to decide what i should be happy with. And it isn't right for me to criticize others for enjoying their own purchases. Everyone is entitled to their own opinions and preferences. The sooner people realize this, the better of the *mostly* shitty gaming community will be.

n4rc3529d ago

Not easily pleased.. But my preferences are different from others..

I love my Xbox.. I don't regret my choice in any way and I'd do it again today..

Don't confuse fan with fanboy.

mcarsehat3529d ago

I play games but i'm not a "gamer."

Gamers are whiny spoilt bastards.

HanzoHattori3529d ago (Edited 3529d ago )

You're not a gamer. I don't even think you even enjoy the games you play. If you were a gamer you would have never tried to equate a gamer to an entitled, whiney, @sshole who plays video games. Gamers compete. Gamers debate. Gamers share their knowledge and experiences with one another. Gamers want to play games first and debate about their choice of console second. You are an entitled brat who thinks he's "above" it all. You get upset when a game isn't presented in 1080p. You are the type that gets upset when a games "looks" last gen, whatever the hell that means. You are the type of person who cheats at games, gets banned, then blames Sony, Blizzard, Microsoft, and other online gaming communities for YOUR behavior. Grow up and stop being such a pretentious tw@t.

mcarsehat3529d ago

And you have a pseudo-japanese name. Nothing else needs to be said you sad little pervert.

TheRedButterfly3529d ago

Well said! MS is keeping this gamer very happy! Their PR last year was... well, it was terrible. But they've fixed everything everyone ever had a problem with, and they've replaced the filth of Mattrick with a genuinely awesome guy (Spencer).

The software exclusive lineup (timed or otherwise) is the best of any platform for 2014, with 2015 already shaping up to be one of the best years for any gamer - regardless of platform.

Hell, The Master Chief Collection is practically nothing but fan service! The turn-around that this company has done with the console that Mattrick envisioned... It's great!

Now we wait for DX12. :D

mochachino3529d ago (Edited 3529d ago )

Gamers tastes in games and console features are incredibly diverse. I'm sure MS knows exactly what some gamers want, they're still millions buying xone over ps4. The issues is whether MS knowns what the majority of console gamers want, which it didn't.

It was the Kinect focus at the expense of hardware power and price that screwed MS this gen. Whoever is responsible for that is to blame. It's not even Kinect per se, if xone released with all the multimedia focus and kinect but was as powerful or more powerful than PS4 and cost $400, xone would likely be the top selling next-gen console at the moment. 99% of the most popular games are multiplats, PS4s more power at a lower price obviously was far more appealing.

Despite gamers seeming like fanboys for the console they own, they don't really have much brand loyalty, which is good. They'll insult and criticize the other company all day and act like people were fools not to buy the console they bought. But gamers also had no problems going from Nintendo and Sega to Playstation, to xbox, and back to Playstation. They really just want the best power/price/games ratio.

I was prepared to get the most powerful console for $500 or less. I didn't care if it was xbox or playstation. If MS would have put all the manufacturing costs into hardware power and exceeded PS4s power I'd have an xone right now instead of a PS4, even if the xone cost $500.

Godz Kastro3529d ago

Well said mocha... I prefer Xbox due to community and media focus. Im a little older so i don't game as much so I want an all in one package.

However I do agree they dropped the ball early on. If Phil Spencer was in the driving seat form the beginning they would be in a better position.

Show all comments (122)
290°

Microsoft Seemingly Closes Bethesda France

As part of its plans to cut 1,900 jobs, Microsoft has reportedly shut down operations at Bethesda France, letting go roughly 15 people

Read Full Story >>
insider-gaming.com
Hereandthere20h ago

Microsoft should have left them stay 3rd party

GamerRN18h ago

If they are let go, they can be whatever they want. They ARE 3rd party now... 🤦

Barlos15h ago

Yeah, they're also jobless.

GamerRN8h ago

They can form a company if they want, they are just as jobless as if "Microsoft had left them as 3rd party".

peppeaccardo10h ago

"MIcrosoft leaves Bethesda do what they know how to do best" ... close! Oh the irony ....
(Citation from a week old article)

ChasterMies6h ago

I think Microsoft and other game publishers are letting people go because they think ai will replace them. Doesn’t matter how much profit they make. They were always going to be let go.

PassNextquestion20h ago(Edited 20h ago)

Bethesda France was made up of roughly 15 people... they couldn't of being doing much

Bethesda France mainly did publishing and marketing within the region

blacktiger18h ago

that's a shame for you to say that, i'm sure Elite loves hearing what you just said.

Mr Logic4h ago

What a stupid thing to say. The elites give 0 fucks what we say on an obscure website in the comments section.

Crows903h ago

You can always reach out and give them jobs at your company man. Don't wait

Profchaos20h ago(Edited 20h ago)

Bethesda France focused on publishing and marketing in the region. And 15 people lost their jobs as part of the closure.

I wonder if this is part of Microsoft's strategy to abandoned physical media or possibly gamepass advertising makes their roles redundant you don't need to market a game as hard when the majority of players get the game as part of a sub which already promoted upcoming games

Tacoboto19h ago

It's France too, there's a high likelihood only 1-2 people on the team even had an Xbox.

Profchaos19h ago

Possibly guven all the leaks we know the Xbox brand is really struggling in the region.

Yi-Long16h ago

Well, if your consoles and games are barely found in any stores any more, of course you're gonna struggle finding consumers ...

XiNatsuDragnel19h ago

Tbh Microsoft I think Bethesda being 3rd party same with Activision would probably more competitive than thus scenario imo

Profchaos17h ago(Edited 17h ago)

I think it would have been better for all parties really especially gamers

TheColbertinator18h ago

The recently purchased Activision French offices might take over all the licensing and marketing for Microsoft in France from now on.

Show all comments (21)
280°

Xbox's Preservation Step Sets A Much-Needed Example, Especially For Nintendo

Hanzla from eXputer inquires: "If Xbox can care about preserving its games and legacy, what exactly is wrong with Nintendo, trying to kill game preservation single-handedly?"

purple10112d ago

Ahh yes the good old game preservation of saving all your games to a removable hhd on the Xbox 360, taking it round your mates house, setting up multiple tvs to
Be met with “save data corrupted, please re download”

Or how about removing 360 games
From the store
, download them now or else, and, better hope to god that save data doesn’t corrupt, or it’s lost for ever

Nice one ☝️

Zeref11d ago

It's better than what Nintendo and Playstation is doing. It might not be perfect but at least they are TRYING. Unlike the others.

DarXyde11d ago

Trying? Take off the blinders for a moment, mate.

1. A failure to preserve games is just that: a failure to preserve games. Don't try to sugarcoat it: NO ONE is doing it properly. Better than awful is nothing to write home about.

2. At the time of this comment, isn't it the case that you need an internet connection to play Xbox games even if you buy physical discs that are hardly in circulation anymore? I don't have a Series X and I can't verify, but I think that is correct. I'm fairly certain you can at least play PS5 games at version 1.0 (not much of a win really when many games require day one patches). I think Microsoft's all digital, licensing approach is by far more aggressive than anyone else's. They really try to push you to game pass where you lose your entire library by umm.... Skipping a month of payments.

I don't think anyone is doing it right whatsoever. Don't get me started on Nintendo, who goes after anyone looking to preserve their games better than they ever would with extreme litigation.

Don't be a simp for any of these companies. Get it together.

PhillyDonJawn11d ago (Edited 11d ago )

@DarX never speak on Xbox again. You lost all credibility with your internet connection comment. Smh you have 0 clue and misinformed yet speaking on something you don't no squat about.

Einhander197211d ago

What has Sony done exactly? You guys keep deflecting to Sony but I am not actually seeing any results, and ai am certain nothing that you can come up with even comes close to what Microsoft has done and what they have tried and failed to do, like tie all your disks to your account on xbone.

Microsoft removed their whole indie section when they moved to the xbone because they were going to only allow games on the service that came from a publisher, id@xbox started after xbone launched and it only exists because Sony embraced indie and Microsoft was forced to cancel their plans and reverse course.

And every single game that was part of games for windows live including disk games (I have gta 4 on disk that won't work) so hundreds of games that use that DRM no longer work unless the company themselves patched it out which of course very few did.

MrBaskerville11d ago

Not trying. Tried. they killed of the backcomp program years ago. They set something up again, but sounds like it's more of an attempt to save the current library on whatever they are planning next. With luck they save everything and more, but let's see. I could see them killing off parts of the OG xbox and 360 libraries. Can't imagine that they would allow us to play Forza 5-7 in the future.

With that said, I do like what they've done and really wish they could have done more.

shinoff218310d ago

Zeref

So killing off physical media is trying what exactly. Ms don't really give a fk if you think they do your kidding yourself.

Profchaos10d ago

They are not trying this team is established for forward compatability the team is. It interested in preserving Xbox or 360 games.

+ Show (3) more repliesLast reply 10d ago
isarai11d ago

Is that why Hellblade 2 is digital only?

Zeref11d ago

Just because it's digital only doesn't mean you can't preserve it. Just put it on an external and you have the exact same functionality of what a disc does.

MrNinosan11d ago

Guess you're trolling, but if you actually think that's how it works, I'd recommend buying some braincells.

mkis00710d ago (Edited 10d ago )

Volitile vs nonvolitile data. A disc will not corrupt either. A drive can be corrupted.

Einhander197211d ago

This is just a scammy PR move to distract from the fact they are going digital only and trying to push streaming and subscriptions only.

No gaming company has pushed harder to remove ownership than Microsoft.

Without discs there is no preservation, preservation can't be done by the rights holders it can only be done by the consumers, anything else is a lie.

11d ago Replies(3)
Einhander197211d ago

Anyone remember xblig which Microsoft removed their whole 360 indie section removing hundreds of games from people?

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11d ago
Zeref11d ago

Do you know you can put your games on an external and preserve them that way? There are no benefits to discs. ZERO. Idk why some of you are still obsessed with them.

DarXyde11d ago

Because games like Persona 5 exist. It's STILL V1.00. On Playstation, that's a win because 1.00 is installed on the disc—no need to download anything.

If a game does not require any updates, it's all on the disc.

Extremely low bar in the modern era, of course. It's not much of a win by any stretch.

But for now, physical media does have a purpose, at least on Playstation.

Einhander197211d ago

That is factually not how game licensing works, try plugging your hard drive into someone else xbox, It's not going to work, and it won't work if the licensing servers ever go down.

Einhander197211d ago

Anyone remember games for windows live.

I have around a dozen games, some on Steam itself that will not work because Microsoft shut off the licensing servers.

BehindTheRows11d ago (Edited 11d ago )

I do. I STILL have games (Gears of War being the big one) I cannot access because Games for Windows LIVE is total garbage and no one has held Microsoft accountable.

Zeref11d ago (Edited 11d ago )

You don't have an Xbox apparently. Because you can 100 percent plug in your external and play games from it on any Xbox console lol. You just have to be logged in to prove ownership.

Chevalier11d ago

"You don't have an Xbox apparently. Because you can 100 percent plug in your external and play games from it on any Xbox console lol. You just have to be logged in to prove ownership."

Damn how many times do people got to explain your idiocy to you? You can take a copy of Persona 5 like someone used as an example and play that game on ANY console WITHOUT logging in which means I can lend the game to a friend without internet and they can play my game. Can you lend your hard drive to anyone without logging in for them to play? NOPE. That is a huge difference and if you think otherwise then sorry you're an idiot.

Tacoboto11d ago

"No gaming company has pushed harder to remove ownership than Microsoft."

Ubisoft is literally erasing games people bought from their libraries... My PS1-3 discs are useless on modern hardware. Nintendo's re-published and resold almost their entire Wii U library, and the eShop is completely dead with no BC mechanism in the Switch software. Microsoft publishes everything they make today day one on Steam and Xbox/Windows. Sony only brings to PC the titles they think you might want some years later and Nintendo won't even design a functional long-lasting joystick.

You're absolutely trolling and not serious if you think Microsoft today is the worst offender.

shinoff218310d ago

Yay steam

Not everyone fks with computers though. The disc is still the best way as a console player. Period.

Tacoboto10d ago

How do Sony and Nintendo feel about these discs from 2001-2013?

Don't be stupid, you know Xbox is the best at this today.

+ Show (3) more repliesLast reply 10d ago
Hofstaderman11d ago

Nobody wants this. Sales or the lack of it in the case of XBOX is very telling. I wonder how the adorably all digital series X will fare. Adorably dismal perhaps?

crazyCoconuts11d ago

Only time will tell, but for from someone like me suspecting that Xbox is trying to gracefully exit the console market, that "forward compatibility" team is trying to get Xbox games playing on Windows PCs. I mean, it's nice that they're not planning on exiting with a "enjoy your games while the hardware still works" message, so that's nice. They still have a brand to protect via Microsoft so probably feel obligated to have a better exit strategy.

Xeofate11d ago (Edited 11d ago )

That is not their plan, their plan is to transfer users accounts to the cloud.

Phil Spencer himself said as much a few months back, plans could have changed but I think people are reading way too much into one statement where Phil said he would allow Epic on xbox because he wants to be able to sell xbox games directly on other platforms. Aka, instead of selling Sea of Thives through PSN he wants to have an xbox store to sell his games on PlayStation without giving PlayStation any money.

Again, it's extremely unlikely that Phil plans to put PC on xbox and licensing would prevent them from just giving out other publishers games purchased on xbox copies of thier games on PC, Microsoft does not own their games.

crazyCoconuts10d ago

The thing that doesn't align with the cloud strategy is the giving up on exclusives. You'd still need strong exclusives for cloud streaming - it's still a "platform" , just with a lower upfront hardware investment. I feel like they've learned what PS learned with PSNow long ago. We're not ready to stream games and it's only gonna lose them money to try at this point

FinalFantasyFanatic10d ago

I would love that, I'd buy up some of the Xbox games if they could run on PC, like the Rare Replay, Lost Odyssey and Dead or Alive Ultimate, probably a pipe dream though.

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370°

Could Xbox Soon Become The Next Dreamcast?

Microsoft's future in the video game space is murky right now, so let's break it all down.

Read Full Story >>
thegamer.com
ApocalypseShadow24d ago (Edited 23d ago )

Not anytime soon. But they're on that path.

One thing not mentioned in the article is Microsoft's money bags. If Sega had Microsoft's money, they would have still been around as a hardware manufacturer. Xbox as a platform only survives because of the money bags. They can continue making consoles for the core and port to PC.

The multiplatform strategy is only the result of arrogance and misguided leadership that blew up in their face. They thought gamers would jump on Xbox in droves if they knew that many of their favorite games would be only on Xbox. But that's not happening at all. Sales didn't increase. They decreased. Why? Because the dumb asses thought giving away these expensively made games in a cheap service would also turn the tide.

Gamers on other platforms are willing to buy quality. They don't need to be handed nearly free games in a service that aren't even finished and sometimes average in their development. Gamers buy Nintendo games. They buy Sony games. Microsoft groomed their base to not buy games. Even the quality ones. It has always been their plan to go digital. But most gamers still like single player gaming. Still like physical releases.

Microsoft's problem has always been that they don't produce high quality games at the same output as Nintendo and Sony. Actually, they should be producing quite a lot more because they're worth over 2 TRILLION. How they don't have more is ridiculous and no excuse. Buying publishers to take away from competition only backfired. Because it still takes millions of dollars to continue to make those games from the publishers they snatched. Their only choice was to crawl back to their competitors to help sustain those developers because Nintendo and Sony platforms were the ones buying games.

Am I sorry for Microsoft? Hell no! They deserved last place for putting in the least effort. They deserved the fallout for buying up the industry and didn't make a single blip on the radar against their competitors where they now need those same gamers they took away games from to support them. Part of it may have been to cash in on their competition. But the result is the slow death of their platform. They may go 3rd party. They may keep making hardware. I don't give a shit about them to worry about it. I only give a shit about the destructive nature of their industry moves that only negatively affect gamers. They could sell and drop out of the industry and I wouldn't blink. Probably laugh. But not blink. They deserve whatever comes to them. At least Sega put in the effort when it came to games. They just had poor leadership. Microsoft has poor leadership and barely makes memorable games. That's a killer combination. And not in a good way.

Cacabunga23d ago

That would be an insult to Dreamcast.. it had a crazy line up of legendary critically acclaimed games.

Crows9023d ago

I was thinking the same. Dreamcast had incredible games in such a short amount of time. It was truly exceptional.

darthv7223d ago

...and yet all those great games were not enough to sway people from the looming release of the PS2 at the time. Sony just has that kind of brand loyalty.

Cacabunga23d ago

Darth

I do not agree.. Sony had even better games thanks to an unprecedented 3rd party support..
DC had amazing lineup but 90% were arcade games..

88323d ago

@darth:
And Sony showed off "The Emotion Engine" and their real time demos that made everyone think they would miss out on REAL next gen 128bit magic if they jumped in before PS2s polygon pushing monster (and early lack of anti-aliasing with a healthy heap of shimmer + DVD playback) stepped up. PS2 was a fantastic system though with amazing games.

+ Show (1) more replyLast reply 23d ago
blacktiger23d ago

That's not true. Just because Microsoft has the money doesn't mean Microsoft can allow xbox to bleed entire Microsoft money. It doesn't work like they. Also SEC will be watching and investor won't allow it. Lot of reasons why Microsoft can not continue even if they wanted to. SEC regulations is expensive.

fr0sty23d ago (Edited 23d ago )

Exactly this... Microsoft is a publicly traded company, mostly owned by their shareholders (Approximately 59.24% of the company's stock is owned by Institutional Investors, 7.73% is owned by Insiders and 33.03% is owned by Public Companies and Individual Investors.). Their shareholders call the shots on the business decisions, and their shareholders want one thing and one thing only, for their stock price to go up. Losses do not make stock prices go up... so if the division continually posts losses on hardware, but shows profits on software and services (which has been the case with Xbox its entire lifespan, for over 20 years now), the shareholders are going to grow impatient and demand they stop making hardware and focus on the only thing that has ever made them money, software and services.

When Microsoft bought Blizzard and Activision for almost 100 billion, I knew that was the nail in the coffin for Xbox as a console... as the shareholders were going to expect a quick return on that investment, and when it didn't materialize, they were going to be out for blood... out to force Xbox to sell those games on as many consoles as possible, "and while you're at it, sell those first party exclusives that aren't selling well on other consoles as well... hell, just stop making consoles and sell games."

If there is another Xbox console generation, it will definitely be the last, but I doubt there even will be one at this point. I think the Xbox division planning on it just in case, but I don't think the project has been greenlit from Microsoft itself. The rumors that they have not yet even secured the chips needed from the chip fabrication facilities ties into this.

shinoff218323d ago

While I usually agree with you . Alot of what was said can just also be asked before any of that.

How long will the shareholders wait? It doesn't appear long at all

Babadook722d ago

I think I get your point. Like just because MS has money does not mean they are content to throw it away on a dying ecosystem. Xbox has to be profitable or “what’s the point?”

ifinitygamer23d ago

Money bags, yes, but are we ignoring that Xbox actually makes a profit on games and GamePass? Hardware is often a loss leader, and they're probably making profit 4 years into the life cycle, but games and services revenue have been very profitable while other parts of Microsoft's business is struggling. Say what you will about the quality of those games, of course, but this is kind of a reverse Dreamcast situation, where the console was dragging down the company and put it at risk of shuttering entirely. Killing that console saved the business and allowed it to continue to make games on multiple platforms. In this case, the service is very profitable, as are the games, and they're also double-dipping into Multiplatform to extend this further, while their hardware is just sort of what they believe to be the best for gamers and their own titles (whether that is the case or not...)

fr0sty23d ago (Edited 23d ago )

The issue is, they aren't selling enough hardware to make their exclusives profitable, and now that they've bought half the gaming publisher/dev industry, they have no choice but to go third party to make a profit... and that is making their shareholders take a real close look at their hardware division under the microscope... why keep making the hardware if the software is all that is making them money, and they continually, generation after generation come in dead last with hardware sales?

Look at a game like Spiderman 2... if it had been an Xbox exclusive, with the amount it cost to develop, it would have been a huge failure... simply not enough consoles out there to sell it on. They would have been lucky to break even.

ifinitygamer23d ago

@fr0sty agreed completely, which is why they're hedging by releasing other games to multiplatform, plus they have PC to make up for the difference in a lot of ways, which is why their games are not complete money pits. It brings up the question of whether or not those exclusives would drive sales of consoles, though. Let's say Spiderman 2 was an Xbox exclusive, it would certainly have pushed console sales, though who's to say how much is anyone's guess.

fr0sty22d ago

That's why you can't rely on just one exclusive, Sony has always delivered on a wide range of solid exclusives, even this generation (even if they haven't been strong on the first party exclusives, they've made up for it with third party). They don't rely on just one "system seller", they have a portfolio of them.

23d ago
JBlaze22622d ago

ApocalypseShadow To be honest Sony has more of a chance to go 3rd party because like you said Microsoft has money, Sony does not. Sony does not have games, Only games they have come from 3rd party. Sony has been losing money for years and you. Saying Microsoft has been putting the least effort just proves you have no idea what's been going on. All Sony has done is repeat and recycle, never innovating or doing something new. All Sony has is brand loyalty nothing else and it shows.

+ Show (3) more repliesLast reply 22d ago
LG_Fox_Brazil23d ago

Not sure about that. It's been two decades and I still think about Power Stone, Shenmue, Crazy Taxi, Jet Set Radio, Seaman and others, but I'm not sure I'll remember Xbox Series X/S games in a few years from now... Maybe I'll remember about the franchises that the Xbox brand spawned, but I don't believe that the Xbox Series lives up to the late Dreamcast or even to the Xbox name itself. I do have great memories about the 360 with Blue Dragon, Gears 2 and Lost Odyssey though

isarai23d ago

Nah, sega actually makes good games

Becuzisaid23d ago

No, Dreamcast was ahead of it's time and most still have very fond memories of it that had one. It also had some good games on it even in it's short lifespan. Xbox has none of these qualities.

Profchaos23d ago

I remember it coming out at the time in a really bad place they hit the market before the PS2 but it was during this transitional time when Sony was promoting the power of the PS2 and so many of the Dreamcast games were awesome but often third parties simply ported the PS1 version increased resolution and performance but rarely fully utilise the capabilities of the console.

I think in the end bad marketing done it in and like the GameCube so many people are fond of it now but at the time it was looked at in the lense of the day and it didn't stack up.

Personally I miss Sega in hardware they took risks that many companies won't

Becuzisaid23d ago

I never owned it, and got the PS2 right when it launched. But there were certain games it had that I was always jealous of that I didn't have access to - Sonic adventure, crazy taxi, power Stone, code Veronica, shenmue, skies of Arcadia. I always thought it was a really cool machine though. I've never heard a bad thing about it though from those that had it.

FinalFantasyFanatic23d ago

I only ever saw one Dreamcast, and that was one my friend owned, pity I never got to play it, I wonder what games he had for it?

It would be nice if some of those games got ported to modern systems.

Profchaos23d ago

Oh man sonic adventure on the Dreamcast made me so jealous as a huge sonic fan on the mega drive who also moved to PlayStation 2 I never got the chance to play it back in the day either. The Dreamcast in Australia where I am was always relegated to the smallest corner of EB Games it was kind of a strong first indicator that things were not going well at the time.

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