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Xbox 3 Already Being Planned

Microsoft EMEA veep Chris Lewis says the company is already working on its next next-generation console because "we have to".

Preliminary work is already under way, he told UK games site Kikizo.

"You can't sit back on your laurels in this business - the consumer won't let you, the developers certainly won't let us. So that's happening right now," he said.

The research and development practices of the console division are "no different than any other part of Microsoft" though, he insisted.

The news that Microsoft is already working on an Xbox 360 successor won't come as much surprise, mind - having been last to market with its first Xbox, the company was first to market in the next generation.

here are the links http://kotaku.com/gaming/xbox/xbox-3-already-being-planned-208191.php & http://www.videogamesblogger.com/2007/03/13/next-xbox-720-to-launch-in-2011-2012-according-to-microsoft.htm

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The Wood3230d ago

Planning ahead is normal business practice. Hope they dont drop the 360 out like the original xbox (bad move). Maybe this is why we didn't ever here any 5+ year plan for the 360 like we did the other next gen console

Fool me once, as they say

Gamespot-equals-EGM3229d ago

At least its good to know Microsoft isn't throwing in the towel after this generation, lol. Its good to have MS around, it keeps Sony on its toes and vice versa (having MS as the only major player in the industry would be a nightmare IMO).

But I'd die if the next Xbox ends up having a Blu-ray drive. That would crack me up like crazy.

ben hates you3230d ago

and you can guarantee sony even if they're sticking to their ten year plan are cooking up somethin

socomnick3230d ago

Sony isnt going to have the ps3 for 10 years it so far has been a catastrophic failure they need to launch a new system one more developer friendly.

Lifendz3230d ago

You say they need to launch a developer friendly system? Well the PS2 wasn't developer friendly at all and we know how that turned out. And as we've seen with COD4, it's not impossible. In fact, Ratchet, Uncharted and KillZone (graphics only) are proof that the PS3 is very powerful.

superdude3230d ago

i guess you could say the 360 is a failure too, since the ps3 has sold the same amount as the 360 did when it was only a year old

kevin11223229d ago

you obviously dont understand business and how it works if you think the ps3 is a catastrophic failure. there is a reason why people at sony make tons of cash and you dont.

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smoothdude3230d ago

I bet you that the next xbox will come with blue ray disc drive.

Dark_Overlord3230d ago

The 360 has only been out about 2 years now, and they're already anouncing the new one, not very good business IMO. I think it would be better to work on it but not announce anything especially with the way they dropped support for the original xbox, it may put some people off buying one for fear of having to buy a newer console in a year or two's time, especially if like i said above they repeat their original xbox mistake (that p*ssed a lot of people off, the way they instantly dropped support)

xplosneer3230d ago (Edited 3230d ago )

If the announcement is at 2008's E3 then 2010 or 2011 for Xbox 3? Maybe 2012?

The sad thing is that it seems Microsoft wants to turn consoles into a Pc-like market as well(upgrade every year, standards to meet) when the point of consoles is to be unlike Pc's and have a basis of power for years.

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