August 2005 I run over to Gamestop after birthing classes with my wife. The mission: Retrieve a PSP memory card for a decent price.
I wish I could say that story was a happy one. My pregnant wife with swollen feet was wanting to make it fast. It was the first time I opted to buying something online. The prices of memory cards were outragous. You could find a 2 Gig stick online for $80.00 + shipping from newegg.com.
The disdain was overwhelming but the prices quickly dropped as third party cards, and larger sizes were released. Then we had to worry about buying a Pro Duo and it not being the size advertised or they wouldnt work properly or slower due to being knock offs of knock offs i.e. "Fake memory cards".
We ball those factors together and then throw in a little piracy. Now you suddenly have issues you (as a hardware developer) need to address next time around. Money lost is money lost. I been around enough repairing consoles and being ask about modding to tell you there are so many more people out there downloading pirated games than we like to admit. There are sites dedicated to that exact thing.
Now we are upon that next round that Sony had to prepare for. How does one make sure this system wasn't hacked as easily as the last? One would suggest using a hard drive. But that would lead to later revisions with larger sizes at the same cost and alienate our base again. Using the existing formats aside from MS Pro Duo would result in Sony shelling out more money to use the format.
Many people are upset over the choice Sony has made in regards to the Vita. I can somewhat understand the frustrations with the master of BetaMax. You would think a company would learn. It took a missing piece of ear to make Holyfield learn his lesson. I guess it takes more than financial raping to learn for some.
Instead I find people upset over the pricing range. I look at it all together and think "Did these guys forget the PSP? or did that happen to only me?"
I dont know if it's just me, but my irritation was the proprietary format. Not the price. All things considered I dont think there is anything wrong with any of the moves made. I look at it as a company trying to keep the unit secure. Given that Vita memory is a new format I thought the prices would have been higher.