DragonKnight (User)

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An Open Letter To SpikeTV, Geoff Keighley, and Celebrity Hosts

DragonKnight | 282d ago
User blog

Well, VGX is over. Thank Cthulhu am I right? This year's Video Game Awards show, now titled VGX because anything with an X in it is automatically supposed to be good apparently, was an immense disaster that will join previous years of garbage awards shows falling under the banner of Spike's Video Game Awards.

Production values were non-existent, band performances were pitiful to the point of being an even bigger waste of time than usual, youtube celebrities (a problem all on their own needing no further clarification), and Joel McHale's cringeworthy performance as host.

This blog will seek to explain to SpikeTV why they need to either hand over these Video Game Awards to another network entirely that will be willing to put actual effort into making them good, and end Geoff Keighley's stranglehold over them all whilst explaining why gamers hate the VGA's or VGX's or whatever you want to call them.

SpikeTV: I don't know what kind of market research you use, but clearly it doesn't involve actual gamers. I'd say it involves drunken frat boys, but even in an inebriated sense and what is supposed to pass as an education in their systems they would have more sense than to give a pass on what you think people want to see at these awards shows.

The name of this program is Video Game Awards Show. That means your target demographic has to be people who know games, play them regularly, absorb information on them, and would be genuinely interested in this kind of program. That means the format of your show has to focus mostly on games and game awards, NOT filler garbage like band performances and an annoying Let's Player who has more success than he should, or Smosh (again, a problem on their own requiring no further explanation). I guarantee you that the casual audience you think is your demographic will watch for PewDiePie, then change the channel immediately.

Gamers are the ones that stick through the garbage filler (if they can) to watch the world premiers, the new trailers, and the award winners. The name of your game is ratings, yet all you're doing is trying to push away the people that WANT to watch your program the most by catering to the dudebros of the world that couldn't possibly care less about the show. It's clear you have little to no passion in the area of gaming, which is why you didn't bother to put the program on your actual television station and why VGX had such terrible production values. If the Video Game Awards are no longer an interest of yours, then hand them over to someone who will do them justice.

Geoff Keighley: Just stop. I'm serious. Everything you're doing, stop it right now. You make gamers cringe, you are made fun of, no one takes you seriously. I'm not joking. You need to stop. You've been in charge of the VGAs for years and there hasn't been a year where the majority of gamers can say "You know, the VGAs were really good this year, I enjoyed every minute."

Every year you hype up the VGAs and talk about some major, surprise announcements. Every year gamers say the same thing about your hype and how they are always left underwhelmed because what you think is so major, such a big surprise, always turns out to not be anything big at all. Cranky Kong being a playable character in Donkey Kong Country Tropical Freeze is not what anyone wanted to hear, or considers to be a major announcement. People wanted to hear "Smash Bros." people wanted to hear "Metroid", they didn't want to hear "Irrelevant character for an ok game."

Stop making the format of these awards shows seem like some college kegger. You only succeed in making gamers continue to look like immature douchebags with a childish hobby. If I hadn't already told you to stop, and now adding that you need to move on altogether, I would tell you that you need to actually read some REAL feedback online about the VGAs. Every year when the VGAs are about to come around, you can hear the collective sigh of disappointment coming from gamers all over the world. We know what the VGAs will be about, and you can read "I'm only going to watch for announcements" on literally every site that has anything to do with gaming news anywhere.

Your part in the VGAs is annoying enough as it is because, like I said, you're a big joke to most gamers; but you clearly have also lost touch with what gamers enjoy and would want to see and so you allow such poor/fake hosts and such unnecessary filler tripe to go on unchecked and that just makes us feel completely turned off on the concept of the show.

Unless you're willing to take your lips off the behind of corporate sponsorship money, stop being a sellout, and actually pay attention to the gamer ecosystem online, you don't deserve to be anywhere near a video game awards show or even any part of gaming news altogether actually.

Celebrity Hosts: Turn down any offer made to host shows like these unless you can prove you have a passion for video games. Your phony "love" of gaming is immediately spotted by any real gamer and we don't care what show you've been on or how successful you think you are. There is nothing that drags down a show more than a terrible host that you know doesn't want to be there, so do yourself and us a favour by NOT being there.

These shows should be hosted by people within the industry with a REAL passion for gaming. Some have suggested personalities like AngryJoe (which could be fun for awhile, but he'd definitely be unprepared for the scope of this), Adam Sessler and Morgan Webb (could work, though I'm not a real fan of Madam Sessler), and I would personally want Victor Lucas and, if possible, Tommy Tallarico just because they invoke the old school gaming journalism goodness that I grew up with and they would definitely take it seriously.

Youtubers, stay on youtube. Just because you have some success on a video sharing social network site doesn't mean you can hang with the network television big boys. I've always thought PewDiePie was annoying as hell, and don't get me started on Smosh.

In the end, Video Game Awards shows will always appeal most to the core gamers that follow every aspect of the gaming industry. Core gamers are what maintain the industry's success with their devotion and long period of interest. Casual audiences in any medium are always fickle and prone to move on, so targeting them is the same as taking a crap shoot.

What do the core gamers want from an Awards show like this? Quite simple really. Announcements that are actually worth the hype, NEW trailers instead of rehashed E3 or TGS trailers with improved graphics or an explanation about why the graphics of the game will look better, World Premiers that will make us salivate, USEFUL information instead of the standard "we'll have more soon" comments, and awards that have had some actual thought put into who should win them and why.

Personally speaking, the actual Awards part has always seemed more like a sales/popularity contest to me. It's rare that I feel a game has actually earned the right to win the award. For example, Assassin's Creed 4 should not have won best Action game. The game pretty much just came out and, quite frankly, isn't better than The Last of Us in my opinion. The panel of judges has always been a questionable lot for sure. Kotaku has too great a presence as well as Polygon. More objective judges are definitely needed.

This is just my opinion though. If anyone has any criteria as to what would make the VGAs better feel free to post them in the comments. I intend to tweet this blog, if it passes approval, to Geoff Keighley and Spike themselves and you can feel free to do so with your suggestions in the comments below. It's time for the VGAs to actually be about the games and not the filler.

MidnytRain  +   282d ago
The people who went in expecting something decent from the VGA's deserved what they got.
#1 (Edited 282d ago ) | Agree(7) | Disagree(8) | Report | Reply
DragonKnight  +   282d ago
True. Good thing I didn't expect anything.
Aery  +   281d ago
You folks just pay too much attention on these people ...
dan-goes-forth  +   279d ago
Just watch the BAFTA - Video Games Awards - Much better awards show with passionate hosts
Ducky  +   282d ago
There was some neat things, such as having the winners make a video. I particularly liked AC4's (which I was glad to see win) and the internet seems to like Joel Banderas.

... but I only counted like, five awards which were given out during the show?
Oddly enough, they gave some of the awards during the pre-play. Which is a shame because some of those videos were actually interesting, such as the best voice actor/actress awards.
Not sure why they didn't have them in the actual show. It's not like there was any shortage of time, especially with the waste of time the concert was.
DragonKnight  +   282d ago
And what is your overall appraisal of the show, taking those neat things and stacking them up against what you would perceive as negatives?
LtSkittles  +   281d ago
Well, Spike Tv is owned by Viacom, and Spike owns GT. I am not sure if I am alone here, but the way VGX(cuz X means ten, it's been around for 10 years, and X makes everything better I guess?) I think the way the did it this year was better than the way they've done it in previous years, except for the fact that they literally were just showing new reveals, yes they gave awards away, but only had Matt, and Trey present the GOTY award.

It was poorly advertised, and not many knew it wasn't on spike tv(me being one of them.)

Had no idea the GTA V concert was going to be at the end, and don't find the guys that did it that funny.
HonestDragon  +   281d ago
Agreed and approved. Ugh, this edition of the VGAs or VGX (whatever) was a complete and utter disaster. I cringed every time that hack of a host Joel McHale tried to make a joke. The guy looked like he didn't want to be there. Furthermore, he and Geoff just didn't meld as hosts who cared about what they were doing. The interviews were awkward, the announcements of award winners were haphazard and seemed like an afterthought, the Twitter connection gimmick was dumb, and the overall scope of the show was pathetically amateurish. Last year was at best somewhat acceptable yet not great, but this year was just a complete u-turn in the wrong direction.
cyguration  +   281d ago
Is it just me, or would an actual live audience + Aisha Tyler + decent tribute to the year of games actually work out better than what they've been doing?
DragonKnight  +   281d ago
@LtSkittles: The general opinion is that VGX was more personal than the other offerings of years previous, but this also contributed to its terrible production values in my opinion.

@HonestDragon: Everyone could tell that Joel didn't want to be there and was just trying to go through the motions so he gets paid, the Twitter gimmick was just sad and underwhelming, and I agree that the show was pathetically amateurish. It may as well have been a youtube production with how terrible the production values were.

@cyguration: I agree with you about everything except Aisha Tyler. I find her annoying.

@Everyone, as promised I have tweeted this blog to Geoff Keighly. It's doubtful he'll read it, but one can certainly try.

https://twitter.com/Norther...
LtSkittles  +   281d ago
I get what you're getting at. I think the problem is that gaming is mainstream, and is so popular because of stuff like the Call of Duty ads that are live action, and filled with celebrities. I think Gamers need a real award show, that's a bit more geared towards gamers, and not the VGX's or VGA's. I like that we have some developers at them, but it's really telling that there weren't many people accepting their awards at the show.
DragonKnight  +   281d ago
I agree. It's unfortunate that the Game Developer Awards (I don't know if it's called that, but I know game developers do their own awards show) isn't streamed. That already sounds like a better idea to me than VGX.
rainslacker  +   281d ago
IGDA would be the best bet for having an official awards show that represents the industry, and hopefully gamers. Almost every developer, and wannabe developer is a member of the organization. They'd be like the AMPAS(people who organize the oscars) of gaming I guess.

I don't really know if gaming needs to be self congratulating or anything, but it's nice that respect and props are given to the developers that work so hard for the largest entertainment medium in the world.

It'd be nice for us gamers and developers to have a respectable organization put on such a show, as I believe it would hold a lot more merit than the highly monetized VGA's, and the way too numerous websites all giving out their own awards, which is OK as well, just not quite the same. I find it akin to a random magazine giving out it's own awards to movies. In the end, the Academy Awards carry more weight.

Quite honestly, a show like that could get some mainstream television exposure, and really help move gaming away from some of the stereotypes and misconceptions that many people have of it. After all, movies were once thought to be terrible for people's minds as well. Same with music. But eventually the respective industries took control to dispel many of those beliefs by bringing them into a place where everyone could see how much work is put into them.
HonestDragon  +   281d ago
Oh! That's right! You totally reminded me of the Youtubers they had on there! I forgot to comment on those in my first post, too. SMOSH? PewDiePie? Honestly, what was the point of giving them screen time? Other than to annoy people who have developed tastes of actual humor and aren't thirteen years old. It was just a horrible excuse of an "awards" show.
LtSkittles  +   281d ago
Yes, that bit was cringeworthy as well, I cannot stand Pewdiepie, or whatever. I get that both of youtubers are quite popular, but I dislike their content.

I've said this before, not here specifically, but I don't care for Justin Beiber's music, because I'm not a teenage girl, and I guess I don't find their videos that funny or interesting.

I do find Rooster teeth funny, but if I don't find a particular video interesting to watch, I'll go do something else. Let's Players, or commentators, or whatever you want to call them are now a part of something that's gaming, but I don't want to watch them present sketches at an award show, it reeks of something like the MTV movie awards, granted they have had some funny sketches, but they don't take themselves too seriously either.
thorstein  +   281d ago
Chris Hardwick. I would have loved to see him there. In fact, I tweeted it during the show, of course, I couldn't think of his name so I just said the "guy from Talking Dead." So much more personable and a fan of gaming.

Also, showing it only online, I think, was a missed opportunity. Instead, Spike showed a marathon of reruns of Cops. Really. Reruns or an awards show that could have gotten great ratings seeing as #VGX ruled twitter for 3 hours.

The setup should be a hybrid of previous awards shows and this. I like what they tried to accomplish, but McHale really ruined it. I watched, not just for the reveals (my kids were into who actually won the awards (the presentation was off for every one)) but I enjoy hearing what the devs have to say. The Irrational Games acceptance was classic though. I didn't mind the bigger stage for awards but make it something really cool where the audience is mostly made of fans? or people who have "achieved greatness" as SONY is currently promoting. No journalists, they just act like a river of douche. But real fans who get something akin to the "Golden Ticket."

This is a conglomeration of numerous thoughts I have posted on VGX.
DestinyHeroDoomlord  +   281d ago
Five awards and 5 golden tickets
Ikonic  +   281d ago
I hope you actually send this Letter to Geoff. Please. Do it. He needs to see what people actually think about him, and the abomination that is his "VGX" awards. I went in expecting something bad, and its what i got. But, wouldnt it be nice if the awards were actually good for once? Something that actually represented MODERN day gamers? Instead of, like you said, this demographic of childish adults who like random things flashing around on a screen.

Edit: Reading through the comments it looks like you sent him this. Good, i hope he reads it and quits his job.
#8 (Edited 281d ago ) | Agree(2) | Disagree(0) | Report | Reply
DestinyHeroDoomlord  +   281d ago
Pewdiepie...
wingman32x  +   281d ago
Good read. The marketing claimed that they were downsizing the show due to a renewed focus on gaming, but I think they may have gotten their budget reduced. It wasn't very polished. I hated McHale, but I loved when he started pacing and said he'd keep doing it as long as the camera man did. The camera was weird.

I would love to see the old Judgement Day/Reviews on the Run hosts do an event like this. It was one of my favorite shows on G4. Don't know if Tommy would agree to do it, though. Even back then he was already starting to move on to focusing on his music.
ThatCanadianGuy514  +   281d ago
It takes a lot to offend me.I mean, a lot.I've woken up at 6am and watched Russian rebels behead citizens while i ate my morning cheerios and that was nothing to how sickening the "Loiter squad" made me.

"I like to kill old people!! HUEHUEHUEHUE"
Who thought it was a good idea to put 5 borderline autistic manchildren in charge of hosting a large outdoor crowd?
z-cba  +   281d ago
Perfect. Well said.
EXVirtual  +   281d ago
The loiter squad was so bad.
One dude humping the air, another screaming potatoes for no real reason, the works.
The Youtube thing is so true. Smosh didn't even gain popularity from gaming. They gained it from posting skits on YT.
a08andan  +   281d ago
Why won't the industry simply have E3: Summer Edition and E3: Winter Edition? Then mix that up with Gamescom, TGS and other shows. Replace VGX(VGA) with E3 Winter Edition this instant plix! Listen to an anonymous comment made on the internet and obey its every command!
Callediceman  +   281d ago
have your panelists thats fine... but also have a gamers choice for each award. where we the gamers vote and lets see how they compare... and the Co-host, lets just stop it... That guy literally made fun of gamers the entire time.. and those morons outside??? i dont even know what that was... All i want is some new info, some people asking the guests the RIGHT questions, and mostly i would like to be taken seriously and not have the entire show seem like a skit on SNL gone horribly bad...
iliimaster  +   281d ago
i think its really dumb that playstations was on the internet and xbox had theirs on tv why is it split? who owns the networks
DragonKnight  +   281d ago
Viacom and Microsoft are partners, that's why that happens.
iliimaster  +   281d ago
lol wow now it makes sense
IH8YH  +   278d ago
only CELEBRITY host i would accept is Dominic Monahan or whatever his name is written. dudes a certified gamer!
TransientDreamer  +   277d ago
"now titled VGX because anything with an X in it is automatically supposed to be good apparently"
No, it's because it's the tenth awards show and 'X' is the Roman numeral for ten.

"You only succeed in making gamers continue to look like immature douchebags"
This is a pretty hypocritical statement to make since a majority of your points hinge on personally insulting Geoff Keighley and those involved in the show. Unless of course, you don't consider yourself to be one of the gamers you're referring to.
DragonKnight  +   277d ago
"No, it's because it's the tenth awards show and 'X' is the Roman numeral for ten."

Because they've numbered every VGA before this one right?

"This is a pretty hypocritical statement to make since a majority of your points hinge on personally insulting Geoff Keighley and those involved in the show."

It's not hypocritical because you're ignoring the context of my quote and instead merely trying to defend Geoff Keighley. If you like gamers being represented the way the VGA's represent us, then champion for further dudebro nonsense, terrible rappers, and the acceptance of blanket insults to every gamer based on no longer relevant stereotypes.
#18.1 (Edited 277d ago ) | Agree(0) | Disagree(0) | Report | Reply

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