Guitar Hero vs Rock Band - Who's winning the marketing war?
62 days 20 hours ago
| by:
john master lee
A recent stop to Toys R Us to take advantage of their oh so tasty Buy 2 Games Get 1 Free promo going on this week. That's where I took this pic.
To say that the battle between Guitar Hero and Rock Band this month was intense was an understatement. We'll soon see NPD numbers for September which will validate who at least was stronger out the gate.
Activision threw out the first volley and said that Guitar Hero was crushing The Beatles: Rock Band in sales at least by 4 to 1. Then just this week a couple of analysts, including Michael Patcher, forecasted that Rock Band actually outsold Guitar Hero.
I found it hard to believe that The Beatles: Rock Band could outsell Guitar Hero. After all, although The Beatles are considered THE best group of all time, it is still ONLY one group.
So here I was thinking that Guitar Hero would be dominant... until I was in Toys R Us!
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