The Casual Games Association (CGA) has released its Casual Games Market Report 2007, chock full of insight into who these laid-back gamers are and what they're playing. As it turns out, the CGA believes we're all casual gamers, all 6.6 billion of us. While the stereotypical 18-35 year-old male gamer makes up what the CGA considers the "hardcore enthusiast," publishers would be thinking small to focus on this demographic that makes up less than 15 percent of the world's population.
Still not sure which gamer camp you fall into? Have a look at the CGA's handy breakdown of casual and hardcore players: