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Hitman’s pre-order challenge – A step in the right direction?

TVGB: "“Hitman: Sniper Challenge sets a new industry standard for pre-order incentives.”

That bold statement comes from Square Enix marketing exec, Mona Hamilton in the press release for this week’s announcement of Hitman: Sniper Challenge. Rarely have I agreed so strongly with such a sweeping statement, but then again Hamilton’s words carry an unintended meaning to them."

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