Submitted by Suddenbrain 706d ago | opinion piece

Timed Exclusive Content: What's to Gain?

The news of Skyrim's Dawnguard expansion came with bit of a drawback in the form of 1 month Xbox 360 timed exclusivity. Upon receiving this news and after navigating the 7 stages of grief, I found myself pondering the business behind the decision. (Industry, Microsoft, PC, PS3, Tag Invalid, The Elder Scrolls V: Skyrim, Wii U, Xbox 360)

Valenka  +   707d ago
Bragging rights, naturally. Other than that, I can't think of any logical reasons to have timed exclusivity. Sounds like a pointless waste of money, if you ask me.
Kenshin_BATT0USAI  +   707d ago
I can't imagine many people base which version of a game they get over timed exclusive content so I agree. Waste of money on Sony and Microsoft's part, and it only hurts the gamers in the end and overall sales of the DLC in question.
matgrowcott  +   707d ago
From an uninformed, outside view, timed DLC is ridiculous and useless.

If it didn't work on some level though, it wouldn't keep happening, so logic dictates that it must be successful enough to warrant the constant wads of money being chucked around.
rdgneoz3  +   706d ago
Its because money changes hands in order to get that timed DLC. So basically the devs/publishers are getting money up front for DLC before its even developed or released. They can then invest that money however they want.

They might lose some money from the delay on the other systems (waiting extra time when new games come out or such to distract you from getting the DLC), but they still made a decent chunk of change months in advance before it went up for sale.

From a dev/publisher point of view, timed DLC makes them free money. From an MS/Sony/any console manufacturer point of view, it basically is to screw your competition over so people get the game for your system. It might make them a little bit extra, but it's still a waste of money. Gamers of the other systems are the ones that get screwed over, which not many care about.
Hicken  +   706d ago
From an informed, inside view, timed DLC is ridiculous and useless. Well, ridiculous, at the least.

What it succeeds in doing is giving consumers the impression that you somehow have a superior version of the very same product your competitor carries. If you couple that with heavy advertising of the product paired with your brand, it can extend from being a superior product to an exclusive product in people's eyes.

It benefits companies. Not consumers.
matgrowcott  +   705d ago
So you agree completely with me then?

If it didn't work on some level, they wouldn't do it. I can't believe I'm getting disagrees for saying that. Would I have gotten agrees if I'd said "actually companies do it for no reason, it costs lots of money and they get nothing in return? It's a big laugh."

Because that's totally what I meant, actually.
hennessey86  +   706d ago
I don't see the point
honestly I just can't see it, I may need a magnifying glass
dmeador  +   706d ago
As more and more titles are put on both of the major platforms, this is where they separate themselves. Yes it adds to bragging rights, but more than that they get to play it a month earlier, which is more of a fact that gamers like. This will lead to people thinking : " Well Microsoft is willing to pay to get their peeps things first. Which Sony isnt, so I'm going with MS." This is of course when people are on the fence. A good long term strategy IMO. And leads people to more brand loyalty in the short run. I've got a 360 so it makes me feel I've made the right choice, and am more prone to buy the next Microsoft console as apposed to the PS4.
Dark_king  +   706d ago
Sony spends its money on actually games as a gamer I will take more games over getting extra content a month sooner every time.
b_one  +   706d ago
who gains? last platform gets extra content, always.
Pekolie  +   706d ago
I have never seen that happen with COD, Homefront, BF3, Fallout 3 and new Vegas so please explain what your logic is based on...
b_one  +   706d ago
xbox gets timed exclusivity, half a year later ps3 gets a game with extra content and other dlcs cheaper, all of above titles i dont care.
Pekolie  +   706d ago
Well done on dodging the question and not giving any examples...

"all of above titles i dont care"

Simply because those do not prove your point at all. Yep your logic is flawed...
#5.1.2 (Edited 706d ago ) | Agree(0) | Disagree(0) | Report
InTheLab  +   706d ago
Can't think of a single time where this has been beneficial to PS3. PS3 gamers got screwed with Mass Effect 2 and GTA 4 episodes. In the case of ME2, they got charged $60 for content that's been out for an entire year and still had to pay for that crappy Arrival DLC.
WeskerChildReborned  +   706d ago
Well they are timed exclusive, not console exclusive which kinda bug's me sometimes.
DuncesOfWur  +   706d ago

Whilst I agree with everybody else I do kind of see why they execute this business practice.

Take me for example. I own all the consoles and have money to burn. If the xbox is going to get content before the ps3 and I want it, guess who's getting my money?

Granted...if i've bought the game for the opposite console I won't rebuy the game just to get the extra content, I will wait..so.. that slightly invalidates my point. However, microsoft has been known to do this and because of this it encourages me to buy future multi-plats for them because I know there's a greater chance I will be able to get additional content for my game earlier.

It's a clever tactic.
TheRealHeisenberg  +   706d ago
"Take me for example. I own all the consoles and have money to burn."

I own all the consoles as well but I'm a little light on cash. Instead of burning yours, hook me up.
ChunkyLover53  +   706d ago
It is a smart idea on certain games. Its been successful with Call Of Duty with Microsoft for sure. I know plenty of people who opt for the Xbox 360 versions of Call Of Duty because of the early content.

A lot of competitive gamers as well, mostly because of things like MLG and things like that. If you play competitively, you'll want new maps first.

I've also seen it fail with things like Battlefield 3, where the PS3 version had extra content and I think it even came with a whole arcade game or something and the game still sold better on the Xbox 360.

So its a toss up as to if its worth it or not, I'd say only the most popular games are going to be worth spending money on exclusive content. GTA4 is another game where I know people opted for the Xbox 360 version because of timed content. Those are the two most successful ones I can think of.
stuntman_mike  +   706d ago
to do exclusive stuff when the game has been out for a while on all platforms seems a bit silly to me. i know its a business deal but just seems strange they are doing that now and not when the game launched.
NYC_Gamer  +   706d ago
Its stupid to do timed exclusive dlc for a game that's available on different platforms
DigitalRaptor  +   705d ago
It sucks. As a publisher, it's screwing half their consumer base (the ones buying their product), and it's done willingly, which means it's completely disrespectful. Consumer-wise, there's nothing good about it unless you're a selfish person.
#10 (Edited 705d ago ) | Agree(0) | Disagree(0) | Report | Reply

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