Publishers Feeding the Hype Machine Only Hurt Themselves

Michael Futter writes: I’m the kind of gamer who gets sucked into the ideas of what a game could be. Too often, though, I’ve found myself disappointed in what actually gets put into the disk drive. I’m partially to blame, of course. I’ve allowed marketing language, carefully crafted screenshots and fancy cinematic trailers to cloud my vision. I’m trying to be better about that; to cut through the fanciful promises and get a feel for what the final product will really look like.

The story is too old to be commented.
CrzyFooL2201d ago (Edited 2201d ago )

I ate at planet hype once during the 90s. They had Diakatana on the menu.

ostgar2201d ago

Oh Diakatana was fantastic... just took forever for it to be served. And by fantastic... I mean a total let down, plus the order didn't come with everything promised.

Vagrant2201d ago

As someone who only buys a couple of games a year, rarely am I influenced much by hype. I know what sorts of games I like, and know when they'll be great - thus their purchase is assured.

MasterBlud2201d ago

Too much hype for games like Skyrim, make me not want to purchase them.

KingNintendoFanboy2201d ago

I usually don't fall for hype myself. I watch trailers, read up on titles, and sometimes try them before I buy. I make decisions based on those factors for the most part.

Show all comments (7)