Mobile gaming has cut Nintendo deep, and now the company is struggling to compete against tablets and smartphones where it used to compete with Sony and Microsoft. Can it survive?
It didn't kill them as such (far from it), however the casual market are very quick to shift to the next "in" thing, which currently are tablets and smart phones. Now that the casuals have jumped ship to these other devices, Nintendo themselves are seeing that the casuals can just as easily move on to the next "in" thing as they did when they purchased the wii. Its the casuals that have caused Nintendos current financial loss, and as such Nintendo have admitted they need to focus on the core gamers more (the ones who will still be buying games long after the casuals have moved on) http://www.digitaltrends.co...
You can't rely on casuals. They don't care about games.
Its not the gamers' fault Nintendo is suffering losses. Nintendo's Iwata admitted it was their mistake things turned out this way. This is what happens when a company sells off and goes for the quick buck. It came in and came out fast for Nintendo. Sony and Microsoft forced Nintendo to adopt this strategy. Technique is good but without staying power Nintendo just can't keep up. They could have gone better with the same strategy with 3DS - a cheap handheld. But they fell for the trap of greed. They want HUGE profit on low investment. The Wii & DS timing was lucky because of the recession of 2008 as they have the lowest price points. They tried to cash in with their "success" with DS & Wii by charging $250 for an outdated 3DS. It back fired on them. It was the complete opposite of their Blue Ocean strategy for Wii and DS. The Gameboy Advance was there to make up for the GameCube. Now that the 3DS is selling at a loss this time its their flagship that is is sinking. Lets hope the Wii U make up for the 3DS short comings.
You clearly don't follow the 3DS at all because it isn't sinking. If anything, its doing much much better than the DS did at this time in its life cycle.
"This is what happens when a company sells off and goes for the quick buck. It came in and came out fast for Nintendo. " The wii being a major risk to their financial planning, I hardly call that a "quick" buck. The problem was that the Wii hardly had any games with substance. The big titles came from Nintendo and hardly third-parties. Shovelware overshadowing the good games and people started the trend that Nintendo was going for the "quick buck". Their first party titles like mario and zelda etc. beg the differ. "The Gameboy Advance was there to make up for the GameCube. " You mean they made a handheld...not to follow up the GameBoy but to compensate for the Gamecube? You do realise that both were released not so far apart?
@Klecser I disagree. The DS didn't need a massive price drop months after release. Nintendo didn't need to send out "we're sorry" games for early adopters. The 3DS is successful for that reason and that reason alone. How can N take a hit like that and fans still somehow think everything is OK?
Probably because we're playing games and enjoying them? Most of the people commenting on how Nintendo is "doomed" and "horrible" don't even play the games on the systems. The proof is in the pudding, and the fact is that there are a lot of great games out on the system right now. Just because you don't like the system doesn't mean the system is doomed. Its the classic gamer attitude: "I don't like a system, so its doomed." I don't like Sony games, but that doesn't mean that I think Sony is doomed. Vita is struggling right now for the same reason that 3DS struggled at launch: lack of software. But Vita is still a fabulous system. Sony just needs to get its head out of its butt and make more games for it.
@InTheLab Yeah, the fact that two Mario games that sold over a million units in the span of a month or two had nothing to do with the 3DS' sales boost. /sarcasm Also the 3DS had its price drop at precisely the right time. It doesn't matter how cheap your hardware is; if you're catering to gamers, it needs games on it.
Nintendo isn't the only gaming company to fall victim to the tablet/smartphone, rise.
Mobile gaming is doing harm to everything in a bad way.. so much game clones and toned down quality (there are exceptions)... I just hope that sales will be better and better for console & pc games and those mobile casuals were playing games that are made by real game making companies, like ninty & sony & other great companies..
You can't kill something that isn't dead. I think hurt would be the better word to use. The answer is no imo. The 3DS is doing well. We'll have to wait for Wii U to see how well that does.
You report first ever annual loss, and people want you buried. How awful.
Alot of people own ALOT of Apple Stock. just saying.....
Nintendo are the architects of their recent dip, not smartphones or tablets. They did well to penetrate a market that wasn't particularly interested in gaming, yet they rested on their laurels and expected to retain that market.It's only so long you can hang on to those that follow the "in" thing. Apple may be in for a shock eventually for exactly the same reason. They'll do fine though as they do have a loyal fanbase, although they'll find it difficult to wrestle a share of the rest of the gaming hobbyists (term I'd rather use instead of 'hardcore')from Sony or Microsoft. What will be interesting to see is if Sony or Nintendo can grab any Xbox userbase, seeing as they seem to be following Nintendo's vapour trails.
Xbox is winning the US right now because of Kinect, and as you eloquently put it, it won't be "in" for long. They'll try and replicate Kinect again next gen, but they should've already realized that Wii's bathroom scales outsold their Kinect 2 to 1.
Nothing like a good troll article to bring out the anti-Nintendo trolls. All I'll say is that I have yet to play a tablet or smart phone that comes even remotely close to what is offered on consoles. Heck, there are GBA titles that I enjoyed playing a heck of a lot more than any tablet game. Tablet and smartphone companies don't understand gaming, folks. Stop acting like they do just because you were wowed by a dumb game you played for a few hours. Its amazing to me how quickly some of you jump on the bandwagon.
nintendo's are so last decade, seriously
...and the decade before that....and the one before that...
last decade had more good games than this one
NO. smart phones have little to no impact on nintendo, sony, microsoft and wont 4 a very long time. there not gaming machines there phones with poor and very casual gameplay. hell apart from the sony experia ray they dont even support games properly you have to use silly touchscreen controls, yes touch screen is good for some casual games but if you wont proper touch screen gaming your gonna have to invest with sony or nintendo. as much as the haters would love it mobile gaming is very poor on phones compared to 3ds, vita. ps wii u is gonna rule the world, and apple are going to replace microsoft in the console wars xbox R.I.P. 2015
Sony Xperia Play
Is the closest there is right now, but not even remotely close to having stuff as good as what are on the dedicated handhelds right now. It si a step in the right direction.
Why do so many people think that cell phones and tablets will be the death of Nintendo? Those things are used as quick play sessions when it comes to games. People play them on their lunch break, or on the train to work etc. The don't sit in their houses for 4 hours straight playing Angry Birds lol. And lets say for some odd reason everyone does focus on phone games from now on. How hard is it for Nintendo to make their own phones that have a Nintendo Network to play their exclusive games on. Why does nobody ever think that Nintendo doesn't have a back up plan? If that's where gaming is forced, Nintendo will eventually go that route if they have to. I personally don't believe it will ever come to that, but if home consoles and portables "die" Nintendo wouldnt just die a quick death. They would just make a frikin Nintendo cell phone or a Nintendo Tablet. The Wii-U uses a tablet now. How hard would it be for them to take the innards of a Wii-U and stick them in a tablet years from now? These doom articles never take into account that Nintendo is over a 100 years old, and have always adopted new ways of staying in business. If the gaming sector fails for them, they can do many other things. They can make cartoons or they can make toys. Their IP's won't just stop making money!
kill Nintendo? why is it directed at Nintendo, Microsoft and Sony went casual by copying. they killed the market thats why sales are down, everyone that wants a console bought it already. all the games coming out are sequels and trilogies and quadrilogies and prequels nothing new really. blackops II is proof of that. something new needs to happen to the videogame market. casual lemmings, apple fanboys and computer illiterate facebook users run the world. they buy products that are over priced and look for the free apps and free games to hold them over.
I think its crazy that most of you preclude that Ipod & cellphone gaming is the doomsday device for the core gamers. Wouldn't anything that gets people to openly play games become a gateway and not the other way around. I've met far more people just at work, that started out playing games casually and then moved on to either buying a Wii or PS3 down the line.
Honestly, what you say is the truth. I'll say there's probably a small percentage of people who bought some mobile device for gaming instead of something by one of the big three. But the more into games they get, the more likely they are to get a dedicated device, be it a console or a handheld. It seems to me like people WANT mobile device gaming to have an impact on core gaming: they see its rise and a concurrent decline in dedicated gaming, and the two things are automatically related, WITHOUT any proof. That type of thinking, to be honest, is more dangerous than mobile gaming, itself.
Nintendo is dead? Wow, a lot of things happened in the weekend. I suppose we can forget about the WiiU, then... and just ignore the good sales of the 3DS. Sayonara Nintendo, you were a good company. End Sarcasm.
Nintendo tends to say one thing a do another. Remember all of those hardcore games Nintendo promised us on the wii? Skyward Sword and Xenoblade. Wow! Thats a grand total of 2 games in 2 years. Gee, thanks alot Nintendo. I think another issue is, NoA. They seem to think Nintendo is for kids or something. Gamers had to pull their teeth to get the operation rainfall games to America, while NoE & NoJ already had them. 3rd parties are also to blame. They just didn't try on the wii. The best year was 2010. Now it was nothing. I haven't turned my wii on since 2010 and briefly to play LoZ:SS and then I turned it back off. Nintendo (atleast of America), needs to get into gear. I see the HD consoles are getting good games constantly, while Nintendo seems to only get them during the holiday season. The 3DS' E-shop of America is garbage compared to EU's and JPN's.
Actually Nintendo didn't do that bad in the core game arena, it was convincing the third parties to make core games for the Wii. I think that Nintendo brought more than 2 games during the Wii's lifetime. Disaster Day of Crisis Donkey Kong Country Excite Truck Fire Emblem: Radiant Dawn Kirby's Epic Yarn & Return to Dreamland The Last Story The Legend of Zelda: Twilight Princess & Skyward Sword Mario Kart Wii Metroid: Other M & Prime Trilogy New Super Mario Bros. Wii Pandora's Tower Pikmin 2 Punch Out!! Sin & Punishment: Star Successor Super Mario Galaxy 1&2 Super Smash Bros. Brawl Xenoblade Chronicles So you see this list equates to far more than just 2 core titles!(All published by Nintendo) Argue what you will about a games art style. but blood, guts and bullets don't make a core gameplay experience...
Yeah, I know. I meant from the years 2011-2012 with the 2 games. Although I thought I mentioned that, but I didn't, my bad.
Fanboyism can really cloud a person's logical thinking. Corrupts it even.
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