New CEO Kazuo Hirai has revealed Sony’s strategic plans to dig back out of several successive loss years, focussing on core businesses and making significant cuts.
looks like sony is heading to buy up more developers..
With what money?
With the same money they've been providing us AAAA exclusives for 17 years. Hows Star Wars Kinect btw? Not looking good on Metacritic. Shame they had to ruin the SW franchise.
@carlitobrigante lol that was epic but hey the game is so epic and so awesome "teh best game of all times"/s look how awesome it looks
Despite the market capital of the company being rather low at the moment, Sony have billions of dollars in reserve simply for acquisitions.
“The Company also aims to increase sales by enriching its catalog of downloadable game titles and subscription services available through the PSN platform, and also by expanding the lineup of PlayStation Suite compatible devices and content,” it said. Pray tell, how on Earth did you get buying more developers from that?? They've closed down 3 developers in the last couple of months and now plan on cutting 10 000 jobs across the company, I doubt they are going to be in any sort of buying spree mood any time soon. What I'm reading is that they intend on making alot more PSN games, hardly any course for buying new studios for.
Why do you care about Sony and Playstation?
those 3 dev didn't make any money for them they were just a dead wight for them you are talking like they closed ND or SM or GG or SP .. etc or any other dev from their huge lineup of 1st party devs they will keep buying studios they are just closeing the useless 1st party studios
goog luck sony, i hope you the best, .,,,,,,,,,of topic anyone knows when littleBigPlanet vita coming out?
I don't think its been officially anounced. Amazon has 12/31/2012, but im sure thats just a place marker date.
You guys are bloody delusional or what. 4 billion dollar loss, last thing on their mind is buying up more devs
Revised. $6.4 billion dollar loss for the fiscal year just ended.
It's a good thing you don't run a major multinational corporation. What do you think they are going to do to improve the company, sit on their hands and stop spending money? That is a sure way to a slow death. While I have no idea whether or not they are looking at buying any new devs, I can guarantee they will spend money where appropriate, it's called investing in their future. BTW much of that loss is just funny money, it never really existed. It's just an accounting write off.
Wishful thinking dude....Sony is not a cash rich corporation like they once were. They are in no positions to buy developers while Kaz is working his ass off to make Sony a profitable company again.
To make money u need to invest. And investing is one of the things sony will do to make the company profitable. Sony wont be wasting money investing in tvs and related physical hardware where there isnt much return coming from. Of course sony will invest more in the department they know return is coming, which is their gaming division.
They don't need to buy more. The devs they have are enough and they make plenty of great games. What they need to do is make the Vita a success and get ready for the PS4 launch.
The sad side of Sony's downfall may eventually turn into benefit for gamers. Playstation will be more important than TVs and media players. More focus, more money in that business. As a gamer, I'm looking forward to it with hope. If they fail, I'll probably have to find another hobby.
Sounds like they've got it all figured out. Although it really sucks about the lay offs. If Sony's gaming division were to die, my gaming needs would need to be filled with billions of generic FPS's, punching fruit on my tv screen, and saving the same 2 worthless princesses for a living.
Hirai is definitely making the hard, right choices to set the company on the correct path. The gaming division as a result and focus will be the better for it. Part of these layoffs allow him the space to expand the gaming division as that is the area Sony that has the best promise. I doubt, and VG24/7 should know better, that Hirai DID NOT fail to mention the PSP. He didn't forget, that omission was intentional as Sony obviously intend to remove focus from the PSP and concentrate their resources and those of developers of all parties on the Vita.
Because if sony goes away Elder Scrolls, Bioshock Mass Effect, Witcher, FIFA, Assassin's Creed, Forza, Zelda, Monster Hunter, GTA, Batman, Red Dead, Dues Ex, Castlevania, Metal Gear, Fallout, Portal, Mortal Kombat, Street Fighter, Fable, Splinter Cell, Gears of War and hundreds of other non fps series would go with them right? So to the disagreers, you're saying ALL those games would go with SONY?
I am pretty sure they would go away because Microsoft would double down on kinect appeal, thus forcing those games into extinction. Lets put it this way, if Sony goes under, the industry will lose its greatest advocate to gamers. We have seen how fast Microsoft dumped gamers for the wii crowd. We saw how fast Nintendo gave gamers the cold shoulder during their success. But Sony has always stayed consistent in delivering quality, abundance, and variety. Something that will easily die without a strong advocate and something that will die if Microsoft assumes a controlling duopoly. The only other advocate would be Valve and their steam platform. If Microsoft assumes more control over the industry, you can bet that will be the next competitor on the chopping block if Microsoft has anything to say. I don't want anyone in this industry to die. I want a better industry with full growth, better value, and more competition to drive content, innovation, and creativity. I cannot imagine how much worse off we would be without all three platform holders and its that competitive nature and the need to innovate and create that this industry best thrives on. I know you hate Sony, but we all know, no company should die or else gaming itself will die.
Well said Fear88 +1bubble
no, of course not those games will always be on my pc just like the xbox so called "exclusives" you are like 24/7 trolling sony in every ps3 article on n4g that's what you get when you only own xbox no games to play but gears - halo or halo - gears and sony isn't going any where (i know you are dreaming for that day )
@fear88 Gaming wouldn't die. Atari dropped out, gaming went on... Sega dropped out, gaming went on. What makes you think it would be different with Sony? A new competitor would probably emerge if there was a gap in the market.
Fez, probably young dude, any of the major three could drop out of the industry and gaming would continue, I'm not saying it wouldnt have an effect but it would be short lived. Sony, MS or Nintendo, on their own, they are not "gaming", to suggest otherwise is ridiculous, especially when you hail Sony as the dominate force, but look at this gen subjectively, they're clearly not.
Apple to purchase Sony rumours are going to start flying again soon..
@Fishy Are you talking to me?
"looks like sony is heading to buy up more developers.." More like Sony is heading to profits at no matter what.They plan to double profits in FY2014.PS4 will have to be profitable from day one.
Exclusives was never going to last, apart from the big games like GT5 they just havn't sold very well. Sony need to start making a profit if they want to stay afloat.
Bar the exclusives from the studios they have recently shut down, Sony studios games make a lot of cash. They might not sell 10 million, but 3-5m copies are great numbers. As a core gamer through and through I will always support Sony because Sony supports me as a core gamer. I can't say that about the Microsoft and Nintendo anymore.
lol look for your self and say again they don't sell http://www.vgchartz.com/gam... i wold like to add too bec it's not the list that MGS4 sold over 5m too i don't get were did you guys come up with "ps3 exclusives don't sell"
I think it's more that, in this gen, games have been very expensive to develop. They have to sell more to make a substantial and worthwhile profit - not to mention Sony owns a LOT of studios that spend a fortune on r&d (polyphony, media molecule, santa monica, ND and possibly even QD stuff is funded mainly by them).
Sony will be fine I am sure. Look Sony isnt the only japanese company losing money. Japan businesess in general are struggling compared to others like Chinese, korean and American. Heck most of todays jobs are heading to places like china and india. The ps3 launch was a major setback financially, and to put it lightly no one could have really predicted the issues with things like the economy, tsunamis, earthcakes, hacks and all that. Harai will get the job done in due course, he's been with the company for a very long time and has a better understanding about the american markets than most would think. He has always been a software guy, a business man. The old Sony was run by engineers that had a specific vision in mind, but those times have changed and harai knows that better than most. In my opinion, they should just outsource their tv manfacture to giants like samsung and go small and simple so they can stay competitive and profitable, if that fails than simply shut down that business sector and focus on the more profitable ones instead. They could always return to that market one day when things look brighter. By eliminating the tv sector, they can alocate their resources to their gaming and entertainment sectors. For PlayStation this means more games, services and most importantly marketing. Ms doesnt lose much because they usually outsource most of their labor, and it helps being an american company supported by a weak dollar. Lets not forget they too have shut down studios despite being a bigger,richer company than Sony, so as they say its all business as usual. Kinect is a success because they made(forced) it to be with heavy marketing and what not, the same could go for Sony and bluray, but what could be better is if they now focus on the PayStation and the games instead. I am sure if they stop making(or simply distributing) tvs they can. Go software, focus on building a better ecosystem and center your focus on building better software(network) and marketing. I am sure that harai understands.
If Sony dies then there will be room for another company to jump in to gaming. Dare I dream of neogeo2? Apply pimpen2? Dreamcast2? Turbo graphics 64? Panasonic real 3DO 3d????!!!!!!!!
This seems like a smart move for Sony... get out of the markets they have failed or are failing in now and focus on a few core areas they know they can be strong in. Bottom line I think Sony just grew too much and spread themselves into too many other markets that weren't going to be their strengths. So one question off this, how will this new focus impact (if at all) their movie/television business?
10,000 jobs to go is awful! But I suppose better than a whole company going deeper into loss. Kaz knows the scarfices he must make and who knows in a couple of decades they might employ 10,000 more new people :)
Only on this site are people so positive about a company regarding $billions lost and 10000 jobs going bye-bye.
Ck1x + 6h agoI think Sony as a brand is in some major major troubles and we are all talking about one of the few shining lights in Sony's camp being the Playstation brand. Well here's what I think, SCEA (games division)needs to separate themselves from Sony and become a separate gaming entity. I hate to think with Sony bleeding so much money and the Playstation brand actually being profitable, where do you guys think Sony will take money from to clog the bleeding? Yes the Playstation brand is profitable but its not like Sony is going to let these profits stay exclusively in the hands of the Playstation gaming division. I actually think the Playstation brand is more of premium model than Sony is now and I don't think they need to be tide to the Sony name to be successful. A Playstation 4 or Playstation Orbis would sell even without Sony's name in front because Playstation is what people recognize the gaming system as, no one calls it the "Sony Playstation 3"! Its either PS3 or Playstation 3 in the public eye... I just think with such a large company like this they will be thinking more about their overall legacy in the electronics industry and we care mostly about their gaming division and it succeeding. The Playstation brand can survive on its own just as Nintendo is a pure gaming entity surviving on their own... Its doesn't look good as a whole when an entire electronics company of Sony's size has the same market value as a gaming only company of (Nintendo)! I wonder how much of Sony's market value the Playstation brand is worth, and if its holding 60-75% of the companies overall worth. Then why even be up under the Sony umbrella then?
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