Ubisoft's Chris Early has explained to GamesIndustry International why, even as the VP of digital publishing, he believes retail is still an important part of the market. It just has to change to make that happen.
"I think there's a way that retailers can participate in the digital market. They have to choose to do that, they have to work to do that, it's an evolution. And unfortunately like any market force if people don't evolve they can be left behind," he explained.