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Submitted by The Round Peg 1500d ago | article

HD DVD: No Way For It To Come Back Against Blu-ray

CNBC, Julia Boorstin, Jan 04:

For years, everyone's been waiting for an indication that either Sony's Blu-Ray or Microsoft and Toshiba's HD DVD format would emerge triumphant and the other would go the way of the BETA deck.

Today, finally, a crucial tipping point in this battle in which the $20 billion dollar home video market is at stake -- Warner Bros has decided to distribute its high definition DVDs exclusively in the Blu-ray format, ditching its previous plan to distribute in both HD DVD and Blu-Ray.

Hollywood must be breathing a huge sigh of relief. All of Hollywood needs a format to win, and fast. This is bad news for Microsoft and Toshiba, the two main proponents of the HD-DVD format. At this point there's no way for HD DVD to make a comeback. The question now becomes, how quickly will Universal and Paramount/DreamWorks start distributing in Blu-Ray? (Industry, Tech)

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