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Submitted by Karooo 498d ago | news

Kaz Hirai to become Sony President; Howard Stringer CEO

Kazuo Hirai is set to become Sony president, and Howard Stringer the CEO, according to a report in Nikkei (Industry, PS Vita, PS3, PSP, Sony)

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Karooo  +   498d ago
He will change Sony imo. He rocks.
LOGICWINS  +   498d ago
"He will change Sony imo. He rocks."

What did he say he was going change?
CynicalVision  +   498d ago
He didn't say anything but generally whenever a new person comes into power there are usually changes.
remanutd55  +   498d ago
wasnt his idea to have a unified network between sony products ?
Optical_Matrix  +   498d ago
@remanutd55, I believe it was and you can see it happening between PS Vita and PS3. Expect them to go even further with it as Smartphones, Tablets and TV's improve over the next couple of years. Unified ecosystems are the best way to keep customers attached to your brand. It's working wonders for Apple.
specialguest  +   498d ago
He showed us how to attack the Giant Enemy Crab's weak point for massive damage.

That's good enough for me!
metsgaming  +   498d ago
@remanutd55 yes Yoshida said Hirai was the one who made the new approach of not only having great hardware but great software to go with it. Thats why the vita is so easy to develop for and why they took dev input. Congratulations Kaz !
#1.1.5 (Edited 498d ago ) | Agree(18) | Disagree(0) | Report
JBaby343  +   498d ago
Can I have his old job?
kaveti6616  +   498d ago
Generally, when a new person comes to power he fires a bunch of the old leader's friends, hires and promotes his own friends, and then "streamlines" the company (lays off employees).
sikbeta  +   498d ago
Well, I hope he changes the way Sony do their s***, the other day I found an interview with Stringer in Beyond3D and it tells how he couldn't change anything as he was dismissed by engineers for being a "content guy" telling him that hardware is what Sony should focus more and content comes second, he also said that one of the more affected divisions was SCE as it was the more walled-off

Here it is:

http://www.businessweek.com...

There are so many opportunities that Sony wasted for years, I hope Kaz can make things work the best way possible, for the good of the thousands of persons working for Sony
Areeb11  +   498d ago
Ridge racer..... Riiiiiiiiiiiiiidge RACAAAA!
finnhima  +   497d ago
Did you not see the part where he said "imo"?
Trebius  +   497d ago
sounds like Kaveti's personal experiences are troubling him ... hope you found another job bro.
meetajhu  +   498d ago
He will make everything Ridge Racer!
MmaFan-Qc  +   497d ago
So.. he won season 3 of The Tester?
Bundi  +   498d ago
Thats what Howard Stringer said, and he did. . .for the worst. SONY has been swimming in the red for 4 years in a row.
NarooN  +   497d ago
What world have you been living in? Past four years have been pretty damn productive and successful for Sony.
Flavor  +   497d ago
Sony is in trouble.I can't see the logic in picking a guy who oversaw running the playstation brand into the ground in the Americas to head the company.
Jihaad_cpt  +   497d ago
dude, Sony's problems are related to Americas crippling effect with their loose spending (economic 9-11) and the fact that almost every country and person has been effected, most Japanese tech companies are in the red.
#1.3.3 (Edited 497d ago ) | Agree(4) | Disagree(1) | Report
death2smoochie  +   497d ago
@NarooN

Sony has been in Financial restructure 3 times since the 1990's and is in Financial restructure now.
Sony is not going anywhere and will come out of this and turn things around, but they are far from being "pretty damn productive and successful" right now.
segamon  +   498d ago
@CynicalVision

let's just hope it's not a Tony Montana kind of change.
Noticeably_FAT  +   498d ago
Riiiiiiiidge Raaaaaacer!
Urrakia34  +   498d ago
Lol such a funny moment. Gotta love Kaz!
Solid_Snake37  +   498d ago
Gian Enemy Crab lmfao gotta love Kaz
Motorola  +   498d ago
Kaz didn't say Giant Enemy crab though
Solid_Snake37  +   498d ago
@motorola i know sorry i got him mixed up with that other guy... ITS RIIIIIIIIDGE RAAACER if it makes you feel better
Oldman100  +   498d ago
$599 US dollars
Unlimax  +   498d ago
LMAO !

Related video
#2.2.1 (Edited 498d ago ) | Agree(15) | Disagree(3) | Report
SuperLupe  +   498d ago
The worst part is people actually went out to buy it especially since the games until 2 years down the road didnt justify a purchase.

I got my slimmer-cooler-more eco friendly-more reliable-bigger library of good games PS3 console for half the price.
Drekken  +   498d ago | Well said
I bought my PS3 to be my mediahub. The price was high, but it was a nice addition to my living room that I NEVER regretted buying.

And SuperLupe, I played the crap out of Warhawk and other games on release. The lineup wasn't as good as it should have been, but there were games to play that were pure fun.
Majin-vegeta  +   498d ago
@superlupe

*The worst part is people actually went out to buy it especially since the games until 2 years down the road didnt justify a purchase.

I'm sick of people saying the $599 price was not adjustable at the time.Please the blu ray option alone was worth more than enough to purchase how much were blu ray players when they came out??Thought so do your research and them maybe you won't seem like a fool online *Facepalm*.

@Drekken well said man here's a bub.
SoapShoes  +   498d ago
@SuperLupe - And people who get their first PS3 3 years from now will likely get it for half of what you did! Heck you can go buy a PS1 and brag about how it's cheaper than when it first came out!
EeJLP-  +   498d ago
@SuperLupe
With all the time I put into Resistance: Fall of Man, it justified the purchase alone and was available Day 1.

Also, what Makin said. A standalone Blu-ray player alone at the time was ~$1000. And waiting 3 long years to save $300 isn't too great of an argument.
sikbeta  +   498d ago
@SuperLupe

You know, IF people weren't buying that expensive FAT PS3, improvements could never be made and by that you could not have that Slim you enjoy, it's how it works with every piece of hardware
wildcat  +   497d ago
BiggsnWedge  +   497d ago
in 5 years paying for the xbox360 online that would be $250
#2.2.9 (Edited 497d ago ) | Agree(8) | Disagree(1) | Report
Kewl_Kat  +   497d ago
@SuperLupe

Why are you bashing the earlier ps3 models and the people who bought it? They wanted to buy one, and so they did. They're partly the reason why today's slim ps3 cost much less. Imagine if only a few bought the ps3 during its earlier years, Sony could have likely scrapped the entire ps3 division for low sales. Also, early adopters went through more issues, glitches, lags, and updates just so present buyers like you can enjoy the ps3 with less hassles.
gamingisnotacrime  +   498d ago
Nice now we may see some common sense out of this crazy compqny. Justmake the ps brand its flagshipand develop tvs etc that share some ps functions
Fishy Fingers  +   498d ago
My favourite part of the article was.. "長にとどまり、引き続き最"
Commander_TK  +   498d ago
Na, that part sucked.
Thanks!
kewlkat007  +   498d ago
Never been a Kaz fan...Ken had better vision and got playstation to where it was before Ps3..
#6 (Edited 498d ago ) | Agree(12) | Disagree(5) | Report | Reply
CGI-Quality  +   498d ago
Right, but you could also argue that the PlayStation brand is in the state that it's in BECAUSE of Ken. You could also argue that the turnaround in 2009 began with the revised PS3 model (which Kaz headed).

All things considered, I too like Ken, but let's not minimize the potential Kaz has to continue to help turn the company around.
Rage_S90  +   498d ago
Ken is the King.
Ares90  +   497d ago
Ken is God
metsgaming  +   498d ago
Ken was all about amazing hardware but Kaz is the one who created the idea of making that great hardware easy to develop for. There was an interview with Yoshida and he talked about how Kaz was the guy who made the vita so dev friendly and took input from devs.
Aloren  +   498d ago
"Kaz is the one who created the idea of making that great hardware easy to develop for"

It should have been pretty obvious from the start though, it doesn't take a genius to figure that out.
tarbis  +   497d ago
Ken was a genius with the hardware but a disaster when it comes to PR.
Unlimax  +   498d ago
I ♥ Kaz Hirai !
Dark11   498d ago | Immature | show | Replies(3)
pwnmaster3000  +   498d ago
Well if unlimax is a girl then it will be alright.
But I never seen a guy use that heart thing lol.
So I understand dark.
Unlimax  +   497d ago
Where is The problem with that if you use a heart-shaped love in the Internet community even if you are a man or women .. and what in the world if someone put something lovely in the internet And suddenly makes him officially gay from your personal outlook .. Something really strange!
pwnmaster3000  +   497d ago
I never said gay.
What I was trying to say is that it looks wierd. Especially the fact I only see females do that.
tarbis  +   497d ago
Kaz is the man. I hope he and Howard can work together like a real team. The Japanese refuses to listen to Howard and only listen to one of their own and that's Kaz. If Kaz listens to Howard's ideas and convinces the Japanese team to implement them. I'm sure we'll see something incredible for the PS brand.
redDevil87  +   498d ago
lol classic picture

Related image(s)
Xx-ADITYA-xX  +   498d ago
No... I think Kevin Butler should take over :L
KaiokenKid  +   498d ago
IMO this is agood move. However, stringer as CEO could be troubling.
SoapShoes  +   498d ago
Why? Stringer is a great business man.
kaveti6616  +   498d ago
Evidently not.
SoapShoes  +   497d ago
They wouldn't have put him so high up if it was bad. People are so dumb. It's like with the presidency, if things are going bad it's SOLELY the President's fault. Like there is nothing out of his control and there isn't blame on other parts of the government.
JellyJelly  +   498d ago
This is what he looked like when he got the memo.

Related image(s)
cpayne93  +   498d ago
Hmm looks like he's busting out an evil laugh.
MasterCornholio  +   498d ago
Very good man and i am glad that he is going to become the head of Sony. But jeez i really miss having Phil Harrison he was awesome.
MultiConsoleGamer  +   498d ago
I can understand the promotion of Kaz, he deserves it.

But Howard Stringer as CEO is utterly ridiculous. He's brought Sony in the wrong direction since the day he took over the company. Under his reign the company went from total market dominance to billion dollar losses. I just don't get it.
tiffac008  +   498d ago
I hope Kaz can help in fixing Sony's TV business because that division alone is killing the company even if you don't factor in the stronger Yen.

http://www.bloomberg.com/ne...
#14 (Edited 498d ago ) | Agree(4) | Disagree(1) | Report | Reply
Mustang300C2012  +   498d ago
Wow Sony as a whole is only valued at $18 billion?

"Sony, worth $100 billion in September 2000, is now valued at $18 billion, compared with Cupertino, California-based Apple at $364 billion and Samsung at $137 billion. Last month, Sony predicted 90 billion yen in losses in the year ending in March, reversing an earlier forecast for a profit of 60 billion yen."

http://www.bloomberg.com/ne...
#14.1 (Edited 498d ago ) | Agree(2) | Disagree(3) | Report | Reply
Coltrane_C  +   498d ago
RIDGE MF RACER!!!!!!!!!!!!!!!!!!!!!!!!! !!!!!
birdykilla  +   498d ago
As long as Sony doesn't turn into Microsoft and have no exclusives (Which won't happen because they are actually a good gaming company) or like Nintendo and stick with sub par HD for the next gen I'll be happy. Just keep doing what your doing as far as the PS3 goes.

Now for the TV sector you might want to maybe not push 3D down our throats so much. I for one will not buy another TV until it comes time that I can't game correctly without one. Even then there's no way I'm spending over $500 for one again.
ozstar  +   497d ago
I think this is a bad idea.

The problems with Sony in the last decade have been related to their Games and TV Sectors primarily, and they've been getting their asses kicked for one reason, affordability.

Maybe getting back into focus on the japanese market is a good thing (that seems to me to be the reason they're doing it), but if nobody is willing to cut the insides out of their products, and save money for customers buying cheaper Korean products, this won't change anything.

Inb4 i don't know what im talking about.
I know they cut alot out of the Vita to make it more affordable, but perhaps its still too expensive for today's consumer.
DC1980  +   497d ago
All them Chuck Norris quotes you hear were originally intended for Kaz Hirai
#18 (Edited 497d ago ) | Agree(1) | Disagree(0) | Report | Reply
gypsygib  +   497d ago
Maybe someone will finally fully support something.

Sony has so many amazing ideas and technology but they seem to do everything a bit half-assed (Move, Home, Internet Browser, OS speed)
SuperSaiyan4  +   497d ago
Kaz will fail
Sorry but I am willing to bet there will be several news storys in the future saying how he has been 'De-moted' just like that other guy what was his name? And ended up getting a cleaners job at Sony or something like that.
Ace_Man_6  +   497d ago
with a comment like this, no wonder you have 1 bubble

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