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ESA counters Hill & Knowlton's 'unprofessional and unethical' release of research

Just as various outlets are reporting about a survey by market research company Hill & Knowlton, which stated the 60% of parents would like to see government regulation of mature and violent video games, the Electronic Software Association has responded to the news with a statement to Joystiq. Actually, "statement" is a light way of putting it. The ESA, the industry lobbying group, has pimp-slapped Hill & Knowlton and called them out by saying their "decision to release these findings was both unprofessional and unethical and its timing is questionable."

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