In an interview with CNET Japan, Square Enix president Youichi Wada talked about his company's future strategy and the state of the game industry, saying all segments (software, hardware as well as the arcade business) are performing very well.
Asked about the three new consoles, Wada explained, "The Wii is the antithesis of the Xbox 360. (Xbox 360) is strictly for hardcore gamers. The attachment rate for the Xbox 360 is much higher than for the Wii. People who buy the 360 really like games... I think the current trend is that most people aren't buying the Wii as a game machine, but as a toy... It seems that Sony isn't sure what it wants to do. Is it making high-end electronics or a game console for gamers? I want them to clearly define their console."
Wada disputed his interviewer's suggestion that Square Enix had recently released a lot of sequels and remakes, "It's not that we are not investing in new franchises. It's necessary to do new games, franchises and remakes. With remakes, we're trying to expand the outlook of that world. If you look at our profits, franchises are 60 percent of our business, while new IPs are 40 percent. There's a misconception that we rely only on Final Fantasy and Dragon Quest, while these titles only make half of our business. It's just that people keep asking for new installments."
In addition, Wada also talks about downloadable content, the future of the retail business, Square Enix's position in the game center business, Taito (a Japanese arcade developer owned by Square Enix), and the company's future.
[ Notes: The original source is Japanese. See RPGFans.com and alternative sources for different English summaries. Translated quotes are lifted from Kotaku. ]