The Washington Post's Mike Musgrove discusses Gamerscore, a clever system built into Microsoft's game console, designed to hook gamers by doling out achievement points and bragging rights to dedicated players. The points are worth nothing outside the quasi-social network of Xbox, and are good only for some vague, and nerdy, cred.
If this all sounds rather goofy, well, that's because it is. Goofy and effective.
Musgrove reports how Gamerscore can generates buzz and sales for games, and how it has changed the face of the gaming industry.
[ via Chicago Tribune on November 20, 2007 ]