The Wall Street Journal - November 23, 2007; Page B1:
The picture of the DVD market is starting to change this holiday season since retailers began slashing the price of HD DVD players to a level much lower than anyone had expected. While Blu-ray clearly led the race until recently, analysts say the aggressive holiday-season pricing led by Wal-Mart could bolster HD DVD's position, and they expect the prices of newer HD DVD players to remain below $200. Sony and other makers of Blu-ray players are responding with their own price cuts to remain competitive.
The WSJ news report includes facts and figures as well as comments from NPD Group DisplaySearch analyst Paul Erickson, Adams Media Research analyst Tom Adams, Sony chief marketing officer Andrew House, Pioneer business solution senior vice president Andy Parsons, and Toshiba HD DVD business head Yoshihide Fujii.