Quote from MSIs announcement
"Post your BEST photo of you in a bikini/mini-skirt/hot-pants&qu ot;
One, among many, example comments in their comments section
"Is this really what you want to do? This is very inappropriate, and you might not realize how much this will hurt your image. It's sad how you think that this is what we want to see. Any company where the products could speak for themselves would not need this."
EDIT: competition page is gone now... After over 50 negative comments...