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Interview: Redbox Director of Video Games Joel Resnik

As Netflix scrambles to stay focused on the future, Redbox is thriving in simplicity. After the introduction of games (nationwide) to Redbox in June, they’ve had more than 4 million rentals. Since the addition of the remaining 5,000 in August, every Redbox kiosk is capable of game rentals, at a tolerable $2 a night. Unlike GameFly, Redbox doesn’t offer a subscription. All they require of you is to find a Redbox kiosk nearby, choose the game you want in their fairly extensive selection of recent titles, charge your desired credit card, and get home to play--a formula they aren’t anxious to change.

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