It is the start of another F1 season, another year of excessive luxury at Monaco and the acrid smell of burning rubber. Countries from around the world cheer on their home-bred driver and favourite car manufacturer, whilst in the UK we sit and watch Lewis Hamilton star in another Santander commercial.
Formula One is a motorsport that’s like Marmite; you either love it or hate it. For such a high-profile class of racing, it is somewhat mystifying that the license was left wandering around unclaimed since Electronic Arts gave up with it last generation. If anyone was to pick it up and do justice, it would be Grid & DiRT 3 developer, Codemasters.