Blu-raydisc.com, the Blu-ray camps promotional site has a new trailer ready called "I Do Blu."
It is part of their upcoming fall campaign and promotes their biggest titles for the holiday season shopping. "Spiderman 3," "Fantastic Four: Rise of The Silver Surfer," "Live Free or Die Hard," "Ratatouille," "Wedding Crashers," the "Harry Potter" series, "300" are among the titles promoted.
"Companies backing the project include hardware manufacturers Sony, Panasonic and Philips, and Blu-ray-backing studios include Walt Disney Studio Home Entertainment, Sony Pictures Home Entertainment, Twentieth Century Fox Home Entertainment, Lions Gate and Warner Home Video. While they declined to reveal the exact size of the budget, they say it is the largest to date for the Blu-ray Disc format." according to TWICE.