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"Live" Gears of War 3 TV ads to hit the UK

Microsoft has announced a unique new ad campaign gimmick for their Gears of War 3 television spots in the UK. The ads will be "live" in that they will show the actual number of gamers playing Gears of War 3 online at that very moment.

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strategyinformer.com
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tigertron2197d ago (Edited 2197d ago )

Interesting, but I don't think the figures on the actual game are correct. I mean, I played horde mode yesterday and it said only 5 people were online. :S

I also hope the advert will show accurate figures and not made up ones.