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Sony: PS3 dramatic sales increase won't reflect in NPD

Sony's CEO Howard Stringer is giving a little tease about Sony's current PS3 sales numbers before NPD lays down the law later today with the October data. Stringer says that in the two weeks prior to Nov. 11, they sold 100,000 units per week.

However, the NPD group will only reflect data for the month of October, which saw the PS3 selling between 30K and 40K per week, according to Stringer. Sales only expectedly jumped after the introduction of the 40GB model on Nov. 2.

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wolfehound223451d ago

Well that makes sense. Once they made the annoncment I'm sure most people waited till the 40 gig hit stores. It's just common sense.

celticlonewolf3451d ago

Contradict himself? 2 weeks prior to nov 11 would put it in the month of oct for the final couple of days. Although when they say sell they mean to suppliers not what goes after that, example sony sells it to walmart then after that they dont track it cause they have made there money already. Anyway full effect should be seen in nov npd for those that are intarested.

ruibing3451d ago

I don't think he explicitly meant 14 days. I expect the sales to have risen a week after they announced the price cut since word didn't really come out until the following week's circulations.

straightpiff4203451d ago

I get what the author is trying to say, but it is poorly written and doesn't make sense at all:

" Stringer says that in the two weeks prior to Nov. 11, they sold 100,000 units per week. "

"However, the NPD group will only reflect data for the month of October, which saw the PS3 selling between 30K and 40K per week, according to Stringer. Sales only expectedly jumped after the introduction of the 40GB model on Nov. 2."

Two weeks PRIOR to November 11th? Thats the last week of October...

BrianC62343451d ago

"Two weeks PRIOR to November 11th? Thats the last week of October... "

That means around three days of October. Three is under half a week. A lot of people might have waited a few days. You have to look at a full month, not three days. And really, you have to look at the whole Christmas season.

Coffin873451d ago

@4: duh.. *sigh*

@4.1: right, you got it.

sonyfanonly3451d ago

WTF poor ps3 how bout poor SH%T box 360 its been out almost 2 years and with all the price drops you would think it would have a install base of 15 mil. but it dont what is it 13 mil thanks to M$ only big hitter HALO 3 ha give me a brake hey when the 360 sells like the ps2 then you can brag all you want to but until then i think you should stay in school instead of bashing the ps3

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